4 - 8 years

0 Lacs

Posted:3 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

Role Overview: As the Brand Manager for assigned FMCG categories, your main responsibility will be to handle the brand and P&L. You will be required to develop and execute long-term category strategies in line with business objectives. Conducting market analysis to identify trends, opportunities, and competitive threats will also be a crucial part of your role. Additionally, you will oversee the lifecycle of products within the category and drive innovation and new product development in collaboration with R&D and other stakeholder teams. Key Responsibilities: - Develop and execute long-term category strategies aligned with business goals. - Conduct market analysis to identify trends, opportunities, and competitive threats. - Oversee the lifecycle of products within the category. - Drive innovation and new product development in collaboration with R&D and other stakeholder teams. - Manage category budgets, pricing, and profitability. - Monitor and improve gross margins and cost structures. - Collaborate with sales, supply chain, and other stakeholders to ensure successful product launches and promotions. - Define and implement channel-specific strategies. - Leverage consumer research and data analytics to guide decision-making. - Stay updated on industry trends and regulatory changes. - Lead and mentor a team of Assistant brand managers and executives. - Foster a culture of performance, innovation, and collaboration. Qualifications Required: - 4-7 years of experience in brand management in the FMCG - Food industry. - Education: MBA from a premier institute. (Note: No additional company details were provided in the job description.),

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