Strategic Marketing Specialist

As a Senior Marketing Strategist at Enlog, you will play a crucial role in leading brand and growth initiatives. You will be responsible for developing data-driven marketing strategies, identifying growth opportunities, and ensuring campaigns deliver measurable ROI. Your creative and analytical skills will be put to the test, as you work towards scaling our brand and contributing to a greener planet. Key Responsibilities: - Develop and implement comprehensive marketing strategies aligned with business goals. - Lead market research, competitor analysis, and customer insights to guide campaigns. - Drive brand positioning, messaging, and storytelling across all channels. - Plan and optimize digital campaigns (SEO, SEM, social media, email, content, influencer marketing). - Collaborate with cross-functional teams (Sales, Product, Design) to ensure campaign effectiveness. - Manage marketing budgets, track KPIs, and present performance reports to leadership. - Mentor and guide junior marketing team members. - Identify and adopt new marketing technologies and trends. Qualifications Required: - Bachelor's degree in Marketing, Business, or related field (MBA preferred). - 2-3 years of experience in strategic marketing, brand management, or digital marketing. - Strong understanding of digital marketing tools, analytics, and automation platforms. - Excellent communication, leadership, and presentation skills. - Proven track record of scaling marketing initiatives and driving revenue growth. - Ability to think both creatively and analytically. About Enlog: Enlog is redefining energy management with innovative technology that helps businesses and communities reduce energy waste and embrace sustainable practices. As a vibrant startup, we offer a dynamic work culture, meaningful learning experiences, and the opportunity to contribute to a greener planet. Apply Now - hr@enlog.co.in,