VP of Marketing

This is a remote position.

Reports to CEO

Are you a hands-on growth leader ready to scale a high-potential SaaS business

Webgility is the leading automation platform for ecommerce accountingand we're looking for a Vice President of Growth to lead our end-to-end marketing and growth engine across channels, products, and audiences.

This is a high-impact, hands-on leadership role where you'll build and execute a unified growth strategy, manage a talented remote team, and deliver measurable impact on pipeline, revenue, and efficiency. If you thrive in fast-growing B2B SaaS environments and have deep knowledge of the US SMB ecommerce market, this role was built for you.

• Define and execute a unified growth and marketing strategy across paid, organic, ABM, outbound, lifecycle, and partner channels
  
• Translate business goals into pipeline targets, coverage models, and campaign roadmaps
  
• Own and manage the marketing budget with a focus on ROI and scalable growth
  
• Build and continuously optimize a multi-product GTM plan that spans awareness, acquisition, and activation
  

• Own marketing-sourced pipeline generation and lead volume across the entire funnel
  
• Run high-impact demand gen programs via SEO, paid media, content, outbound, and digital/in-person events
  
• Drive conversion rate optimization (CRO) and full-funnel improvements (MQL ? SQL ? Close)
  
• Continuously test, iterate, and refine campaigns, messaging, and channel mix
  

• Lead and mentor a high-performing remote team across demand gen, content, product marketing, ops, and design
  
• Recruit and develop top talent, and maintain a high standard of execution and collaboration across time zones
  
• Manage agency/vendor relationships to scale channel execution when needed
  

• Work closely with the CEO, Sales, and Product to align on revenue strategy, feedback loops, and messaging
  
• Support partner marketing and customer marketing to expand reach and improve lifecycle performance
  
• Contribute to roadmap planning by providing insights on buyer behavior, competitive positioning, and market trends
  

• Champion the use of AI tools across marketing ops, content creation, segmentation, and optimization
  
• Stay on the leading edge of marketing technology and automation to accelerate execution and personalization
  

• Exceed pipeline contribution targets and marketing ROI goals
  
• Grow MQL ? SQL conversion rates and shorten sales cycles
  
• Lower CAC while scaling lead quality and velocity
  
• Drive sustained growth in website traffic, brand recall, and customer engagement
  

• Clear category leader with strong customer love and growing market presence
  
• Mission-driven team helping SMBs thrive in ecommerce
  
• High-ownership, high-impact leadership role with room to scale
  
• Fully remote team with a collaborative and transparent culture