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3.0 - 7.0 years
0 Lacs
maharashtra
On-site
Founded in 2019, Traya is one of India's largest digital health-tech platforms for haircare and hair loss. The mission of Traya is to leverage technology to provide healthcare solutions to over 520 million Indians experiencing hair loss. The comprehensive solution includes doctor-backed medicines, access to Traya doctors, personal hair coaching, customized diet plans, and more. Traya was founded by Saloni Anand, a techie-turned-marketeer, and Altaf Saiyed, a Stanford Business School alumnus. The company has garnered institutional capital from prominent VCs like Fireside Ventures, Kae Capital, and Whiteboard Capital. With over 2.5 lakh customers, Traya boasts a success rate of 93% and has achieved a 30% month-on-month growth over the past year. Traya aims to create awareness about hair loss, reduce stigma associated with it, and address the emotional and psychological impact on customers. The company combines Ayurveda, Allopathy, and Nutrition to offer a holistic solution for hair loss patients. The unique platform of Traya diagnoses the patient's hair and health history to identify the root cause of hair fall and delivers customized hair kits to their doorstep. The company provides support through medically-trained hair coaches and proprietary technology to guide customers throughout their hair growth journey. The role of the International Brand Manager at Traya involves driving brand strategy, positioning, and execution for Traya in international markets. This position requires a deep understanding of cultural nuances, market trends, and consumer behavior to establish and enhance Trayas brand equity globally. Key Responsibilities include: - Developing and implementing Brand Vision and identity across the organization - Creating go-to-market strategies for new international regions - Conducting research to identify market-specific insights for communication and product decisions - Collaborating with cross-functional teams to adapt the brand for different cultural contexts - Monitoring global and local market trends and analyzing consumer insights - Leading integrated marketing campaigns from conceptualization to execution - Defining and tracking brand health metrics - Conceptualizing and executing innovative marketing campaigns to enhance brand awareness Required Experience: - MBA from Tier-1 B School with 3 to 6 years of experience in FMCG, CPG, and consumer internet Brand Marketing - Proven expertise in creating and leading Brand Strategy, including Brand Positioning and Identity, especially in global markets - Strong experience in designing Brand Communication Message strategy and executing it across various touchpoints - Proficiency in defining and managing Brand Health Scorecard - Experience in managing creative and media agencies - Ability to drive revenue growth through ATL channels This role offers an exciting opportunity to shape Trayas brand presence in international markets and drive brand equity through strategic marketing initiatives.,
Posted 2 days ago
5.0 - 9.0 years
0 Lacs
maharashtra
On-site
As a Brand Researcher / Research Manager at our company based in Mumbai, you will be an integral part of our dynamic brand team. Your key responsibility will be to support the execution and delivery of comprehensive brand insights through market research and data analysis. By conducting qualitative and quantitative research, you will gather consumer insights, evaluate brand health, positioning, and performance to help shape the development and positioning of the brand. Your role will involve designing and executing surveys, focus groups, and in-depth interviews to understand consumer attitudes, preferences, and behaviors. You will work closely with the broader marketing team to contribute to key brand strategies that drive business growth and customer engagement. Additionally, you will assist in designing and executing brand tracking tools to monitor brand awareness, loyalty, and image. By analyzing market trends, competitor performance, and consumer sentiment, you will provide actionable insights to enhance brand performance and identify opportunities for brand strengthening or differentiation. Your role will also involve analyzing research data using statistical tools to generate clear, actionable reports and presentations for senior stakeholders. You will develop consumer segmentation models, customer profiles, and personas to inform brand strategies. Collaborating with internal teams such as brand, marketing, and product, you will ensure that insights are integrated into brand planning, product development, and marketing campaigns. Furthermore, you will monitor competitor activity, industry trends, and external market factors to identify opportunities and threats for the brand. To be successful in this role, you should possess a Bachelor's degree in Marketing, Business, Statistics, or a related field, along with at least 5 years of experience in market research, brand research/track, or a similar analytical role. Strong skills in both qualitative and quantitative research methods, proficiency in research tools, and data analysis techniques are essential. Excellent communication skills, organizational abilities, and a passion for understanding consumer behavior will be key attributes for this position. Joining our team will provide you with the opportunity to have a direct impact on shaping the future of our brand, exposure to diverse aspects of the business, and opportunities for growth and career progression. You will work with a passionate, creative, and supportive team in a fast-paced, dynamic environment that encourages continuous learning and skill development.,
