Assistant Manager- Paid Ads- Mumbai

Graduate or Postgraduate in Marketing

5 to 7 Years

• Conduct campaign and account audits during client onboarding.
• Set up and structure accounts on Google Ads, Meta, LinkedIn,
  

• Implement standardized naming conventions for consistency.
• Develop and implement data-driven campaign strategies aligned
  

• Research target audiences and platform suitability.
• Create media plans using client data, competitor insights, and
  

• Launch and manage multi-platform ad campaigns with structured
  

• Optimize for key metrics like CTR, CPA, and ROAS.
  

• Improvement in KPIs such as ROAS, CPA, and CTR.
• Efficient budget allocation across platforms.
• Increase in client retention through performance-driven strategies.
• Optimization of conversion tracking and data accuracy.
  

• Expertise in Google Ads, Meta Ads, LinkedIn Ads, and Native Advertising.
• Be able to understand data visualization, or be keen to learn tools
  

• Strong understanding of bid strategies, audience segmentation,
  

• Excellent communication skills—both written and verbal.
• Ability to analyze campaign performance data and generate
  

• Experience in conversion tracking, troubleshooting pixel/tag
  

• Ability to work with cross-functional teams to align marketing
  

• Strong project management skills, with the ability to handle
  

• Analytical disposition – Ability to derive insights from data and
  

• Go-getter – Proactive in identifying and implementing growth
  

• Self-starter – Takes initiative and works independently with
  

• Detail-oriented – Ensures accuracy in campaign setup, reporting,
  

• Adaptability – Comfortable working in a fast-paced, ever-evolving
  

• Exposure to high-budget campaigns across multiple industries.
• Continuous learning through access to industry trends and
  

• Hands-on experience with new marketing technologies and
  

• Career growth opportunities with vertical mobility in the
  

• Flexible work culture with a focus on accountability and
  

• Opportunity to lead teams and business - vertical and horizontal