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0.0 - 3.0 years
0 Lacs
punjab
On-site
As a Paid Media Buyer at Purple Circle, you will play a crucial role in planning, executing, and optimizing paid ad campaigns on Meta (Facebook & Instagram). You will have the opportunity to work with eCommerce brands, focusing on metrics such as ROAS, AOV, and scaling budgets. Your responsibilities will include analyzing ad performance, generating performance reports, conducting audience research, and competitor analysis. Collaboration with creative teams for ad visuals and copy direction will also be a key aspect of your role. It is essential to stay updated with platform changes, algorithm updates, and new ad formats to ensure campaign success. To excel in this role, you should be a fresher or have up to 1 year of experience in Meta ads or performance marketing. A basic understanding of pixel setup, events, custom audiences, and lookalike strategies is required. You should be passionate about D2C e-commerce and possess a keen interest in decoding consumer behavior. A strong analytical mindset with a love for numbers and growth is crucial. Being self-driven, curious, and open to experimentation and rapid learning are qualities that will make you successful in this position. At Purple Circle, you will benefit from hands-on learning with real budgets, mentorship from experienced media buyers, and a performance-driven growth path. You will work in a dynamic environment on high-performing eCommerce accounts. This is a full-time position based in Mohali, offering a 5-day work week and opportunities for professional development and growth.,
Posted 22 hours ago
2.0 - 6.0 years
0 Lacs
noida, uttar pradesh
On-site
Experience: You should have at least 2+ years of experience in performance marketing, particularly in the fashion and apparel industry. Your expertise in executing successful paid campaigns on various platforms like Facebook Ads, Google Ads, and Instagram will be crucial for this role. Strong analytical skills using tools such as Google Analytics, Facebook Insights, and Shopify Analytics are required. Knowledge of fashion trends, consumer behavior, and seasonal shopping patterns is essential to drive effective marketing strategies. Hands-on experience with A/B testing, retargeting, and audience segmentation will be beneficial. You should have a deep understanding of eCommerce metrics and the ability to optimize for key performance indicators like CAC, CTR, and ROAS. Additionally, experience in influencer marketing and affiliate marketing would be advantageous. Responsibilities: As a Performance Marketing Specialist for D2C Brands in the apparel industry, your key responsibilities will include: 1. Developing and Executing Paid Media Campaigns: - Plan, create, and optimize paid digital marketing campaigns on platforms such as Facebook, Instagram, Google Ads, and other relevant channels. - Focus on driving high-quality traffic, conversions, and sales for fashion and apparel products. - Implement A/B testing for ad creatives, landing pages, and targeting to continuously enhance performance. 2. Audience Targeting and Segmentation: - Conduct detailed audience research to create buyer personas specific to the fashion and apparel industry. - Implement precise targeting strategies to reach high-intent fashion consumers based on demographics, interests, and behaviors. 3. Campaign Optimization: - Continuously monitor and adjust campaigns based on performance metrics like CTR, conversion rates, CAC, and ROAS. - Utilize data to refine strategies, ensure budget optimization, and drive conversions. 4. E-Commerce & Fashion Industry Trends: - Stay updated on the latest fashion trends, seasonal shopping behaviors, and industry shifts to create timely campaigns. - Collaborate with the design team to develop visually appealing ads aligned with fashion trends and brand identity. 5. Data Analytics and Reporting: - Analyze campaign data and performance metrics using tools like Google Analytics and Facebook Insights. - Provide detailed reports with actionable insights to optimize future campaigns and drive business decisions. 6. SEO and Retargeting: - Implement retargeting strategies to increase conversion rates. - Collaborate on SEO strategies to align paid efforts with organic growth. 7. Collaboration with Cross-Functional Teams: - Work closely with content, creative, and product teams to align marketing strategies with the brand vision. - Ensure messaging and campaigns resonate with the target audience in the fashion and apparel space. 8. Influencer & Affiliate Marketing: - Manage influencer marketing campaigns to enhance brand visibility and engagement. - Explore affiliate marketing opportunities to drive traffic and revenue growth. Why Join Us Join our dynamic and fast-paced environment with a passionate team dedicated to making an impact in the fashion industry. You will have the opportunity to work with leading fashion brands and grow your career in performance marketing. We offer competitive salary and performance-based incentives. Job Types: Full-time, Permanent Benefits: - Provident Fund Schedule: - Day shift - Morning shift - Yearly bonus Work Location: In person,
Posted 23 hours ago
10.0 - 14.0 years
0 Lacs
maharashtra
On-site
As a Conversion Rate Optimizer (CRO) at Accenture S&C GN Song, you will play a crucial role in enhancing the user journey across digital assets, boosting conversion rates, and maximizing the return on investment from digital channels. You will be part of a dynamic team that focuses on Conversion Rate Optimization strategy and practices to drive business transformation. Your primary responsibility will be to lead the development and implementation of data-driven experiments, A/B tests, multivariate tests, and personalization tactics across websites, landing pages, and sales funnels. Collaborating with performance marketing, UX/UI design, product, and development teams, you will strive to achieve better business outcomes through improved digital experiences. Key Responsibilities: - Develop and execute a comprehensive CRO strategy aligned with digital growth key performance indicators (KPIs). - Identify and address conversion roadblocks using both qualitative and quantitative insights. - Design and implement A/B, multivariate, and split tests across various digital platforms. - Prioritize hypotheses based on frameworks like ICE or PIE (Impact, Confidence, Ease) to focus on high-impact tests. Additionally, you