Posted 2 days ago
2.0 - 7.0 years
0 Lacs
noida, uttar pradesh
On-site
The company is looking for a highly motivated and experienced Consumer Insight/User Research professional to join their team at the India HQ in Noida. The chosen candidate will be responsible for leading primary research initiatives to gain actionable insights into consumer behavior, which will in turn drive strategic business decisions. The main focus will be on understanding the needs, preferences, and behaviors of mobile consumers in India. Key Responsibilities: - Leading and managing primary consumer research studies, such as surveys, focus groups, interviews, and ethnographic studies. - Conducting one-on-one consumer interviews, field visits, and consumer immersion sessions to acquire in-depth insights. - Designing, implementing, and analyzing qualitative and quantitative research methodologies. - Gathering relevant data from consumers using various research techniques to ensure reliability, validity, and actionability. - Collaborating with cross-functional teams to understand their information needs and provide valuable consumer insights to guide their strategies. - Analyzing and interpreting consumer data to provide reports and presentations with actionable insights. - Conducting secondary research to complement primary findings, including analysis of industry reports, market trends, and competitor insights. - Monitoring the consumer and market landscape to identify trends, shifts, and emerging opportunities for the company. - Working closely with marketing, product, and sales teams to communicate consumer insights and help them incorporate these findings into their decision-making processes. - Preparing and delivering comprehensive reports and presentations that convey complex insights clearly and effectively to senior leadership and key stakeholders. - Ideal candidates should have more than 5 years of experience and good team handling experience. Requirements: Education: - Bachelor's or Master's degree in Marketing, Business, Psychology, or a related field. Experience: - Minimum of 2-7 years of experience in consumer research, particularly in primary research (qualitative and quantitative). - Experience working with a research agency or consultancy is highly preferred. - Proven track record in managing and executing consumer insights projects, especially in the mobile or tech industry. Skills: - Strong knowledge of consumer behavior and research methodologies. - Proficiency in data analysis tools and software such as SPSS, Excel, Power BI, etc. - Excellent communication skills with the ability to present complex insights in an easily understandable way. - Strong project management skills to handle multiple research projects simultaneously. Language: - Fluency in English (both written and spoken) is required. Proficiency in Hindi or other regional languages is a plus.,
Posted 1 week ago
4.0 - 7.0 years
6 - 9 Lacs
Gurugram
Work from Office
Senior Specialist, Product Management (Mastercard Research Center) Overview Mastercard Services enables customers across industries and geographies to make smarter decisions and reach better outcomes with a tailored portfolio of solutions beyond the transaction. We harness the power of real-time, anonymized, aggregated transaction data; powerful software platforms; and a wealth of expertise We empower customers to make better data-driven decisions by unlocking a holistic view of consumer behavior beyond their four walls and distilling actionable insights from data We work with financial institutions, retailers, telecommunications organizations, travel companies, and more The Mastercard Services global product team is seeking a Senior Specialist to support the evolution of consumer research in the Business &Market Intelligence business. Role Create effective, impactful, and quality assured storylines and PowerPoint presentations. Synthesize analyses into clear, sound recommendations; Supports in structuring and writing reports and developing client ready presentations Takes responsibility of designing questionnaires Lead and manage the team in designing, developing, and optimizing Power BI reports and dashboards for survey data analysis. Oversee the end-to-end process of data visualization and reporting, ensuring that survey data is effectively transformed into actionable insights for decision-making. Manage external relationships with market research vendors, third party suppliers in compliance with all Mastercard policies and procedures Actively participate in business development support