BDA (Offline Growth)

About Pronto:

Pronto is an early-stage startup disrupting the unorganized sector of domestic help by

building a trusted and tech-enabled platform for maid services. Backed by marquee investors

and driven by a vision to bring dignity, structure, and consistency to the sector, we are

building a one-stop solution for urban households to find reliable, trained, and verified

domestic help.

JD: BDA (Offline Growth) Pronto

Role Overview:

As a part of the Offline Marketing team, you will directly support the Senior Offline

Marketing Manager in driving on-ground customer acquisition and field campaigns. This role

involves executing activations, engaging with residential societies and marketplaces, and

ensuring smooth operational coordination during campaigns.

Key Responsibilities:

• Execute BTL activities such as society activations, apartment demos, market stalls,

and community drives.

• Support the hiring, training, and coordination of field promoters for hyperlocal

outreach.

• Track leads, maintain real-time reporting, and monitor campaign effectiveness.
• Assist in building and managing partnerships with RWAs, local vendors, and resident

committees.

• Ensure smooth handoff of potential customers from awareness to conversion.
• Collaborate with cross-functional teams including Operations, Content, and Product

for campaign alignment.

Requirements:

• 25 years of experience in field marketing, sales, or consumer-facing roles.
• Comfortable working in field-heavy roles with weekend activations and city travel.
• Strong communication and interpersonal skills.
• Ability to follow guidance and execute campaigns efficiently with high ownership.
• Hands-on with reporting tools, Google Sheets, and basic CRM systems.
• Fluency in Hindi; English proficiency is a plus.
• Energetic, proactive, and team-oriented mindset.