will be involved in: - Analyzing user behavior using analytics tools such as Google Analytics, Mixpanel, and behavior analytics tools like Hotjar and Crazy Egg. - Leveraging data from session replays, heatmaps, click maps, and scroll maps to pinpoint UX issues and improve user journeys. - Planning and executing A/B and multivariate tests using tools like Google Optimize, Optimizely, or VWO. - Building dashboards and reports to monitor and track conversion metrics and translating data insights into actionable recommendations. - Collaborating with various teams including SEO, paid media, design, content, product, and engineering to align goals and integrate CRO activities effectively. Qualifications: - MBA preferably in Marketing, Media, or Digital Marketing. - 10-12 years of total experience with a focus on Paid media, conversion rate, and ROAS. - Proficiency in analytics, A/B testing, and conversion funnels. - Hands-on experience with CRO tools such as Google Optimize, Optimizely, VWO, Hotjar, and Crazy Egg. - Strong analytical skills with the ability to translate insights into actionable strategies. - Understanding of HTML/CSS, UX/UI principles, customer psychology, and behavior-driven design. - Experience with personalization platforms and CMS/eCommerce platforms. - Certification in CRO, UX, or Google Analytics. Join us at Accenture S&C GN Song and embark on a rewarding career where you can work on transformative projects, collaborate with industry experts, and contribute to shaping innovative solutions. Take advantage of personalized training modules to enhance your skills, industry knowledge, and consulting capabilities while fostering a culture committed to equality and boundaryless collaboration.,
Posted 1 day ago
5.0 - 8.0 years
0 Lacs
Noida, Uttar Pradesh, India
On-site
Role Overview Were seeking a dynamic and result-oriented Growth Manager to lead the overall growth and business development for Metal Mandi . The ideal candidate will drive new business acquisition, customer engagement, and regional market expansion , while managing marketing initiatives, lead generation, and customer support functions. The role requires a blend of strategic thinking, analytical skills, and hands-on execution. Key Responsibilities Business Development & Revenue Growth Drive new business acquisition and ensure consistent revenue growth. Manage and expand the regional business development teams to penetrate new markets. Build strong client relationships and strategic partnerships to enhance Metal Mandis market footprint. Integrated Marketing & Campaign Management Collaborate with the marketing team to design, execute, and monitor high-impact marketing campaigns across Meta, Google UAC, programmatic, and other ad networks. Strategically allocate and manage marketing budgets with a strict focus on ROI, ROAS, and customer quality. Partner with design and creative teams to develop and test high-performing ad creatives. Ensure campaign execution aligns with business objectives, driving both acquisition and retention. Customer Support & Lead Generation Lead and manage the customer support and lead generation teams to enhance customer satisfaction and conversion. Implement effective processes for handling customer queries, feedback, and escalations. Funnel & Metrics Ownership Own and optimize the end-to-end growth funnel: acquisition ? activation ? retention ? monetization. Track, analyze, and improve KPIs such as CAC, LTV, ARPU, retention, and cohort performance. Attribution & Analytics Maintain robust attribution frameworks using tools like AppsFlyer or Adjust. Conduct detailed cohort analyses and identify growth opportunities while reducing churn. Cross-functional Collaboration Work closely with product and operations teams to align growth strategies with business priorities. Provide data-driven insights to influence the product roadmap and enhance customer lifetime value. Reporting & Strategy Deliver weekly and monthly performance reports with actionable insights. Stay updated on competition and market trends to identify new channels and tactics for acquisition. Experience Required Qualifications 58 years of experience in growth, business development, or performance marketing within a B2C, B2B marketplace, or industrial/commodities environment. Prior experience in managing customer support, lead generation, and regional sales teams is highly preferred. Technical Skills Strong grasp of user acquisition funnels and metrics (CAC, ROAS, LTV, ARPU, Retention). Proficiency in ad platforms (Meta Ads, Google UAC, YouTube, DV360, etc.), Excel, attribution tools (AppsFlyer, Adjust), and BI tools. Leadership & Strategic Acumen Proven ability to lead cross-functional teams including business development, marketing, and customer support. Strong decision-making, negotiation, and problem-solving skills. Track record of delivering measurable growth through data-driven strategies. Show more Show less
Posted 3 days ago
2.0 - 4.0 years
0 Lacs
Mumbai, Maharashtra, India
On-site
Job Title: Senior Amazon Campaign Manager Location: Rajkot or Mumbai Employment Type: Full-Time Experience: 2+ years in Amazon Advertising Job Summary: We are looking for a Senior Amazon Campaign Manager who will be responsible for developing and executing high-impact advertising strategies to drive performance and profitability on Amazon. The ideal candidate should have a deep understanding of Amazon&aposs ad ecosystem, strong analytical skills, and a proven track record of managing campaigns that deliver strong ROAS and sales growth. Key Responsibilities: Strategize, execute, and manage all types of Amazon Advertising campaigns: Sponsored Products, Sponsored Brands, Sponsored Display, and DSP. Analyze data and identify trends to create performance-driven strategies tailored to product categories and customer behavior. Optimize campaigns on an ongoing basis by tracking key metrics such as ROAS, ACOS, CTR, CPC, CVR, and TACOS. Prepare and present performance reports with actionable insights using tools like Excel, Google Sheets, and Amazon Advertising Console. Collaborate with creative and content teams to ensure ad copies and product listings are aligned with campaign goals. Maintain a close eye on competition, keyword trends, and ad placements to stay ahead of market dynamics. Manage budgets, pacing, and bid strategies to maximize efficiency and sales potential. Continuously test and refine targeting, placements, and creatives to improve performance. Key Prerequisites: In-depth practical knowledge of all Amazon ad campaign types and their nuances, including bidding strategies, targeting options, and funnel stages. Strong data representation skills ability to convert raw data into meaningful dashboards, graphs, and performance reports that drive decision-making. Expertise in tracking and interpreting metrics like ROAS, ACOS, CTR, and conversion rate, with a strong ability to make optimization decisions based on insights. Solid understanding of the Amazon Seller Central and Advertising Console dashboards. Highly proficient in Excel, Pivot Tables, and other data analytics tools. Strong communication and organizational skills, with the ability to manage multiple campaigns and priorities simultaneously. Experience managing Amazon campaigns in international marketplaces (US, UK, EU, etc.) is preferred. Qualifications: Bachelors degree in Marketing, Business, or a related field. 