and thought leadership activities and ensure knowledge, know-how and best practices are shared and leveraged internally to continuously improve quality and productivity Support product P&L management; focus on revenue targets, manage and optimize budgets, forecasting, and cost allocation to enable the delivery of key business objectives Advocate for Market Research product lines by creating compelling communications and sales enablement materials for Senior and Executive Management and an ambassador for the product line to Mastercard Navigate across cultures and geographies and leverages strong relationships with key groups across Mastercard to gain support and buy-in for key decisions to ensure success of regional and global product launches All About You Bachelors in Engineering/Statistics/any other related field and Masters in Business Administration. Experience in a top consulting firm or a market research agency, hands-on business analysis, report generation and story boarding. Financial Institution or a Payments Industry experience is a plus Must have experience on PowerBI (mandatory) Experience with Primary market research (preferable) Strong Excel and PowerPoint skills Strong experience in developing and maintaining Power BI dashboards and reports, with a focus on visualizing survey data. Strong project management skills Strong communicator Experience with Product P&L management Presentation skills, ability to communicate complex ideas effectively both verbally and in writing in English Strong collaboration and ability to partner effectively with virtual, fast-paced teams Demonstrated ability to build relationships with senior executives Experience in designing questionnaires and vendor management Comfortable in writing reports Excellent analytical skills and attention to details Comfortable working in a team environment Python/R/SPSS experience is a plus
Posted 1 week ago
3.0 - 5.0 years
6 - 10 Lacs
Gurugram
Work from Office
This leadership role will require to lead and drive world-class advertising, creative and studio deliverables working with global brands and agency leaders This role would be overall responsible for production, practice a people management About Omnicom Global Solutions Omnicom Global Solutions (OGS) is an agile innovation hub of Omnicom Group, a leading global marketing and corporate communications company Guided by the principles of Knowledge, Innovation, and Transformation, OGS is designed to deliver scalable, customized, and contextualized solutions that meet the evolving needs of our Practice Areas within Omnicom OGS India plays a key role for our group companies and global agencies by providing stellar products, solutions, and services in the areas of Creative Services, Technology, Marketing Science (Data & Analytics), Advanced Analytics, Market Research, Business Support Services, Media Services, and Project Management We currently have 4000+ awesome colleagues in OGS India who are committed to solving our clients pressing business issues We are growing rapidly and looking for talented professionals like you to be part of this journey Let us build this, together! Responsibilities JD Shared by Agency End to end ownership of market research projects (medium complexity) Act as a single point of contact for the clients and internal teams Coordinate with all functions of market research Managing 4-5 projects independently, consisting of mostly medium complexity projects Prepare and maintain project schedule, quota sheets, perform preliminary checks on survey links, setting up of panel partners Reviewing and adhering to scope of work Fieldwork management - Daily field status, fieldwork troubleshooting, supplier management, adhering to fieldwork schedule Ensuring timely delivery of all client deliverables Understand the client requirements, brainstorming with teams and the agency stakeholders, provide feedback on delivery and manage the overall communication related to the projects and resource allocations Work with various teams to co-ordinate on each milestone of the project to make sure the project is within the scope On-point self-reporting of issues/delays, problem solving and providing/implementing solutions to ensure smooth running of their projects 100% compliance to processes and checklists Qualifications
Posted 1 week ago
0.0 - 4.0 years
0 Lacs
maharashtra
On-site
As a Brand Marketing Intern at Traya, you will play a crucial role in supporting the brand team. Your responsibilities will include conducting thorough market research and competitor benchmarking, analyzing consumer insights to guide branding decisions, participating in the planning and execution of pilot tests for brand initiatives, collaborating with creative teams to develop campaign content and visual assets, and ensuring alignment with internal stakeholders on timelines, deliverables, and brand messaging. Additionally, you will be involved in creating reports and presentations for both ongoing and completed projects. To excel in this role, you should be pursuing or have recently completed a degree in Commerce or Science from a reputable college. Strong communication, organization, and stakeholder management skills are essential, along with a genuine interest in brand marketing and consumer research. The ability to multitask effectively in a fast-paced and dynamic environment is key, and any prior internships in brand, marketing, or research domains will be considered a significant advantage.,
