Branch In-charge - Trade

Role & responsibilities 1. Channel Partner Management Identify, appoint, and manage dealers, distributors, retailers, and interior designers as sales partners. Build strong relationships with channel partners to ensure loyalty and continuous sales. Conduct regular visits to partner locations to ensure alignment with company goals. 2. Sales Target Achievement Achieve monthly, quarterly, and annual sales targets for the branch through indirect (channel) sales. Monitor partner performance and support them in achieving individual targets. 3. Team Leadership Lead and manage the branch sales team (sales executives, support staff). Assign targets, review performance, and ensure team development and motivation. 4. Market Expansion & Development Identify new market opportunities and untapped areas for dealer expansion. Conduct market surveys to understand customer needs and competitor activities. 5. Inventory & Logistics Coordination Ensure timely availability of wooden dcor products at partner locations. Coordinate with the supply chain/warehouse for stock movement and order fulfillment. 6. Promotional Activities & Branding Organize and support marketing campaigns, product demos, and trade shows. Ensure proper branding and visibility at retail and dealer points. 7. Reporting & Analytics Maintain daily/weekly/monthly sales reports and share insights with the head office. Use data to forecast demand, plan stock, and assess partner performance. 8. Customer Feedback & Quality Assurance Gather customer and partner feedback to improve product offerings and service. Ensure product quality and handle escalations related to product issues or service delays. 9. Compliance and Policy Adherence Ensure that all sales and partner practices follow company policies and ethical standards. Handle partner agreements, pricing policies, and discount structures as per company guidelines. Key Skills Needed: Strong knowledge of wooden products, interior decor trends, and design applications. Excellent communication, negotiation, and relationship-building skills. Team leadership and channel development experience. Proficiency in sales tracking tools or CRM systems. Preferred candidate profile From MDF, Plywood, Veneer, PVC, Blockboard, Doors, Laminates, Adhesives, Architectural Hardware, Glass, Wood coating industry