Account Managers

12 - 16 years

0 Lacs

Posted:5 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As an Account Manager at Adcanopus Digital Media Pvt, you will be joining the Web Performance Marketing team to manage and optimize web-based advertiser campaigns across CPL, CPA, and CPR models. Your role will involve building and maintaining client relationships, scaling lead generation efforts, and optimizing campaign performance through data-driven strategies and collaboration with internal teams. Key Responsibilities: - Manage and optimize web-based performance marketing campaigns (CPL, CPA, CPR) to drive qualified leads. - Build and maintain long-term client relationships through regular communication and performance reviews. - Drive revenue growth by identifying upsell opportunities and optimizing campaign outcomes. - Plan and manage campaign strategy, budgeting, and performance delivery in alignment with client KPIs. - Analyze campaign data using tools such as Google Analytics, CRM dashboards, and other attribution platforms to derive actionable insights. - Collaborate with internal teams (affiliate, creative, product, and media buying) to ensure smooth execution of campaigns. - Monitor lead quality, fraud risk, and data integrity to ensure cost-effective acquisition. - Ensure campaign compliance with brand, regulatory, and quality standards. - Maintain clear documentation and reporting of campaign progress, billing, and client communications. Qualifications: - 12 years of experience in web-based performance marketing or digital account management. - Strong knowledge of CPL and CPA lead generation models, funnel tracking, and attribution logic. - Hands-on experience with platforms like Google Analytics, CRM tools, and campaign management platforms (e.g., Trackier, Offerslook, Affise). - Solid communication and client-handling skills, with the ability to manage multiple projects simultaneously. - Proven analytical skills and the ability to interpret data for performance optimization. - Proficiency in Microsoft Excel or Google Sheets for reporting and data analysis. - A demonstrated track record of running ROI-positive campaigns. Note: The benefits include Group Health Insurance and opportunities for growth within the company. If you are interested in joining our team, please submit your resume, portfolio, and a cover letter highlighting your relevant experience to melita@adcanopus.com. Adcanopus Digital Media Pvt is an equal opportunity employer, celebrating diversity and committed to creating an inclusive environment for all employees.,

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