Posted 1 week ago
0.0 - 3.0 years
0 Lacs
karnataka
On-site
You are a curious and detail-oriented individual who is eager to join our Consumer Insights team. This role is perfect for someone at an early stage in their career, enthusiastic about understanding how consumer research influences brand, product, and marketing strategies. Your primary responsibility will involve supporting research projects and revealing insights that will shape our consumer engagement strategies. Your key responsibilities will include identifying and recruiting relevant consumers for interviews, focus groups, and surveys. You will also be responsible for maintaining a well-organized database of consumer contacts, past research findings, and insights. Additionally, you will coordinate consumer interviews and feedback sessions, organize transcripts and notes for analysis, assist in qualitative research tasks, design basic surveys, and analyze data to support hypotheses. Furthermore, you will be expected to monitor competitor activities and consumer trends in the wellness and Ayurveda space and assist in creating structured presentations or summaries of research findings. To excel in this role, you should have at least 1-2 years of experience in consumer research, marketing, or any role involving direct consumer interaction. You should be familiar with basic research techniques, both qualitative and quantitative (including internship experience). Proficiency in Excel, Google Forms/Sheets, and PowerPoint is required, and any exposure to research tools would be advantageous. Strong communication and organizational skills are essential, along with a proactive attitude towards learning, asking questions, and developing a deep understanding of consumer behavior.,
Posted 1 week ago
3.0 - 5.0 years
5 - 8 Lacs
Gurugram
Work from Office
Overview Skills :- Good Comm skills, Link QC, Deliverable QC, Full-service project management, Client Management, Primary Market Research, End to end project management (healthcare industry preferred) Shift Timing :- 6.30 pm - 3.30 am Location :- Bangalore, Hyderabad,Chennai,Gurgaon,Mumbai We have an exciting role to head our creative studio for one of Omnicom’s largest advertising agency. This leadership role will require to lead and drive world-class advertising, creative and studio deliverables working with global brands and agency leaders. This role would be overall responsible for production, practice a people management About Omnicom Global Solutions Omnicom Global Solutions (OGS) is an agile innovation hub of Omnicom Group, a leading global marketing and corporate communications company. Guided by the principles of Knowledge, Innovation, and Transformation, OGS is designed to deliver scalable, customized, and contextualized solutions that meet the evolving needs of our Practice Areas within Omnicom. OGS India plays a key role for our group companies and global agencies by providing stellar products, solutions, and services in the areas of Creative Services, Technology, Marketing Science (Data & Analytics), Advanced Analytics, Market Research, Business Support Services, Media Services, and Project Management. We currently have 4000+ awesome colleagues in OGS India who are committed to solving our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together! Responsibilities JD Shared by Agency: End to end ownership of market research projects (medium complexity). Act as a single point of contact for the clients and internal teams. Coordinate with all functions of market research. Managing 4-5 projects independently, consisting of mostly medium complexity projects Prepare and maintain project schedule, quota sheets, perform preliminary checks on survey links, setting up of panel partners Reviewing and adhering to scope of work Fieldwork management - Daily field status, fieldwork troubleshooting, supplier management, adhering to fieldwork schedule Ensuring timely delivery of all client deliverables Understand the client requirements, brainstorming with teams and the agency stakeholders, provide feedback on delivery and manage the overall communication related to the projects and resource allocations. Work with various teams to co-ordinate on each milestone of the project to make sure the project is within the scope. On-point self-reporting of issues/delays, problem solving and providing/implementing solutions to ensure smooth running of their projects 100% compliance to processes and checklists Qualifications You will be working closely with: Global clients of our Market Research team. This role will report to the Lead of Market Research. This may be the right role for you if you have. 3 – 5 Years, Experience in Market Research function, Consumer research or Project Management / Client servicing. Work in the client’s time zone which would be US time zone. Proficiency in MS Office Knowledge of various research methods with experience across different business and industry areas Experience of managing low to medium complexity Healthcare projects Effective communication, including good communication skills (both written and verbal)
