Sr User Experience Architect

UX Strategy and Leadership

• Define and implement the UX strategy for complex digital platforms.

• Translate business objectives and user insights into actionable design strategies and measurable

outcomes.

• Conduct competitive benchmarking to identify opportunities and set experience standards.

• Define UX success metrics and KPIs to measure usability, engagement, and overall experience

quality.

• Integrate UX strategy into Agile workflows to support continuous improvement and rapid iteration.

• Establish and maintain accessibility guidelines, ensuring inclusive and compliant designs.

• Lead design critiques, UX reviews, and A/B tests to validate hypotheses and improve user

experience.

• Implement UX governance and DesignOps practices to ensure consistency and design quality.

Job Description

Research and User-Centred Design

• Conduct user research, discovery sessions, and usability testing to understand user needs and pain

points

• Perform heuristic evaluations and leverage data analytics, insights, and user feedback to drive

design decisions.

• Turn qualitative and quantitative findings into models, personas, task analyses, and measurable

KPIs, validating with prototypes of increasing fidelity.

• Develop detailed end-to-end user journey maps and personas to visualize and optimize

experiences.

• Define clear information architecture (IA) and navigation models for seamless interaction.

• Design taxonomies, navigation models, and content hierarchies to help users find information and

complete tasks across modules.

• Define interaction patterns, states, and flows for multi-step, multi-role scenarios — including edge

cases, error handling, and accessible behaviors.

• Map domains, entities, and relationships, aligning UX models to backend structures and constraints

while keeping complexity hidden from users.

• Create wireframes, flows, prototypes, and interaction models that align with both user needs and

business goals.

• Design for product scalability, flexibility, localization, and long-term usability.

• Plan for scalability, localization, permissions, and large data volumes, ensuring resilience, offline

support, and progressive enhancement.

• Embed accessibility standards, regional regulations, and risk controls into complex workflows with

• sensitive data.