Web Content Writer

Company Description

Kapoor Lehenga and Saree is India's premier destination for exquisite bridal womenswear, specializing in lehengas, crop tops, sarees, and more. With a rich legacy in wholesaling and retailing, the brand is known for its timeless designs, intricate craftsmanship, and exceptional quality. Dedicated to creating a memorable bridal journey, Kapoor Lehenga and Saree curates luxurious collections that cater to the modern bride. Located in Surat, the company is committed to providing an unparalleled shopping experience with a focus on elegance and tradition.

Role Description

This is a full-time, on-site role for a Web Content Writer based in Surat. The Web Content Writer will be responsible for creating, editing, and managing high-quality content for the company’s digital platforms. Responsibilities include researching trends in bridal fashion, developing content strategies, writing and publishing engaging articles and product descriptions, and managing website content updates with precision and accuracy. Collaboration with the design and marketing teams will be essential to ensure brand consistency and enhance customer engagement.

Qualifications

• Proficiency in Web Content Writing and strong overall Writing skills
• Experience in Content Strategy and Content Management to plan, organize, and oversee web content
• Ability to perform in-depth Research to support creative and accurate content development
• Understanding of brand voice and style, with attention to detail and quality
• Excellent communication skills and the ability to work collaboratively
• Familiarity with SEO best practices is a plus
• Bachelor's degree in English, Journalism, Communications, or a related field
• Knowledge or interest in bridal fashion and women’s ethnic wear is an advantage