Posted 1 week ago
2.0 - 10.0 years
0 Lacs
haryana
On-site
As a Marketing Research Specialist, you will be responsible for creating collaborations with academic and research institutes to generate digital Intellectual Property Rights (IPR) for the company from sponsored research. Your role will involve exploring partnerships and projects with academia and research institutes to enhance company competitiveness and profitability. Additionally, you will be tasked with identifying technologies that can be converted into business models or applications. Your key responsibilities will include researching product information across different categories, facilitating project ideation for new content types through brainstorming sessions, conducting market and competitor analysis, and identifying real needs and opportunities for research proposals. You will also collaborate with external agency partners to conduct consumer research, present findings to management, and write various types of short-form content. Furthermore, you will report and escalate relevant issues to management, foster projects based on market demands, plan and implement consumer research studies, and create an ecosystem with various user groups. Clear communication and interpretation of actionable research and consumer insights across internal and external stakeholders will be essential, along with driving insights from data and connecting knowledge bases. Your role may also involve analytics and measurement capabilities using multiple data sources, statistical tools, and models. Mobilizing research on key regulations that impact innovation and conducting annual conferences and workshops to identify research areas in the mobility sector will be part of your responsibilities. Your qualifications should include a Bachelor's degree (4-year), MBA, or a Master's degree, with a minimum of 2-3 years of experience in marketing research. Proficiency in MS Office tools such as Excel, Word, and PowerPoint, as well as research experience and secondary research capabilities, will be required for this role. Strong interpersonal skills and the ability to collaborate effectively with internal and external stakeholders are key behavioral competencies for success in this position.,
Posted 1 week ago
7.0 - 11.0 years
0 Lacs
haryana
On-site
You are an experienced Insights Head responsible for leading client engagement through the design of strategic research initiatives, diagnosing business challenges, and delivering actionable insights. Your role involves understanding client needs, designing research strategies, conducting data analysis, creating consumer segmentations, and compiling comprehensive reports and presentations. You will directly engage with clients to understand their business challenges, market dynamics, and research objectives. By designing customized research strategies and methodologies, you will effectively address client issues. Your responsibilities also include overseeing rigorous data analysis, identifying key trends, creating consumer segmentations, and compiling insights into clear reports, dashboards, and presentations. Collaboration with clients and internal teams is crucial for interpreting data, validating findings, and recommending strategic actions. You will stay updated on industry trends, research innovations, and data analytics tools. Ensuring the quality control, accuracy, and relevance of insights delivered to clients is a key aspect of your role. Additionally, you will lead, mentor, and develop a team of analysts and research specialists. Qualifications: - Extensive experience in consumer research, insights, and analytics with a client-facing role preferred - Proficiency in designing research frameworks and methodologies aligned with client needs - Advanced knowledge of data analysis, statistical tools, and visualization - Strong expertise in consumer segmentation, behavioral analysis, and market research - Excellent stakeholder management, communication, and presentation skills - Strategic mindset translating complex data into strategic recommendations - MBA with 7+ years of experience in Market Research Preferred Skills: - Experience with digital, social, or omni-channel data - Proven ability to manage multiple client projects simultaneously What We Offer: - Competitive salary and benefits package - Opportunity to work on exciting and challenging projects - Collaborative and supportive work environment - Professional development and growth opportunities Join us to support our clients with custom research, deep insights, and strategic recommendations that enable smarter business decisions and sustained growth. Apply directly by sharing your CV on hr@biobrain.io,
Posted 1 week ago
4.0 - 5.0 years
6 - 7 Lacs
Pune
Work from Office
