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Sr Growth Marketer

Sr Growth Marketer

Origin

4 - 9 years

6 - 11 Lacs

bengaluru

Posted:2 days ago| Platform:

Apply

Skills Required

customer acquisition excel analytical shaping marketing campaigns digital marketing room analytics sql marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

Sr Growth Marketer

Viralo is looking for a

data-driven, hands-on Growth Marketer

with 4+ years of proven experience in performance marketing. As part of our fast-scaling microdrama platform, you ll take ownership of driving customer acquisition, retention, and revenue growth through

scalable paid campaigns and innovative growth strategies

Key Responsibilities

Own & scale
paid marketing campaigns across Meta, Google Ads, and other relevant channels.
Monitor, analyse, and optimize campaign performance across metrics like
CTR, CPA, CAC, LTV, and ROAS
.
Design and run structured
A/B and multivariate tests
on creatives, ad copies, funnels, and audience cohorts.
Collaborate with product and content teams to
align growth initiatives with user journeys
.
Manage budgets effectively, with a focus on
maximizing ROI while testing new opportunities
.
Implement and oversee
tracking, attribution, and reporting systems
(Pixels, UTMs, GA4, MMPs).
Stay ahead of platform updates, algorithm changes, and
new-age growth channels
(influencer, affiliates, programmatic, etc.).

Requirements

4+ years
of full-time experience in
performance/digital marketing
with hands-on campaign ownership.
Strong expertise in
Meta Ads Manager, Google Ads
, and at least one analytics platform (GA4, Amplitude, Mixpanel, etc.).
Proven track record of managing
significant monthly budgets
and achieving ambitious CAC/ROAS targets.
Analytical mindset
with comfort in Excel/Sheets, dashboards, and cohort analysis. SQL knowledge is a plus.
Exposure to or strong interest in
marketing automation, growth loops, referral programs, or funnel optimization
.
Bonus: Prior experience in
subscription products, content platforms, or consumer apps
.

Why Join Us

Be part of a
fast-growing consumer startup
shaping the microdrama economy.
Work with
multi-million-dollar budgets
and directly impact Viralo s growth trajectory.
High ownership
role with room to experiment, learn, and scale.
Collaborative, high-energy culture at our
Bangalore HQ
.

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