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Webinar & Event Marketing Specialist

Webinar & Event Marketing Specialist

People10

3 - 5 years

5 - 7 Lacs

bengaluru

Posted:1 day ago| Platform:

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Skills Required

it services lead generation product engineering skill development agile data analytics event marketing crm logistics marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

Experience: 3 to 5 Years

Job Location: Bangalore

Roles Responsibilities:

Design, plan, and execute 3 4 monthly webinars focused on industry trends, customer pain points, and

director-level conversations.

Ensure the topic selection aligns with People10 s IT services and strategic focus areas.

Work cross-functionally with sales, delivery, and marketing teams to build strong narratives and event themes.

Own all logistics, such as the platform (GoToWebinar, Zoom Webinar, or Zoho Webinar), communication with

registrations, reminders, speaker dry-runs, technical rehearsals, and live coordination.

Develop and manage content assets, including design creatives and presentation decks.

Drive engagement using polls, QAs, offers, and post-event follow-ups via email or LinkedIn.

Track performance and share analytics: registration-to-attendance ratio, audience engagement, quality of leads,

and contribution to the pipeline.

Continuously improve based on feedback, benchmarks, and business objectives.

Must have skills:

3-5 years of experience managing webinars, virtual events, or enterprise-level workshops. A background in B2B

or IT services is a plus.

Strong coordination, communication, and presentation skills youll regularly work with directors, technical

experts, and external stakeholders.

A business mindset you can connect the dots between webinar topics, lead generation, and customer interest.

Proficient in tools like Zoom/GoToWebinars, (or CRM/marketing automation platforms), and Google

Slides/PowerPoint.

Comfortable planning, owning timelines, and making real-time decisions during live sessions.

Good to have skills:

Experience in IT services or SaaS domain.

Experience with Quora/Reddit or guest post partnerships.

Exposure to content creation or visual storytelling.

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Webinar & Event Marketing Specialist