2+ years of hands-on experience in Amazon Advertising. Amazon Ads Certification is a plus. Show more Show less
Posted 3 days ago
1.0 - 5.0 years
0 Lacs
noida, uttar pradesh
On-site
As a Performance Marketing Executive specializing in International Sales with a CPS Model, your primary focus will be planning, executing, and optimizing performance marketing campaigns across various digital platforms such as Google Ads, Meta, Affiliate Networks, and Influencer Collaborations. You will be responsible for driving high-quality international sales through partner programs, paid media, and strategic digital initiatives. Managing partnerships with CPS-based affiliates and publishers in key global markets will be a crucial aspect of your role. Analyzing performance metrics like ROAS, CPA, conversion rate, and AOV will be essential to ensure profitability and scalability of campaigns. Collaboration with sales and product teams to align marketing strategies with market-specific sales targets will be necessary. It will also be your responsibility to manage budgets effectively, negotiate CPS rates, and ensure optimal spend efficiency. Continuous testing and optimization of ad creatives, landing pages, audience targeting, and conversion funnels for international markets will be part of your routine tasks. Staying updated on global market trends, platform updates, and industry benchmarks will also be important to keep campaigns relevant and effective. To be successful in this role, you should have at least 1+ years of experience in performance marketing, preferably in international markets and CPS models. A proven track record of managing campaigns that drive sales directly, experience with digital platforms like Google Ads, Meta Ads, Affiliate Networks, and strong analytical skills are required. Understanding international user behavior, localization, and cultural nuances in digital marketing is crucial. Strong negotiation and relationship management skills will be beneficial in dealing with affiliate/partner networks. Preferred qualifications include experience with affiliate platforms like Impact, Partnerize, CJ, Admitad, familiarity with tracking systems such as Google Tag Manager and UTM strategies, multi-currency, and multi-language campaign setups. A Bachelor's degree in Marketing, Business, or a related field would be an added advantage. If you are a self-starter with an ownership mindset, possess a growth hacker attitude, and are keen on excelling in the dynamic field of performance marketing for international sales, this role offers a rewarding opportunity to showcase your skills and drive impactful results.,
Posted 4 days ago
3.0 - 5.0 years
0 Lacs
Chennai, Tamil Nadu, India
On-site
Ad Manager - (Deep Knowledge in Google & Meta Ads) Location: Nungambakkam, Chennai (On-site Only) Company: Networks - An Omni Channel branding agency) Salary: Starts from ?30,000/month (commensurate with experience) Job Type: Full-Time, Mid-Level, Day Shift About the Company At Networks, we build and scale marketing strategies for brands that operate in wellness, healthcare, and product-driven spaces. Our work is rooted in clarity, execution, and real performance. We are currently seeking an Ads manager to take charge of digital advertising campaigns particularly on Google Ads and contribute to lead generation, growth, and measurable outcomes across client accounts working for Meta ads. This role is suited for someone with hands-on experience, a clear understanding of platform mechanics, and a mindset geared towards continuous optimization. Key Responsibilities Provide support on Meta Ads (Facebook, Instagram) as needed Plan, execute, and manage campaigns on Google Ads (Search, Display, YouTube) Optimize campaigns based on performance metrics (CTR, CPL, ROAS) Write or refine ad copies and coordinate with the creative team Monitor ad performance, flag issues early, and adapt strategies accordingly Maintain campaign budgets, track results, and prepare periodic performance reports Stay informed about updates on ad platforms and adjust campaigns to align with policy changes Required Qualifications Minimum 3 years of hands-on experience managing paid ad campaigns Working knowledge in Meta Ads and Google Ads and platform tools Practical familiarity with Meta Ads (doesnt need to be a specialist) Strong understanding of paid media metrics and reporting Ability to manage multiple campaigns across different industries or clients Structured, accountable, and able to deliver results independently Preferred Experience Background in marketing for healthcare, wellness, or D2C products Experience managing ad spends above ?2,00,000 per month Google Ads or Meta certifications (preferred, not mandatory) Previous work in a digital marketing agency or similar fast-paced environment Why This Role Youll join a company that values execution, not just planning Be a core part of the performance team with visibility across brands Fixed working hours and a stable on-site environment Opportunity to take ownership of strategy and outcomes Application Process To apply, send your updated CV to[HIDDEN TEXT] For direct queries, contact us at94864 38747 Applications without relevant experience will not be considered. Show more Show less
Posted 4 days ago
3.0 - 7.0 years
5 - 8 Lacs
Hyderabad
Work from Office
Results-oriented Digital Marketing Specialist to manage paid campaigns across Google & social platforms. Optimize performance, generate leads, manage CRM/email marketing, analyze data, and ensure brand consistency while driving measurable growth.
