You should have 3-5 years of work experience and be strong in terms of brand strategy. Your key responsibilities will include liaising with clients to identify specific business problems and develop ideas, communicating with colleagues within the agency, such as creatives and account managers, in the process of developing a campaign, gaining a comprehensive context for advertising strategies by analyzing a wide range of information in great detail, including demographics, socio-economics, and the market for the client's product and market share, finding an "angle" on a specific product or service on which to base an advertising campaign, researching the product or service to be advertised, which may involve gaining technical or specific knowledge, reconciling the differences between consumers" current perceptions of the brand and the way the client wishes the brand to be perceived, meeting the client to learn the background of the brand and advising on possible approaches to the target market, providing the creative team with a clearly defined brief that contains concise information on the product, audience, and strategy, presenting conclusions and ideas to clients and other agency staff, and analyzing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.,
The job would entail working with brands to strengthen their digital presence. Our focus is very much on ROI. Therefore knowledge of analytics on platforms like Google, FB, YT, and other social channels is key. Prior to recommending any activity to brands, we must know what success looks like in terms of numbers and communicate this to the client in advance. The responsibilities include SEM - understanding the client's business, suggesting relevant keywords, figuring out the negative keywords, bidding appropriately, and suggesting the landing page content. Having Google certification is a big plus. Regular competitor analysis for our clients using tools is required. Creation of pitch documents from a digital strategy perspective is also part of the job. Creative ideas for social/digital and campaign management are essential for this role.,
Role Overview: As a candidate with 3-5 years of work experience, you will be responsible for being strong in brand strategy. Your role will involve liaising with clients to identify specific business problems and develop innovative ideas. You will communicate with colleagues within the agency, such as creatives and account managers, during the campaign development process. Additionally, you will gain a comprehensive understanding of advertising strategies by analyzing various information in detail, including demographics, socio-economics, and market trends. Your ability to find a unique "angle" for advertising campaigns and research the product or service to be advertised will be crucial. Key Responsibilities: - Liaise with clients to identify specific business problems and develop ideas - Communicate with colleagues within the agency, such as creatives and account managers, during campaign development - Analyze various information in detail to gain a comprehensive context for advertising strategies - Find a unique "angle" on a specific product or service for advertising campaigns - Research the product or service to be advertised, which may involve gaining technical or specific knowledge - Reconcile differences between consumers" current perceptions of the brand and the desired brand perception - Meet with clients to understand the brand background and advise on target market approaches - Provide the creative team with a clearly defined brief containing concise information on the product, audience, and strategy - Present conclusions and ideas to clients and agency staff - Analyze and interpret customer response and sales data to evaluate campaign effectiveness Qualifications Required: - 3-5 years of work experience - Strong understanding of brand strategy - Excellent communication and interpersonal skills - Ability to analyze and interpret data effectively - Creative thinking and problem-solving skills (Note: Additional details about the company were not provided in the job description),
As a digital marketer at our company, your role will involve working closely with brands to enhance their digital presence. Your primary focus will be on achieving a high return on investment (ROI). Therefore, it is crucial to have a strong understanding of analytics on various platforms such as Google, Facebook, YouTube, and other social channels. Before proposing any strategies to the brands, it is essential to define what success looks like in terms of measurable numbers and communicate this clearly to the clients. Your key responsibilities will include: - Conducting SEM activities by comprehensively understanding the client's business, recommending relevant keywords, identifying negative keywords, and optimizing bids. You will also be expected to advise clients on the content that should be included on the landing page. Possessing Google certification would be advantageous for this role. - Performing regular competitor analysis using specialized tools to keep our clients ahead in the market. - Developing pitch documents based on a digital strategy perspective to showcase our capabilities to potential clients. - Generating creative ideas for social and digital campaigns. - Managing campaigns effectively to ensure optimal results for our clients.,