Affiliate Partnership Manager

• Collaborate with Pricing Strategy Lead and specific brand \/ format teams to understand role of partnerships affiliates now in the future as part of brand price proposition

• Manage and communicate ad campaigns with different supply partners
• Optimise relationships with current partners ensure strong representation on platforms (eg Blue Light Card, AA), acting as a key point of contact day to day to drive transaction growth with optimal discount level
• Build fruitful partnerships with supply partners to improve and scale performance
• Find and onboard additional partners to grow the activity
• Analyze campaign results to create actionable insights in order to improve partnership performance
• Communicate results internally to share insights with other stakeholders in the company
• Attend trade shows and events to enable new opportunities and strengthen existing partnerships
• Partnership affiliate expert in Greene King - continuously up to date on how partners are evolving, how competitors are using partners affiliates and new partners available
• Present opportunities to marketing teams support new customer acquisition
• Ensure partners uphold a high standard and adhere to advertising guidelines, and maintain positive representation of all Greene King (brands formats) deals, offers and Ts and Cs
• Utilise full Greene King insight suite to measure impact of partnerships on customer metrics (new customer acquisition, frequency, transaction), market share and internal performance metrics
• Work with Analyst teams in Pricing, Digital Division to understand specific KPIs (such as Return on Investment, Conversion Rates) and share with key stakeholders in an engaging and concise way
• Collaborate with Digital including Loyalty team to plan role of external partnerships alongside development of Greene King Loyalty programme and ensure complementary approach

","requirements":"

• Bachelordegree in Marketing, Business, or a related field (or equivalent work experience)
• 1+ years of experience in affiliate marketing, partner management, or business development, ideally in the SaaS or technology industry
• Strong understanding of affiliate marketing platforms, analytics tools (eg, Google Analytics, tracking software), and performance-based marketing
• Excellent communication and negotiation skills, with the ability to establish rapport with diverse stakeholders and manage relationships effectively
• Likes to communicate with different internal and external stakeholders
• Good English language skills
• Strong Office / Google Suite skills
• Ability to analyze data, derive actionable insights, and drive performance improvements based on metrics
• Highly organized, motivated, and able to work independently while managing multiple projects and deadlines in a fast-paced environment
• Familiarity with digital marketing tactics such as SEO, SEM, social media, and content marketing, as we'll as a solid understanding of SaaS business models
• Understanding of KPIs related to advertising industry (eg CPM, CPC, CPI) is a plus
• Experience in the affiliate marketing or user acquisition space is a plus

skillsets

• Team LeadershipRelationship Management Marketing Knowledge Decision-Making Analytical Skills
• Project Management
• Contract Negotiation Technical Proficiency
• Customer-Focused Mindset Verbal and Written Communication

Interpersonal Skills

• Critical Thinking
• Adaptability
• Multitasking
• Client Interactio
• nCustomer Satisfaction",

toolsets

ShareASale, CJ Affiliate, Rakuten Marketing, ImpactGoogle Analytics, Google Data StudioAffiliate Dashboard\/Tracking Tools - like Voluum or Click  MagickHubSpot, Salesforce, PipedriveMailchimp, ActiveCampaign, ConvertKit Trello, Asana, Monday

• comGoogle WorkspaceHootsuite, Buffer, ZapierPayPal, Payoneer, Stripe, TransferWiseSEMrush, Ahrefs, MozBitly, ThirstyAffiliatesSurveyMonkey, Typeform","