5 years

15 - 30 Lacs

Posted:4 days ago| Platform: GlassDoor logo

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Job Type

Full Time

Job Description

Role: AEP RT-CDP Developer

Location: Hyderabad, India (Onsite / Hybrid)

Experience: 5+ Years

Employment Type: Full-Time

About the Role:

We are seeking a skilled AEP Real-Time CDP Developer with hands-on experience in Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO), Marketo, Blaze, and Salesforce CDP. The ideal candidate will have strong expertise in customer data platform implementations, data streaming, data modeling, identity resolution, and activation to marketing destinations. This role involves collaborating with cross-functional teams to design, implement, and optimize data-driven marketing solutions.

Key Responsibilities:

Develop, configure, and manage Adobe Experience Platform (AEP) including Real-Time CDP components such as:

Data Streams, Data Lake Objects, XDM Schema, Profiles, Segments, Identities, and Activation Targets.

Work with multiple data sources and set up connectors for platforms like Google Ads, Facebook Ads, AWS S3, SQL Server, etc.

Perform sandbox creation and data stream connections across marketing channels.

Implement and maintain Identity Resolution (IDR) processes, data harmonization, and data cleansing strategies.

Build and manage customer journeys in AJO to automate and personalize multi-channel campaigns (Email, SMS, Push Notifications).

Monitor and optimize customer engagement journeys and campaign performance.

Integrate AEP with Marketo, Blaze, and other destination platforms for activation.

Design and manage data models and ETL processes, including stored procedures, functions, triggers, and data exports/imports.

Work closely with marketing and analytics teams to ensure data quality, governance, and compliance.

Participate in agile delivery, collaborating with stakeholders and using tools like Jira for tracking and reporting.

Required Skills & Experience:

5–8 years of experience in AEP RT-CDP Development and implementation.

Hands-on experience with:

Adobe Experience Platform (AEP) – RT CDP

Adobe Journey Optimizer (AJO)

Marketo and Blaze

Salesforce CDP (nice to have)

Strong knowledge of XDM Schema, Profiles, Segments, Data Streams, Activation, IDR.

Experience connecting AEP with advertising and marketing platforms (Google Ads, Facebook, AWS S3, SQL Server).

Solid experience in SQL / PLSQL, database development, and ETL processes.

Proficiency in data ingestion, transformation, storage, and management.

Working knowledge of Power BI or other BI tools is a plus.

Strong understanding of customer journey orchestration, data governance, and marketing automation.

Experience in Agile methodologies and working with Jira.

Preferred Qualifications:

Adobe Certified Expert – Adobe Experience Platform (preferred).

Experience in enterprise-scale data-driven marketing environments.

Strong analytical and problem-solving skills.

Excellent communication and collaboration abilities.

Job Type: Full-time

Pay: ₹1,500,000.00 - ₹3,000,000.00 per year

Experience:

  • AEP: 5 years (Required)
  • Real time CDP: 3 years (Required)

Location:

  • Hyderabad, Telangana (Preferred)

Work Location: In person

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