Posted 4 days ago
3.0 - 8.0 years
5 - 7 Lacs
Surat
Work from Office
Strategy & Planning Define and lead the digital performance marketing roadmap aligned with overall brand/business goals. Develop a media mix strategy using data-driven decision making across channels (Google Ads, Meta, Programmatic, etc.). Forecast monthly, quarterly, and annual marketing budgets, targets, and ROAS (Return on Ad Spend). Identify new growth opportunities, emerging platforms, and channels to test. Campaign Management Plan, execute, and optimize performance marketing campaigns (Search, Display, Video, Shopping, Social, etc.). Create and manage ad copies, audience targeting strategies, and creative briefs. Build A/B testing plans across channels (creative, copy, landing pages, audience segments). Ensure timely campaign rollouts with pixel setup, tracking implementation, and QA. Analytics & Reporting Own campaign KPIs: CTR, CVR, CAC, ROAS, LTV, CPM, CPC , etc. Monitor and analyze daily/weekly/monthly performance reports using tools like GA4, Google Data Studio, Excel dashboards, etc. Provide actionable insights and recommendations to improve campaign performance. Maintain benchmark dashboards across platforms and revise media strategy accordingly. Budget & ROI Management Ensure efficient budget allocation to maximize ROI while maintaining brand presence. Identify and eliminate underperforming campaigns or audiences quickly. Constantly improve Cost Per Acquisition (CPA) and customer lifetime value (CLV) metrics. Run incrementality tests to determine real impact of campaigns on business. Collaboration & Stakeholder Management Work closely with creative, content, tech, sales, and CRM teams to align messaging and targeting. Coordinate with media agencies or channel partners to execute high-impact campaigns. Present monthly/quarterly performance reviews to senior leadership with insights and actionables. Collaborate with product or tech teams to improve landing page experiences and conversion flows. Martech, Tools & Innovation Implement and manage tracking infrastructure: pixels, GTM, UTM structure, event tagging, etc. Use and evaluate tools like Google Ads, Meta Ads Manager, DV360, SEMrush, HubSpot, MoEngage, Mixpanel, etc. Stay updated on algorithm changes, policy updates, and new betas on all major ad platforms. Advocate for automation and AI tools to enhance targeting, bidding, and reporting efficiency. SEO & Organic Growth Synergy (Optional but beneficial) Coordinate with SEO team to align paid and organic strategies for shared keyword opportunities. Help boost organic rankings through retargeting and strategic bidding. Key KPIs to Track CAC (Customer Acquisition Cost) ROAS (Return on Ad Spend) CTR (Click-Through Rate) Conversion Rate LTV (Customer Lifetime Value) Cost per Lead / Sale / App Install Retargeting Performance Funnel Drop-off Rates Bounce Rates from Landing Pages Monthly Campaign Efficiency Scorecard
Posted 4 days ago
1.0 - 4.0 years
3 - 6 Lacs
Gurugram
Work from Office
D2C Marketing Manager (Growth & Performance) Location: Gurgaon (Onsite) Industry: Consumer Tech / Spiritual Tech / Astrology Employment Type: Full-time About Vama At Vama , were reimagining how India connects with its spiritual roots in the digital age. As a spiritual-tech platform, we offer a seamless way for users to access online astrology consultations, temple darshans, personalized pujas, and book trusted pandits — all through a single app . We’re not just building another app — we’re building the Spiritual OS for Bharat , designed to meet the cultural and devotional needs of both metros and Tier 2/3 India. With strong early traction and growing user trust, Vama is poised to become the go-to destination for digital spirituality in India. What You’ll Do As our D2C Marketing Manager , you will lead end-to-end growth and own the full customer funnel — from acquisition to retention. You'll be responsible for driving user growth through digital campaigns, content, lifecycle journeys, and performance optimization. Responsibilities: Plan and execute full-funnel paid campaigns (Meta, Google, YouTube) to drive acquisition Own growth metrics like CAC, ROAS, LTV, AOV, and retention Strategize and launch high-impact campaigns around festivals, rituals, and spiritual events Work with content, design, and product teams to craft localized, relevant creatives & landing pages Optimize conversion flows: from click app install checkout repeat usage Leverage analytics (GA4,, attribution tools) to make data-led decisions Explore and manage influencer, affiliate, and referral marketing as low-CAC channels Conduct A/B testing on creatives, offers, landing pages, and retention flows Collaborate with founders and leadership to align on growth vision and execution What You Bring to the Table 1+ years of experience in D2C, growth marketing, or performance marketing Prior work in a consumer-tech startup or fast-paced digital brand Strong command over Meta Ads, Google Ads. Sharp analytical mindset — ability to make data-backed decisions quickly Deep understanding of Indian user behavior , especially Tier 2/3 markets Excellent collaboration and communication skills Bonus: Passion for spirituality, wellness, culture, or solving for Bharat Why You'll Love Working at Vama A mission-driven brand with cultural depth and national relevance Build products that your family, neighbors, and friends will actually use High-ownership, founder-facing role in a growing team Opportunity to drive real impact in a fast-scaling spiritual-tech space Work with smart, hungry, culturally-rooted teammates
Posted 4 days ago
2.0 - 7.0 years
10 - 15 Lacs
Noida
Work from Office
looking for a Performance Marketing Specialist expertise in Google Ads and Meta Ads to measurable growth. - Plan and manage end-to-end performance campaigns across Google and Meta - identify opportunities, and optimize for CPA, ROAS Required Candidate profile - 2-5 years of hands-on experience managing paid campaigns on Google and Meta Ads. - Strong understanding of performance metrics, audience segmentation, and conversion funnels.
