Advertising Specialist

Job Title: Meta Ads, Google Ads & WhatsApp Marketing Executive

Location: Sector 63, Noida (Walking Distance from Metro Station)

Salary: ₹23,000 per month

Job Type: Full-time | On-site

About the Role:

We are looking for a performance-driven Digital Marketing Executive with expertise in Meta Ads (Facebook & Instagram), Google Ads, and WhatsApp Marketing. The ideal candidate should be able to create and manage ad campaigns, analyze performance, and execute WhatsApp outreach strategies to drive leads and conversions.

Key Responsibilities:

• Plan, execute, and manage paid ad campaigns on Meta platforms (Facebook & Instagram)
• Create and optimize Google Ads campaigns (Search, Display, and YouTube)
• Run WhatsApp marketing campaigns using broadcast lists, automation tools, and follow-up strategies
• Track campaign performance and prepare detailed reports with key metrics (CTR, CPC, ROAS, etc.)
• Work with the content and design team to create effective ad creatives and copies
• Implement A/B testing, pixel tracking, and conversion optimization strategies
• Stay updated with trends and platform updates in digital advertising

Required Skills:

• Hands-on experience with Meta Ads Manager
• Proficiency in Google Ads (Search, Display, and Video campaigns)
• Knowledge of WhatsApp Business tools and marketing automation
• Strong analytical and reporting skills
• Basic understanding of landing page design, funnels, and retargeting
• Familiarity with ad policies and audience targeting techniques

Qualifications:

• 1+ years of experience in paid ad management (Freshers with strong understanding and certification are welcome)
• Google Ads and Meta Blueprint certifications (preferred, not mandatory)
• Strong portfolio of successful campaigns or results achieved