Account Manager AV /TV

JD - Account Manager- Offline Media
JD - Account Manager- Offline MediaRole - Offline Media Exp : 2-5 yrs Shifts: rotational & US (flexible) Work culture: Hybrid Skill Set : TV Activation(BARC),YUMI,MAP,TAM Email to-vaishnavi.yelgulwar@aptita.com TV planning - Use secondary data Software (BARC G MAP) to arrive at actionable solution.

• Media buying - Negotiated advantageous contracts with media vendors, ensuring the most effective use of budget resources.
• Client solutions - Campaign tracking, evaluation and reporting on ongoing client activities. Presenting the pre G post campaign analysis in TV Planning - Develop G execute the new media Plans strategy By using data sites (BARC G TAM)
• Digital Planning - Develop, execute G optimize the digital planning by using (Comscore, Google Insider, GWI) G Execute On Meta, Google G Youtube.
• Biddable & Influencer Marketing - Drive Brand awareness G consideration campaign on YouTube, Meta G other channels. With Paid Online Campaigns and Influencer marketing Campaigns.
  

LessAdd Public Job DetailsThe Client Sales Planner (CSP) is responsible for assisting the sellers (CSMs/CSEs) in their sales efforts, by processing and maintaining the television commercial airtime schedulesThe Client Sales Planner assists with a wide range of sales-related functions including direct contact with client stations and media buyers and/or media buyers at the advertising agencies

Responsibilities Include, But Are Not Limited To

Accurately input and transmit sales orders to client television stationsProcess and maintain revisions to sales ordersInform agency media buyers of program changes and outstanding pre-emptsEnsure all orders are confirmed in a timely manner and Darwin (Broadcast Booking System) accurately reflects order statusProcess weekly Pre-Log/Post-Log requests from agenciesApprove Agency Accepted manual Makegoods and transmit to the stationTransmit Rep Pending Makegoods to AgencyPull posts and negotiate Under-Delivery (UD) weightCollaborate with stations to build and negotiate Makegoods offersMoney tracking for Cash in Advance ordersAnalyze TV ratings data (Nielsen and comScore)Update Darwin to ensure programs are accurate

Requirements

4 years + experience in a TV Linear/BroadcastingProficiency with major broadcasting platforms like DARWIN, MediaOcean, PrismaExperience working with budgets, understanding of pacing, and the ability to make necessary adjustments as requiredDemonstrates exceptional attention to detail, ensuring accuracy and precision in all tasks and deliverables and ensuring timely and successful completion.Capable of seamlessly transitioning between different tools and systems, ensuring efficient and effective campaign management.Maintains a proactive approach to staying on top of everything within the process to support evolving client needs.Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills, are required.Experience in an analytical, results-oriented environment with external customer interaction.