Posted 4 days ago
2.0 - 6.0 years
0 Lacs
noida, uttar pradesh
On-site
As a Performance Marketing Manager at Seventh Triangle, you will play a crucial role in driving the growth and success of SmartBiz brands across various platforms including Meta, Google, and CRM. Your responsibilities will include overseeing the end-to-end growth strategy, leading a team of 45 performance marketers, developing scalable onboarding processes, campaigns, and reporting systems. You will be tasked with building data dashboards to monitor key metrics such as CAC, ROAS, and LTV. Additionally, you will be responsible for setting monthly growth targets, maintaining client communication, conducting creative testing, and collaborating with the content team on briefs. Your role will also involve optimizing landing pages and checkout journeys in coordination with the tech and CRO team, as well as handling key escalations, campaign decisions, and audit processes. To excel in this role, you must possess a minimum of 2 years of experience in performance marketing with a strong focus on Meta and Google platforms. Previous work experience in the D2C/eCommerce industry is essential, along with a proven track record in team management, particularly leading teams of 24 or more individuals. Strong analytical skills are a must, including proficiency in tools such as Metabase, Google Analytics 4, Excel, and understanding of key metrics like AOV, CAC, LTV, ROAS, and retention. In terms of qualifications, a Bachelor's degree in computer science, Information Technology, or a related field such as B.E./B.Tech/MCA/BBA is required. It is important that the degree has been obtained from a regular full-time program, as part-time or distance learning programs will not be considered. If you meet the above requirements and are excited about the opportunity to drive growth for leading brands in the D2C and eCommerce space, we encourage you to submit your updated resume to hr@seventhtriangle.com. We wish you the best of luck in your application process and look forward to potentially welcoming you to our dynamic team!,
Posted 5 days ago
1.0 - 3.0 years
3 - 6 Lacs
Gurugram
Work from Office
About Vama At Vama , we're on a mission to build the Spiritual OS for Bharat a mobile-first platform offering astrology consultations, live pujas, pandit bookings, and temple darshans from anywhere in India. With rapid growth and deep cultural relevance, were digitizing spirituality for millions of users across Tier 13 cities. Our vision is simple: to make devotional and astrological experiences more accessible and personalized all through the Vama App. What Youll Do As a Marketing Analyst at Vama, you'll turn data into insights that power our marketing decisions. You’ll work closely with performance, growth, product, and content teams to measure campaign impact, user behavior, and ROI across all marketing channels. Key Responsibilities Track and report on marketing KPIs: CPI, ROAS, CAC, LTV,, retention , etc. Build dashboards and reports using Excel, Google Sheets etc Analyze user acquisition and engagement data from Meta, Google. Run cohort and funnel analyses to understand drop-offs and opportunities in the customer journey Conduct deep dives into campaign performance and provide actionable insights Collaborate with product and CRM teams to improve user lifecycle journeys Design and evaluate A/B tests on creatives, offers, and user flows Build automated reporting pipelines where possible Benchmark Vama’s growth metrics against industry standards and competitors What You Bring 3+ years of experience in marketing, business, or growth analytics Strong command over tools like Excel/Google Sheets, GA4, AppsFlyer/Branch Experience working with large datasets and converting them into visual, executive-level insights Ability to distill complex data into clear takeaways and recommend next steps Knowledge of digital marketing channels (Meta, Google Ads) Comfortable working cross-functionally in a fast-paced startup environment Bonus: Experience working in consumer apps , especially D2C startups (preferred Spiritual or Astrology) Why You’ll Love Vama Shape decision-making at a fast-scaling startup with a culturally deep product Work directly with the founders and leadership on data-driven growth See your work impact millions of users — including your own family! Be part of a mission-led team building for Bharat’s spiritual future
Posted 5 days ago
5.0 - 8.0 years
8 - 9 Lacs
Goregaon
Work from Office
Amazon Seller Central, advertising console, and Amazon DSP is a plus. CTR, CPC, ACoS, TACoS, CVR, and ROAS. Familiarity with tools like Helium 10, Jungle Scout, or similar. Excellent communication and project management skills. Annual bonus Provident fund Health insurance
Posted 5 days ago
5.0 - 9.0 years
0 Lacs
delhi
On-site
We are seeking an experienced and strategic Performance Marketing Manager with expertise in Google Ads and PPC campaigns. The ideal candidate should have a minimum of 5 years of hands-on experience in paid media, with the ability to lead a team, manage client relationships, and drive measurable results through performance-driven advertising. This role is specifically focused on PPC and paid media performance, excluding SEO-related responsibilities. The emphasis will be on client handling and team management. Key Responsibilities: - Lead and oversee Google Ads campaigns across Search, Display, Video, Shopping, and Performance Max. - Develop and implement strategic PPC campaigns to achieve KPIs like CPA, ROAS, CTR, Conversion Rate, and LTV. - Analyze campaign performance, derive insights, and continually optimize for efficiency and outcomes. - Conduct client meetings, deliver campaign performance reports, and gather strategic insights. - Supervise and mentor a team of performance marketing specialists and PPC executives. - Allocate budgets, delegate tasks, and ensure timely and accurate campaign execution by the team. - Collaborate with internal departments (design/content/web) to fulfill ad requirements and landing pages. - Stay informed about Google Ads features, industry trends, and best practices. Key Requirements: - Bachelor's or Master's degree in Marketing, Business, or a related field. - At least 5 years of experience in PPC / Google Ads campaign management. - Proven track record in handling large-scale paid media budgets. - Strong proficiency in Google Ads Manager, Google Analytics, and Tag Manager. - Demonstrated ability to lead a team, assign tasks, review performance, and offer feedback. - Excellent client communication and presentation skills. - Proficient in analytics and reporting using tools like Excel, Google Sheets, or Data Studio. Preferred Skills (Bonus): - Google Ads Certification. - Familiarity with automation rules and campaign scripts. - Experience in digital marketing agencies or client-facing roles. Job Type: Full-time Work Location: In person,
