Admission Counsellor

Job Description

We are looking for a dynamic Academic counselor to promote our training programs, generate leads, and increase student enrollments. The ideal candidate should have a strong understanding of sales strategies, digital marketing, and student engagement. Key Responsibilities: 1. Lead Generation & Sales Identify and reach out to potential students through various channels (colleges, online platforms, walk-ins). Convert leads into enrollments through effective counseling and follow-ups. Develop partnerships with colleges and placement agencies. 2. Marketing & Branding Plan and execute marketing campaigns to increase awareness of training programs. Manage social media accounts (Instagram, YouTube, LinkedIn) and create engaging content. Conduct seminars, workshops, and career guidance sessions in colleges. 3. Digital Marketing & Social Media Management Optimize website content and SEO to improve online visibility. Monitor and analyze digital marketing performance metrics. 4. Customer Engagement & Communication Counsel prospective students and provide detailed course information. Build and maintain relationships with students, colleges, and industry partners. Gather and showcase student success stories as testimonials. 5. Market Research & Strategy Development Analyze competitor offerings and suggest marketing strategies. Identify trends in the education sector to improve training programs. Prepare reports on marketing and sales performance. Key Skills & Qualifications: ✅ Bachelor’s degree in Marketing, Business, or a related field. ✅ Min 3 years of experience in sales and marketing (preferably in education/training). ✅ Strong communication, negotiation, and presentation skills. ✅ Knowledge of digital marketing and lead generation techniques. ✅ Ability to work independently and meet targets. ✅ Proficiency in social media management and basic design tools (Canva, Photoshop, etc.) is a plus.