Sr. Social Media Strategist

Sr. Social Media Strategist

Location: Mumbai
Job Type: Full-time
Salary: 45,000 – 55,000

Agadh is a fast-growing digital marketing agency headquartered in Chandigarh, now expanding its footprint in Mumbai. We're looking for experienced, self-motivated professionals who thrive in fast-paced environments and bring both strategic thinking and creative execution to the table. If you have a passion for storytelling, understand the pulse of digital audiences, and can lead compelling campaigns across social platforms — this role is for you.

As a Senior Social Media Strategist at Agadh, you will take the lead in shaping and executing platform-specific social media strategies for our clients and in-house projects. You’ll work closely with cross-functional teams, guide junior creatives, and ensure brand narratives are amplified across all channels with clarity, creativity, and consistency. Beyond ideation, you'll be hands-on with content creation, trend mapping, performance analysis, and team collaboration.

This role offers the opportunity to grow into a leadership position, take ownership of brand voices, and create thumb-stopping content that drives real impact.

Key Responsibilities

• Develop and lead creative, platform-specific social media strategies for multiple brands.
• Oversee content planning, calendar creation, and timely publishing across platforms.
• Conceptualize, shoot, and edit high-performing mobile-first content (reels, stories, UGC-style videos).
• Guide the visual direction of content using tools like Canva and collaborate with designers for elevated creatives.
• Analyze performance metrics, generate reports, and optimize strategies based on insights.
• Stay ahead of platform updates, algorithm changes, and content trends.
• Mentor and collaborate with junior team members to elevate overall output.
• Work closely with copywriters, performance marketers, and brand leads to ensure aligned communication.
• Bring fresh ideas to the table during brainstorming and campaign development.

Required Qualifications

• 3+ years of proven experience in social media strategy, content creation, and account management.
• Strong portfolio showcasing successful social media campaigns and creative content.
• Advanced proficiency in mobile content creation (photo & video).
• Intermediate to advanced skills in Canva and mobile editing tools (CapCut, InShot, VN, etc.).
• Deep understanding of platform-specific nuances (Instagram, LinkedIn, X, YouTube Shorts, etc.).
• Experience in leading or mentoring junior team members is a plus.

Who You Are

• A strategic thinker with a creative edge and hands-on execution ability.
• Passionate about digital storytelling and building engaging brand narratives.
• Analytical and data-driven — you love measuring what works and iterating quickly.
• Highly organized with strong project and time management skills.
• Proactive, adaptable, and hungry to stay ahead in a fast-evolving digital space.
• A collaborative team player who values feedback and thrives in a creative environment.

Job Type: Full-time

Pay: ₹45,000.00 - ₹55,000.00 per month

Application Question(s):

• Have you read the JD?

Work Location: In person