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Sr.Marketing Executive – IT Services

3 - 5 years

8 - 12 Lacs

Posted:5 hours ago| Platform: Naukri logo

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Work from Office

Job Type

Full Time

Job Description

We are seeking a

Marketing Executive

to drive our brand presence, lead generation efforts, and digital marketing strategies to accelerate growth.

 

Key Responsibilities:

  • Digital Marketing Lead Generation

    • Develop and execute multi-channel marketing campaigns (SEO, PPC, Email, Social Media, Content Marketing).
    • Manage website content, landing pages, and optimize for lead conversion.
    • Oversee marketing automation tools (HubSpot, Marketo, etc.) to nurture leads.
  • Content Brand Marketing

    • Create engaging content for blogs, case studies, whitepapers, and newsletters.
    • Develop marketing collateral such as brochures, presentations, and videos.
    • Ensure brand consistency across all marketing materials and digital assets.
  • Sales Business Development Support

    • Collaborate with the sales team to develop targeted campaigns.
    • Conduct market research to identify trends and opportunities.
    • Maintain CRM databases with marketing-qualified leads (MQLs).
  • Social Media PR Management

    • Support with LinkedIn, Twitter, and other social media platforms.

Required Skills Qualifications:

  • Bachelors degree

    in Marketing, Business, or related field.
  • 3-5 years

    of experience in marketing, preferably in IT services or technology.
  • Strong knowledge of

    SEO, SEM, PPC, Google Analytics, and CRM tools

    .
  • Hands-on experience with

    email marketing, social media, and content marketing

    .
  • Excellent

    written and verbal communication skills

    .
  • Ability to analyze marketing performance and optimize strategies.
  • Experience working with

    B2B marketing and lead generation

    .

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