Assistant Manager - Influencer Marketing

About Company

Social Current is a neo-digital company that believes in the power of social and digital media and lives by it 24x7, 365 days. 

Founded in 2022, by Rahul Ghosh, a PR and Influencer Marketing specialist, Social Current is a new age digital solution provider that comes with a rich expertise in the vast world of social and digital media, right from strategizing to offering consultancy and executing digital campaigns.

Roles & Responsibilities

• Planning & Strategy:

Build a strategic plan for time management each week to foster effective use of time and achieve monthly, quarterly and annual KPIs

Crisis mitigation

Developing and maintaining client relationships

Present plans & briefs to internal & external stakeholders

• Creator Management:

Manage creator communication, including but not limited to content creation, calendar management and business outreach 

Develop innovative and creative strategies for marketing campaigns

• Campaign Management:

Execution of marketing campaigns, ensuring campaign KPIs and deliverables alignment with brand objectives

Reporting & Analysis - Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization

Troubleshooting & problem solving

• Team Management:

Oversee the managing associates & ensuring effective workflow

Provide mentorship & professional development opportunities for team members to foster growth & skill enhancement

Skills Required

• Minimum 4 years of experience in influencer marketing
• Possess strong written and verbal communication skills
• Experience in campaign planning; creative thinker with the ability to develop innovative marketing strategies
• Strong project management skills with the ability to manage multiple campaigns simultaneously