Account Planner

As an Account Planner at Associated Advertising and its digital-first subsidiary Rabbit, you will play a vital role in combining strategic discipline with cultural curiosity. Your primary responsibility will be partnering with servicing teams to decode client challenges and craft inspiring, pointed creative briefs. By conducting research across consumer, category, competition, and culture, you will unearth actionable insights that will ground creative ideas in relevance and power. Your role will involve validating creative work against brief objectives to ensure a balance of strategic clarity and creative ambition. You will also shape strategies that seamlessly translate across mainline, digital, and social platforms. Additionally, your contribution to pitches with insight-led thinking and fresh perspectives will be instrumental in driving the agency's success. To excel in this role, you should have at least 7 years of experience in account planning/brand strategy within an advertising or integrated agency. Strong research, analytical, and storytelling skills are essential, along with the ability to collaborate seamlessly with servicing and creative teams. Excellent written, verbal, and presentation skills are a must, and a degree in Marketing, Communications, or a related field is preferred, with a Masters being a plus. Your passion for brands, culture, and consumer behavior will be key to staying ahead of cultural, consumer, and media trends, ensuring that the strategies you develop remain sharp and current. This is a full-time position that requires in-person work at Hyderabad & Mumbai locations.,