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
gujarat
On-site
As a PPC Manager at HeadshotPhoto.io, you will play a crucial role in planning, executing, and optimizing high-performing paid campaigns across various platforms such as Google Ads, Meta (Facebook & Instagram), Bing Ads, and TikTok. Your responsibilities will include continuously tracking performance metrics like CTR, CPA, ROAS, and LTV to guide budget allocation and scaling. Working closely with the design and creative team, you will collaborate to build compelling ad creatives, both static and video, that drive conversions. Additionally, you will be tasked with writing ad copy that is engaging and conversion-focused. To excel in this role, you should possess at least 3-4 years of experience in paid advertising, strong data analysis skills, and the ability to derive actionable insights from campaign data. Your creative instincts and collaboration skills will be essential in creating successful ad creatives. A passion for performance marketing and a proactive mindset to get things done are qualities that will set you up for success in this position. In this hands-on role, you will be expected to conduct keyword research, audience targeting, and A/B testing to identify growth opportunities and ensure profitable ROAS. Staying updated with platform changes, industry trends, and algorithm updates will be crucial to your success in this dynamic role. If you are ready to make a significant impact in the world of performance marketing while enjoying the process, we invite you to send your resume along with 3 campaign snapshots that showcase your skills and expertise. Join us at HeadshotPhoto.io and be a part of a team that is dedicated to transforming everyday selfies into professional headshots.,
Posted 1 week ago
1.0 - 5.0 years
0 Lacs
thane, maharashtra
On-site
As a Performance Marketing Specialist at Occean Bridge, you will play a crucial role in our dynamic digital marketing team. We are seeking a proactive and results-driven individual with a strong grasp of data analytics and a passion for optimizing performance across various online advertising platforms. Your responsibilities will include managing campaigns on Meta Ads, Google Ads, and other PPC platforms, ensuring a deep understanding of metrics such as ROI, ROAS, CPL, and CTR. You will be tasked with overseeing multiple campaigns simultaneously and implementing optimization techniques to enhance their effectiveness. In addition, expertise in landing page optimization, A/B testing, and the ability to analyze data to derive actionable insights will be key to your success in this role. The ideal candidate will possess 1-3 years of experience in performance marketing and demonstrate a keen interest in driving growth, maximizing conversions, and achieving measurable success. This position is based in Thane, Maharashtra, and offers the flexibility of either full-time or freelance engagement, depending on the fit with the candidate. If you are enthusiastic about leveraging data to drive marketing strategies, we invite you to join our team and contribute to our ongoing success. If you are ready to take on this exciting opportunity and make a significant impact in the field of digital marketing, we encourage you to reach out to us by sending your resume to info@oceanbridge.co.in. Feel free to tag or share this post with individuals who you believe would be a perfect fit for this role. Join us at Occean Bridge and be part of a team that is dedicated to achieving excellence in performance marketing and creating successful marketing campaigns. #PerformanceMarketing #WeAreHiring #DigitalMarketingJobs #JoinUs #OceanBridge #MarketingCareers,
Posted 1 week ago
2.0 - 4.0 years
9 - 12 Lacs
Kochi
Work from Office
WHAT YOULL BE DOING *Set up and manage user acquisition campaigns on Meta, Google Ads, and Apple Search Ads. *Collaborate with the UA team to monitor and fine-tune campaign performance. *Upload and organize creatives in the content library. *Prepare campaign reports and share performance insights with internal teams. *Review metrics such as ROI, ROAS, and pLTV to guide optimizations. *Partner with designers to source and update creative assets for advertising. *Work with the engineering team in India to ensure tracking and attribution accuracy. *Assist with analytics and implementation of tracking setups. SKILLS YOULL NEED *Minimum 2 years relevant experience, (user acquisition experience in mobile games strongly preferred) *Entrepreneurial mindset with willingness and ability to own it *You want to be THE BEST UA Specialist in the industry *Experience working in the social/mobile freemium game industry *Excellent data analysis skills and experience working in a metrics-driven role *Practical working knowledge of tracking technologies, methods and UA KPIs *Exposure to one or more tools/systems like *Adjust, Appsflyer, Google Analytics, Meta Business suite, Mixpanel, Amplitude, etc *Ability to optimise available budgets to get desired results *Ability to analyse the data from the attribution platforms and present the results. Exposure to Looker studio, etc preferred *Understanding of ad creative formats and how to brief design teams for performance-driven assets (videos, banners, playable ads) *Highly organized and attention to detail *Strong math skills *Self-starter with a problem-solving attitude with and without direction *Passion for staying up to date with UA techniques, strategy, audience building and targeting *Bachelors/Masters degree in Math, Marketing or finance
Posted 1 week ago
3.0 - 8.0 years
7 - 10 Lacs
Pune
Work from Office
Responsibilities : - Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, etc. Monitor KPIs such as CPL, CPA, ROAS, CTR and drive continual improvements. Collaborate with the content and design teams for creatives and ad copy. Conduct A/B testing and performance analysis for campaign improvements. Manage budgets effectively and prepare performance reports. Stay updated with the latest digital marketing trends, tools, and best practices. Desired profile of the candidate : - Proven track record in handling performance marketing campaigns Strong analytical mindset and data interpretation skills Google Ads and Meta Certifications preferred Strong communication and reporting skills Ability to manage multiple campaigns and deadlines effectively Qualification : - Bachelors Degree in Marketing, Business, Communications, or any relevant field (Additional digital marketing certifications are a plus) Work experience : - Minimum 3 years and above
