Sr. Digital production & AI transformation Leader

key roles and responsibilities

1. Digital Creative Production Leadership

• Oversee end-to-end production for digital assets including static and rich-media

banners, HTML5 creatives, dynamic emails, landing pages, microsites, UI/UX prototypes,

and motion graphics.

• Partner with global creative and account teams to translate creative ideas into scalable,

high-quality digital deliverables.

• Champion craft excellence, platform compliance, and performance-driven creativity.

2. Automation & Process Innovation

• Identify, design, and implement automation use cases across creative production (e.g.,

resizing, versioning, localization).

• Lead workflow modernization across tools such as Figma, After Effects, Animate, Google

Web Designer, Adobe Creative Cloud, and platform APIs.

• Develop and govern production templates, component libraries, and automation

frameworks to improve throughput and quality.

3. AI-Driven Content & Design Enablement

• Evaluate and integrate AI tools for design, image, video, and content generation (e.g.,

Adobe Firefly, Runway, Sora, Midjourney, ChatGPT, ElevenLabs).

• Partner with data, tech, and operations teams to create AI-assisted creative pipelines for

banner, motion, and web content.

• Stay ahead of trends in creative AI, automation, and MarTech to guide organization

readiness.

4. Studio & Capability Growth

• Mentor a team of digital producers, developers, and motion designers; nurture cross

functional talent capable of handling integrated campaigns.

• Collaborate with operations and global stakeholders to define future capability

roadmaps.

• Drive partnerships with global agency teams to ensure innovation is business-linked and

ROI-driven.

GREAT TO HAVE:

• 15+ years of experience in digital creative production, preferably in a global advertising or

digital-marketing network environment.

• Expertise across HTML5 banners, motion graphics, UI/UX, responsive web, email

design/development, and digital campaign deployment.

• Hands-on experience in creative automation workflows (Figma plugins, Adobe scripts,

API-driven production, or similar).

• Working knowledge of AI tools and creative automation platforms for design, content,

and motion generation.

• Proven success in leading digital or hybrid creative teams across global markets.

3 | PRIVATE AND CONFIDENTIAL

• Excellent understanding of production metrics, workflow governance, and delivery

automation.

• Strong collaboration and communication skills; able to bridge creative, technology, and

operations teams.

PREFERRED QUALIFICATIONS:

• Exposure to AI/ML in creative or content production ecosystems.

• Experience building or managing Centers of Excellence for creative technology or digital

craft.

• Understanding of DAMs, workflow tools, and automated QA systems.

• Passion for technology-driven creativity and the evolving future of digital production.

LOCATION

We currently work in a remote hybrid model with offices in Chennai and Bangalore.

TIMINGS

We work on rotational shifts that change depending on the region you are working with and at

the discretion of your line manager.

EOE:

Our client is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: We are committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at our client are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. We will not tolerate discrimination or harassment based on any of these characteristics