Sr. Executive – Business Development

Job Summary:

The Sr. Executive Business Development will be responsible for identifying new business opportunities, building and maintaining client relationships, and driving revenue growth for the organization.

The role requires market research, lead generation, and strategic client engagement to expand the companys presence. The ideal candidate will possess strong communication, negotiation, and analytical skills to achieve sales targets and contribute to the overall business strategy.

Lead Generation

• Participate in networking events & exhibitions to compile potential clients list
• Keep updated with industry happenings and use personal contacts to connect with relevant consultants, agents or influencers receive relevant referrals
• Work with Management to receive references of past and current client referrals
• Compile all leads accumulated through above activities
• Initiate dialogue to set-up meetings for business opportunity discussion
• Regularly follow up on the prospects through various marketing initiatives to generate enquiries
• Prepare visit reports

Enquiry Management

• Respond promptly to all incoming client queries via phone, email, or social platforms
• Understand client requirements and provide relevant event solutions
• Collaborate with planning team to prepare customized proposals and pitch decks for potential events
• Follow up with clients to track status and feedback
• Ensure timely sharing of estimates, presentations, and event concepts
• Attend bid meetings for tenders
• Collaborate with planning team for submission of tenders
• Negotiate contracts and pricing terms to close deals successfully.

Customer Relationship Management

• Act as the key point of contact for existing clients
• Maintain long-term relationships by offering personalized service
• Coordinate with internal teams to ensure event deliverables align with client expectations
• Gather feedback post-event and address any concerns or issues
• Update and manage client records in CRM systems for future reference

Promotions & Marketing Assistance

• Support the marketing team in executing campaigns related to events
• Assist in managing company social media pages and promotional materials
• Contribute to email marketing, WhatsApp campaigns, and online event listings
• Help in creating and distributing marketing collateral like brochures, invites, and presentations
• Participate in brand-building activities during live events or exhibitions reports

Key Result Areas

1. Lead Generation
2. Enquiry Management
3. Client Relationship Management
4. Promotions & Marketing Assistance