Posted 1 week ago
3.0 - 8.0 years
4 - 7 Lacs
Thane
Work from Office
JOB INTRODUCTION : Performance Marketing focuses on driving specific, measurable results like clicks, conversions, and sales. A Performance Marketing Specialist plans and optimizes campaigns across digital channels, using data to track key metrics like ROI and CPA. They continuously test and refine strategies to ensure campaigns meet objectives efficiently. Strong analytical skills and digital marketing expertise are essential for success. ROLES & RESPONSIBILITIES Perform daily account management on Google Ads or other search platforms Understand client goals, create and execute strategies to exceed defined goals Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of paid search in accordance with client goals for Google channels Manage a team Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives. Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals. Communication to team and management on project development, timelines, and results. Work with leadership to explain and modify strategic plans Understand and stay current on industry trends, competitive landscape, and internal product development efforts Be accountable for the Monthly/ Quarterly Business Review meetings and showcase business growth. Be responsible for Team Growth and planning personal development programs for subordinates. Are a tech graduate/MBA with experience in Search Engine Marketing (SEM), SEO and Paid Search (PPC)Are passionate about Search and internet marketing Have an outstanding ability to think creatively, and identify and resolve problems Have excellent communication and interpersonal skills, with the ability to be personable yet persistent Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals Have high levels of integrity, autonomy, and self-motivation Have excellent analytical, organizational, project management skills including demonstrated ability to think end-to-end JOB QUALIFICATION & SKILL SETS: Proven 3 - 8 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) In-depth knowledge of Google Ads - Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics Analytical approach + Data-Driven Thought Process + Optimization mindset The ability to think creatively, own things and work independently in a fast-paced environment A start-up mentality with a bias to action and the ability to flex in a fast-paced environment
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
pune, maharashtra
On-site
CAR101 is currently looking to hire a Performance Marketing Pro, specifically a Meta Ads Specialist. We are not interested in an ordinary digital marketer, but rather seeking a skilled individual who excels in Meta Ads. We require someone who is deeply passionate about performance, focuses on ROAS, and possesses the ability to expand a D2C brand without overspending. CAR101 is recognized as one of India's rapidly growing car care startups, distinguished by its genuine product innovation, top-notch chemistry, and a dedicated customer base that deeply values our services. As a bootstrapped and profitable company, we are now gearing up to accelerate our growth by maximizing our paid advertising efforts. The ideal candidate for this role should have extensive knowledge of Meta Ads, including campaign structures, testing frameworks, and scaling formulas. Additional points will be awarded if you have a passion for cars, as our company culture revolves around the automotive industry. We are looking for a proactive individual who can thrive amidst chaos, solve problems effectively, and deliver tangible performance outcomes. Experience managing substantial monthly ad budgets and showcasing concrete results is a must. In return, we offer the opportunity for full ownership of Meta performance marketing, with a lean team structure that guarantees high responsibility and rapid learning. Joining our team presents a unique chance for significant career growth as our brand continues to expand. If you meet the requirements and are excited about this opportunity, please get in touch with us by sending a direct message or commenting below. Alternatively, you can share your work with us at Hq@car101.in. Let's collaborate to achieve substantial growth together. Note: Agencies need not apply. #Hiring #PerformanceMarketing #MetaAds #DigitalMarketing #CAR101 #StartupJobs #D2C #GrowthHacker #PuneStartups,
Posted 1 week ago
2.0 - 4.0 years
4 - 6 Lacs
Noida
Work from Office
About the company Straction Consulting helps businesses grow through effective digital marketing strategies. Our team of experienced professionals focuses on performance marketing to improve ROI and acquisition costs. Location: Sector 3, Noida I Work from Office I Full-time I 5 Days working With over 7 years of expertise, we specialize in SEO, PPC, performance marketing, eCom ads, social media marketing, and more. Key Responsibilities: Strategize and plan monthly PPC campaigns across Google, Amazon & eCom platforms. Analyze historical campaign data and optimize based on insights. Monitor and optimize campaigns daily to improve RoAS and performance. Manage ad groups, copies, keywords, bids, and budgets. Collaborate with clients and internal teams to align on KPIs like RoAS, CPC, and conversion rates. Track and report campaign performance on a regular basis. Coordinate for accurate analytics and GA4 tracking setup. Requirements: 2-4 years of hands-on experience in Google Ads and/or Amazon/eCom ads. Strong understanding of optimization techniques for scaling campaigns. Analytical mindset and ability to interpret data trends. Good communication skills (written and verbal). Graduate or higher qualification. Google Ads/Analytics/Amazon Ads certifications preferred. Proficiency in Excel, Google Sheets & PowerPoint. Interested? Send your resume to "shraddha@straction.in" with the subject "Performance Marketing" Learn More: Website - https://straction.in/ LinkedIn - https://lnkd.in/gcSUmDC5 Interested - https://lnkd.in/gYbAUfSe Join us to turn clicks into conversions and strategy into success.