Medlius Pharma Pvt Ltd is looking for Territory Manager to join our dynamic team and embark on a rewarding career journey Developing territory business plans that will grow the business Developing and maintaining customer relationships Monitoring and analyzing market trends to identify new opportunities Meets regularly with regional clients Observes competitor strategies within the assigned region Responds to regional client needs with solutions from the company Monitor competition within assigned region Conducting surveys to better understand customer needs Build and foster strong customer relationships within a particular region Design strategies aimed at growing regional revenue by satisfying customer needs and special requests Use consumer research to maximize potential revenues and gain the loyalty of their clientele
Posted 1 week ago
3.0 - 7.0 years
0 Lacs
haryana
On-site
As a professional responsible for handling Consumer Research & Advance Projects, your primary duties will include planning, executing, and reporting on consumer studies. You will play a crucial role in detecting market opportunities that can lead to the introduction of new products to help achieve the company's sales targets. Your tasks will involve market trend analysis, price positioning studies, as well as primary and secondary data analysis. It will be essential for you to convert consumer feedback into technical requirements and evaluate their needs accordingly. Furthermore, you will be expected to analyze trends in both the Global and Indian markets, understand latent consumer needs, and provide support for short-term and long-term product proposals. Your role will also involve developing product concepts aligned with the company's plan and competitive strategies. In terms of technical and functional competencies, you should have a basic understanding of the automotive industry, different vehicle segments, Indian customer preferences, and the competitive landscape. You should be familiar with the model development process and timelines, possess expertise in MS Office tools such as PowerPoint, Word, and Excel, as well as have knowledge of tools used for consumer research. On the behavioral front, strong presentation and communication skills are essential, along with self-motivation, a results-oriented approach, excellent organizational abilities, and the capacity to collaborate effectively across functions. Additionally, you should have good problem-solving and analytical skills, be adept at managing and working with cross-functional teams, and be capable of multitasking effectively. Your specific expertise in the functional area should include a basic knowledge of emerging trends in product development, body types, technology, and design. You should understand vehicle segmentation, data analytics, and be proficient in translating consumer feedback into technical parameters. Excellent presentation and communication skills will be key to success in this role. In terms of educational background, you are required to have a BE/B.Tech/M.Tech degree with a minimum of 60% marks or an equivalent qualification.,
Posted 2 weeks ago
5.0 - 9.0 years
0 Lacs
delhi
On-site
As an Integrated Communication agency, Grapes Worldwide is dedicated to creating Story-Enabled Growth by utilizing data-driven and strategically engineered communication and technology solutions. With a workforce of 250 talented individuals spread across 5 offices in Delhi, London, UAE, Mumbai, and Bengaluru, we have successfully partnered with over 100 brands in our 8-year journey. Some of the prominent brands we are currently collaborating with include Panasonic, CP Plus, Volvo Eicher, W For Women, Manforce, Zee News, Dabur, DS Group, Mamy Poko Pants, Hindware, Siyarams, and Air India. We are currently seeking a highly skilled Strategic Planner to join our dynamic team. The ideal candidate will play a crucial role in developing and executing strategic plans that are closely aligned with client objectives. This entails leveraging research insights, collaborating with creative and account teams, and ultimately delivering impactful communication strategies. Key Responsibilities: 1. **Research**: - **Brand Research**: Understand client briefs and objectives, identify key challenges and success metrics, and engage with department heads and leadership teams to gather insights. - **Category Research**: Analyze primary, secondary, and aspirational competitors" solutions and activities over the past 5-6 years. - **Consumer Research**: Conduct primary and secondary research to uncover core consumer insights, define consumer cohorts, and understand their mindsets and brand perceptions. 2. **Creating Brand & Campaign Strategy**: - Develop brand positioning, purpose, values, and key messaging frameworks. - Formulate and execute a Go-To-Market (GTM) communication strategy for offline and online channels. - Provide creative teams with insights to develop impactful campaign scripts and communication ideas. 3. **Creating Digital Strategy**: - Collaborate on owned, earned, and paid media strategies to meet client's brand and business objectives. 4. **KPIs and Reviews**: - Establish KPIs and metrics for tracking brand and business progress. - Prepare review presentations and manage relationships with senior client leadership. 