B2B Marketer

Job Description About us : is a global leader in revolutionizing immersive digital experiences with XR, AI, and GenAI for top brands. We are a group of experts, leaders, and innovators eager to deliver next-gen interactive solutions across web, app, and in-store, helping industries like automotive and fashion engage customers and drive conversions. Our culture is built on curiosity, creativity, and a shared commitment to delivering exceptional results and creating real business outcomes. With office presence in Gurgaon and Bangalore, we proudly partner with Fortune 500 brands such as Stellantis, Lexus, Mahindra, Tata, HUL, and more. Overview: Got a knack for building B2B channels Are you a data-driven person who thrives in a fast-paced, high-growth environment If you dream of shaping a new normal in the XR industry, then this Marketing role is your launchpad! Responsibilities Responsibilities: 1. Email LinkedIn Marketing: Develop and nurture lead nurturing campaigns across email and LinkedIn platforms to generate and convert leads into qualified opportunities for the sales team. 2. Lead Generation: Design and execute multi-channel lead generation campaigns (email, content, social media, paid ads) and optimize the marketing funnel to increase lead conversion rates. Collaborate with the sales team to develop and nurture leads. 3. Product Adoption Enablement: Develop product marketing programs and resources (e.g., user guides, training materials, product demos, case studies, etc) to drive user adoption and product knowledge. Collaborate with the sales team to create effective sales enablement tools and training programs. Track product usage data and analyze user behavior to identify areas for improvement and feature adoption. 4. Market Strategy Messaging: Conduct market research and competitive analysis to understand industry trends and identify key differentiators. Develop and refine product positioning and messaging that communicates value propositions to target audiences. 5. Content Creation Management: Create high-quality content (e.g., blog posts, case studies, white papers, webinars) across various marketing channels. Manage the product content lifecycle, ensuring all content is accurate, up-to-date, and aligned with current messaging. 6. Event Marketing: Build event marketing strategies and help the company position itself as a leading brand in the industry, across the US and EMEA regions. Manage the brands presence at industry events and conferences. 7. Create Brand content strategy: Develop and manage the brands content strategy, including the creation of engaging and informative content that resonates with our target audience. Collaborate with cross-functional teams to ensure consistent messaging and positioning across all channels and platforms. 8. Metrics Analytics: Define and track key performance indicators (KPIs) to measure the success of product marketing initiatives (e.g., brand awareness, website traffic, leads generated). Regularly report on product marketing performance and make data-driven recommendations for optimization. Requirements Requirements: 1. Minimum 3+ years in B2B marketing for SaaS companies. 2. An MBA from a Tier 1 college - ISB, IIM preferred 3. A positive "can-do" attitude, with a desire to extend existing skills and be a problem solver 4. Outstanding time management skills and attention to detail. 5. Hands-on experience on the Hubspot Professional/ Enterprise platform. Experience having managed lifecycle stages, creating automation workflows, custom fields, and reporting dashboards to join data tables across multiple objects, email sequences, and lead scoring. 6. Experience setting up and executing marketing campaigns to engage, nurture, and acquire enterprise accounts with a multi-touch, cross-channel approach. 7. Experience with marketing B2B in the US, and EMEA. 8. Experienced in managing industry event sponsorships, webinars, and field marketing activations to engage target accounts and nurture marketing leads into sales opportunities over time. 9. Excellent written and oral communication skills, with customer-facing experience in an enterprise setting as an added advantage. What we offer Over and Above Benefits: 1. Medical insurance (Self + Spouse + Parents + Kids) 2. Accidental insurance (Self) 3. Employers PF Contribution 4. Gratuity: As per the Gratuity Act Read from our satisfied Clients See how Metadome.ai helped transform these businesses. MG Motors Kapil Bajaj Head of Digital Transformation Metadome.ai has helped us create an efficient car dealership model that is light on inventory and costs with their immersive product visualization technology, and we are scaling it across all shopping malls in India. Hippo Homes Arvind Mediratta MD CEO We are elated to associate with Metadome.ai to provide our customers an immersive and unprecedented digital experience, addressing their visualization challenges head-on. We have had an overwhelming response from our customers who are thrilled to visualize how their dream home, kitchen, bath, and living room will finally look like. This transformative technology is a game-changer for us as well as our customers, and will enhance customer experience for their home improvement projects Hero Motocorp Sabyasachi Ghosh Product Manager- Digital Solutions Our 4-year partnership with Metadome has been transformative. Metadomes expertise in AR, VR, and 3D configurators, enables our creativity and ensures stunning, engaging experiences. Metadomes solutions drive real business outcomes and keep us ahead in the industry. Theyre not just partners; theyre dedicated allies, always putting excellence and client satisfaction first. MG Motors Kapil Bajaj Head of Digital Transformation Metadome.ai has helped us create an efficient car dealership model that is light on inventory and costs with their immersive product visualization technology, and we are scaling it across all shopping malls in India. Hippo Homes Arvind Mediratta MD CEO We are elated to associate with Metadome.ai to provide our customers an immersive and unprecedented digital experience, addressing their visualization challenges head-on. We have had an overwhelming response from our customers who are thrilled to visualize how their dream home, kitchen, bath, and living room will finally look like. This transformative technology is a game-changer for us as well as our customers, and will enhance customer experience for their home improvement projects Hero Motocorp Sabyasachi Ghosh Product Manager- Digital Solutions Our 4-year partnership with Metadome has been transformative. Metadomes expertise in AR, VR, and 3D configurators, enables our creativity and ensures stunning, engaging experiences. Metadomes solutions drive real business outcomes and keep us ahead in the industry. Theyre not just partners; theyre dedicated allies, always putting excellence and client satisfaction first. Metadome is an award-winning global AR, VR, and 3D technology company that enables brands with end-to-end creation deployment of immersive customer experiences across web, app, in-store in the automotive, home decor, and fashion accessories industries. Capabilities Products