Sr Manager - Strategic Accounts

5 - 7 years

7 - 9 Lacs

Posted:Just now| Platform: Naukri logo

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Job Type

Full Time

Job Description

1. Market & Opportunity Identification
Conduct deep market research and competitive analysis to identify new revenue streams, partnership opportunities, and market trends. Leverage industry data and customer insights to assess feasibility, ROI, and risk for new business opportunities.
2. Strategic Partnership Development
Build and manage a pipeline of prospective partners, including enterprise clients, distribution partners, and ecosystem collaborators. Lead initial outreach, pitch presentations, and value proposition discussions with C-level executives and key decision-makers. Support the strategic account time with strategy and execution of growth opportunities
3. Sales Enablement & Deal Closure
Own the full business development lifecycle: prospecting, qualifying, negotiating, and closing. Collaborate with legal and finance teams to structure contracts, pricing models, and deal terms. Develop customized proposals, RFIs/RFPs, and solution-based sales pitches to effectively address client needs.
4. Cross-Functional Collaboration
Work closely with Product, Marketing, Customer Success, and Data teams to ensure alignment between business goals and product offerings. Serve as the voice of the customer internally communicate market feedback and feature requests to product and strategy teams.
5. Thought Leadership & Market Positioning
Represent Zinnia at industry events, conferences, and panels to enhance visibility and credibility within target markets. Develop and publish thought leadership content (e.g., blogs, whitepapers, webinars) in collaboration with the marketing team. Stay ahead of industry trends and competitor movements to proactively shape Zinnia s BD strategy.
6. Performance Monitoring & Reporting
Define, track, and report on KPIs for business development initiatives (e.g., pipeline velocity, deal conversion rate, partnership impact). Regularly update leadership on progress against goals, risks, and key learnings from business development efforts. Use CRM tools and analytics platforms to maintain accurate pipeline and performance data.
7. Process Optimization & Scalability
Continuously improve outreach, qualification, and onboarding processes to drive scalability and repeatability. Implement best practices and playbooks for outreach, discovery calls, and deal structuring. Collaborate with Revenue Operations or Sales Ops (if applicable) to streamline tooling, workflows, and data hygiene. WHAT YOU LL NEED: 5-7+ years of experience in business development, partnerships, or strategic sales (preferably in technology, digital health, or financial services). Proven track record of identifying and closing high-impact deals and partnerships. Strong analytical and strategic thinking skills with the ability to translate insights into actionable plans. Excellent communication and negotiation skills, with comfort presenting to executive-level stakeholders. Experience working in cross-functional teams and dynamic startup or scale-up environments. Familiarity with digital health, fintech, or SaaS business models. Experience working with data products, APIs, or platform-based solutions. MBA or relevant advanced degree is a plus.

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