B2B Lead-Gen & Outreach Strategist

Company Description

Neofox Media is an energetic team of creatives and visual storytellers, delivering end-to-end production and services. We specialize in creating beautiful and powerful films for music festivals and brands. By focusing on crafting experiences with the right feels and emotions, we ensure that each project resonates deeply with our audience.

Location:

Start time:

Type:

Domain:

Why this role exists

full-stack growth partner

What you’ll own (Outcomes, not chores)

• SQLs / Month:

   20–40 qualified meetings with brand decision-makers
• Build clean, ICP-tight lists for 

  Automotive, Hospitality, Fashion, Consumer, Events/Festivals

   (mid-market to large).
• Run multi-channel campaigns: LinkedIn (Sales Nav), cold email (warm domains), founder-to-founder DMs, and strategic WhatsApp
• Hand-off cleanly: agenda, discovery notes, stakeholder map, and next steps ready for the founders/EP to close.
• Maintain CRM
  

You’ll excel if you have

• 2–5 years in 

  B2B lead-gen / SDR / Growth

  , ideally at an agency, production house, or SaaS selling to marketing teams.
• A 

  track record

   booking meetings with Marketing Heads/CMOs/Founders.
• Copy chops: can write a punchy email in under 120 words that gets a yes.
• Research IQ: find the right person in a 500-person org without crying.
• Process brain: sequences, A/B tests, data loops, and you actually use them.
• Thick skin, zero ego. You iterate, you don’t sulk.

Our ICP

• Industries:

   Auto, Hospitality/Hotels, Fashion/Beauty, Consumer, Events/Festivals/IPs.

• Titles:

   CMO, Head of Marketing/Brand, Content/Creative Head, Partnerships/Alliances, Founder/Co-founder (mid-market).

• Offers:

   On-ground content ops, campaign films/DVCs, social/reels, event coverage, artist/festival content, performance-creative sprints, retainers.

Success metrics (quarterly)

• 60–120 SQLs created, 70% show-up, 30–40% progress to proposal, ₹2–5 Cr pipe created, ≥2 retainers closed (with team).
• Reply rate ≥10%, bounce ≤3%, list coverage across 4 priority sectors.

Compensation

• Base:

   ₹3–12 LPA (experience-based)

• Incentives:

   Per-meeting + per-qualified-oppty + % on closed retainers (uncapped).

• Perks:

   Gear-friendly creative environment, festival/artist access, aggressive learning budget.

Spray-and-pray, generic templates, blaming data, no portfolio of booked meetings, ghost CRM, fear of phone.

1. Send your resume/LinkedIn.
2. In 48 hours, complete this 

   mini assignment

   :

• Pick 

  any 1 brand

   in Auto or Hospitality (India).
• Find 

  3 real decision-makers

   (names, titles, LinkedIn).
• Write 

  2 cold emails

   + 

  1 LinkedIn DM

   (≤120 words each).
• Add a 4-bullet discovery plan for the first call.
• Share in a Google Doc/Notion with your booked-meetings stats.

Email:

• Subject:

   B2B Lead-Gen – [Your Name]