B2B Marketer

2 - 5 years

8 - 15 Lacs

Posted:3 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

B2B Marketer

Experience:

Salary:

Preferred Notice Period

Shift

Opportunity Type:

Placement Type:

(*Note: This is a requirement for one of Uplers' Clients)

Must have skills required :

Demand Generation OR Growth Marketing and ABM and Sales Navigator OR Campaigns

Newton School (One of Uplers' Clients) is Looking for:

B2B Marketer who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you.

Role Overview Description

Responsibilities:

  • Design and run outbound campaigns across email, LinkedIn, and other channels to generate qualified leads for Business Development Managers to take ahead.
  • Source for and build databases through scrappy hacks
  • Manage campaigns setup, QA, deployment and monitoring using tools like Clevertap, Instantly, Appify, Apollo etc
  • Continuously optimize campaigns by testing variables, tracking key metrics, and refining personalization, targeting, and deliverability to drive higher engagement and conversions.
  • Develop nurturing flows for cold and warm leads to improve conversion over time.
  • Research target accounts and decision makers using LinkedIn, Apollo and ensure smooth handoffs to Business Development Managers and support discovery calls when required.
  • Partner with the design team to create compelling email and ad assets, and map content (case studies, alumni stories, brochures) to the right stage of the funnel.
  • Work closely with academic teams to align student capabilities with evolving industry skill requirements and drive content distribution through omnichannel outreach.

Requirements :

  • 2-4 years in B2B growth marketing, demand generation or outbound sales
  • Hands-on experience with Instantly, Apollo, Sales Navigator, Appify, Zapier or similar tools.
  • Ability to craft clear, persuasive, and tailored outreach.
  • Analytical mindset - ability to interpret campaign data and make evidence-based decisions.
  • Understanding of outbound sales practices and ABM tactics.
  • Demonstrated success running outbound campaigns that generated measurable demand.
  • Experience designing multi-step automation workflows that integrate email, LinkedIn, and WhatsApp.
  • Scrappy and resourceful: can deliver results with or without a large budget

Who We Are Looking For:

  • Self-motivated, proactive, and driven to achieve targets.
  • Bias for action and ready to get hands dirty.
  • Comfortable operating in a zero-to-one setting, where playbooks dont exist and experimentation is key.
  • Clear communicator who can balance creativity with data-driven decision-making.
  • Collaborative mindset with the ability to work across teams (sales, design, academic) to get things done.
  • Always ready to push boundaries and find new ways to break through to decision-makers.
  • Owners Mentality - Takes end-to-end responsibility without waiting for direction.
  • Resilient & Curious: Pushes past challenges, keeps experimenting, and adapts fast.

How to apply for this opportunity:

Easy 3-Step Process:

2. Upload updated Resume & Complete the Screening Form

3. Increase your chances to get shortlisted & meet the client for the Interview!

About Our Client:

At Newton School, we empower you to land your dream job through industry-leading Data Science and AI courses. Our mission is to build and tailor your tech career based on your unique skills, eligibility, and preferences, while working alongside you until you secure a position with one of your dream companies globally. Join our community and take the first step toward your future.

About Uplers:

Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career.

(Note: There are many more opportunities apart from this on the portal.)

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!

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