Posted 1 week ago
8.0 - 13.0 years
5 - 7 Lacs
Ludhiana
Work from Office
Position: Performance Marketing & Shopify Expert Key Responsibilities Plan, execute, and optimize paid campaigns on Google, YouTube, and Display. Own performance KPIs CAC, ROAS, conversion rates, AOV, CTR, etc. Manage Shopify backend including funnel setup, GTM, analytics, theme adjustments, and app integrations. Coordinate with design/content for high-performing ad creatives. Build landing pages, run A/B tests, and optimize for CVR. Analyze product-wise performance and provide strategic input to scale. Troubleshoot technical tracking issues (GA4, GTM, Pixel). Key Skills Expert in Google Ads, YouTube Ads, Shopping, and Performance Max. Strong Shopify backend skills - including hands-on with themes, apps, automation. Data-analytical mindset with experience in tools like GA4, Clarity, Looker Studio. Bonus: Knowledge of HTML/CSS/JS/Liquid. Qualification & Experience 10-12 years of hands-on experience in performance marketing & D2C eCommerce. Google Ads certification a plus.
Posted 1 week ago
2.0 - 4.0 years
4 - 6 Lacs
Chennai, Bengaluru
Work from Office
About Us: We are a performance marketing agency specializing in driving success for e-commerce and D2C businesses. Our remote work culture ensures you can achieve targets from the comfort of your home Right now, we're on the lookout for a media buyer who's as passionate about doubling clients' ROAS as we are. If you're up for an exciting ride, read on! Who you are: An adaptive learner who thrives on platform changes, creative testing, and real experimentation. Experienced: 2+ years in Meta Ads (Google Ads a plus) with hands-on budget ownership Data-Driven: Preferably from an engineering, analytics, or technical background,you love digging into numbers. Strategic: You build hypotheses, test methodically, and adapt based on insightsnot guesswork. Resilient: You stay calm under pressure and improve through feedback and post-mortems. Collaborative: You communicate clearly and work smoothly with creative, strategy, and client teams you owns outcomeswins and losses. What you'll do: Launch, manage, and scale Meta and Google ad campaigns across multiple accounts. Research markets, competitors, and customer behavior to inform targeting, copy, and creative strategy. Diagnose performance issues using metrics like CTR, CPC, CR, LTVnot just ROAS. Work cross-functionally with designers, copywriters, and account managers to align creative and funnel strategy. Turn data into strategy: analyze results, generate insights, and present clear recommendations to clients. Location: Delhi NCR,Bangalore,Chennai,Pune,Kolkata,Ahmedabad,Mumbai,Hyderabad
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
ahmedabad, gujarat
On-site
You are seeking a performance-driven leader who excels in building scalable acquisition strategies rather than just running ads. If you have a passion for optimizing ad performance, mentoring a team, and driving substantial revenue growth, then this opportunity is tailored for you. In this role, you will be responsible for owning and scaling paid media across various platforms such as Meta, Google (including PMax, Adv+, Catalog, Retargeting), and other advertising channels. Additionally, you will lead a team of performance marketers, providing guidance and mentorship to ensure the achievement of desired results. Conducting A/B tests on creatives, landing pages, and ad strategies will be essential for maximizing Return on Ad Spend (ROAS) through funnel and Conversion Rate Optimization (CRO). Your decision-making process will be heavily data-driven, as you delve deep into analytics tools like GA4, Looker, and UTMs to continuously optimize campaign performance. Collaboration with content and design teams will be crucial for developing high-performing ads as part of the creative strategy. To excel in this role, you should possess at least 3 years of hands-on experience in performance marketing, strong team management skills, and a proven track record of scaling ROAS-positive campaigns. Expertise in ad analytics, tracking, and attribution models, as well as a profound understanding of audience psychology and conversion tactics, are also required. By joining us, you will have the opportunity to lead a growing team and actively contribute to shaping the marketing roadmap. You will have full ownership of creative strategies and budgets, enabling you to make a significant impact at the intersection of performance marketing, data analytics, and brand growth.,
Posted 1 week ago
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