5. **Leadership & Training**: - Develop strategies for new business development and scaling existing business opportunities. - Implement training strategies for planning and client servicing teams to enhance account management. Qualifications: - Bachelor's/Master's degree in Marketing, Business, Communication, or related field (Master's degree preferred). - 5+ years of proven experience in strategic planning within a communication or advertising agency. - Strong analytical skills in consumer, category, and brand research. - Excellent communication, presentation, and integrated strategy skills. - Demonstrated leadership skills, experience in training, and team development. - Ability to manage multiple projects and work collaboratively in a fast-paced environment. - Willingness to travel nationally and internationally for research purposes. What We Offer: - Competitive salary and benefits package. - Opportunities for professional growth and career development. - Collaborative and innovative work environment. - Chance to work on high-profile projects with leading brands and across international markets.,
Posted 2 weeks ago
3.0 - 7.0 years
5 - 9 Lacs
Kanpur
Work from Office
LTFinance is looking for TERRITORY MANAGER to join our dynamic team and embark on a rewarding career journey. Developing territory business plans that will grow the business Developing and maintaining customer relationships Monitoring and analyzing market trends to identify new opportunities Meets regularly with regional clients Observes competitor strategies within the assigned region Responds to regional client needs with solutions from the company Monitor competition within assigned region Conducting surveys to better understand customer needs. Build and foster strong customer relationships within a particular region. Design strategies aimed at growing regional revenue by satisfying customer needs and special requests. Use consumer research to maximize potential revenues and gain the loyalty of their clientele
Posted 2 weeks ago
3.0 - 7.0 years
5 - 9 Lacs
Varanasi
Work from Office
LTFinance is looking for TERRITORY MANAGER to join our dynamic team and embark on a rewarding career journey. Developing territory business plans that will grow the business Developing and maintaining customer relationships Monitoring and analyzing market trends to identify new opportunities Meets regularly with regional clients Observes competitor strategies within the assigned region Responds to regional client needs with solutions from the company Monitor competition within assigned region Conducting surveys to better understand customer needs. Build and foster strong customer relationships within a particular region. Design strategies aimed at growing regional revenue by satisfying customer needs and special requests. Use consumer research to maximize potential revenues and gain the loyalty of their clientele
Posted 2 weeks ago
3.0 - 7.0 years
5 - 9 Lacs
Orai
Work from Office
LTFinance is looking for TERRITORY MANAGER to join our dynamic team and embark on a rewarding career journey. Developing territory business plans that will grow the business Developing and maintaining customer relationships Monitoring and analyzing market trends to identify new opportunities Meets regularly with regional clients Observes competitor strategies within the assigned region Responds to regional client needs with solutions from the company Monitor competition within assigned region Conducting surveys to better understand customer needs. Build and foster strong customer relationships within a particular region. Design strategies aimed at growing regional revenue by satisfying customer needs and special requests. Use consumer research to maximize potential revenues and gain the loyalty of their clientele
Posted 2 weeks ago
5.0 - 10.0 years
6 - 10 Lacs
Noida
Work from Office
We are looking for a detail-oriented and analytical Marketing Research Analyst to join our team. The candidate will be responsible for gathering market intelligence, analyzing data, and delivering actionable insights to support strategic decision-making and marketing initiatives. Key Responsibilities : Conduct primary and secondary research to understand market trends, customer behavior, and competitive landscape Analyze data using Excel, SPSS, or other tools to derive meaningful insights Prepare detailed reports, dashboards, and presentations for internal teams and clients Monitor competitor strategies, pricing trends, and customer feedback Collaborate with product, sales, and marketing teams to provide data-driven recommendations Support in survey creation, data collection, and interpretation Track and report key marketing KPIs Stay updated with latest industry trends, tools, and best practices Key Skills Required : Market Research (Primary & Secondary) Data Analysis & Reporting Competitor and Industry Analysis Strong Excel & PowerPoint skills SPSS / Google Analytics / Tableau (preferred but not mandatory) Strong communication and presentation skills Attention to detail and critical thinking Preferred Qualifications : Bachelors or Master’s degree in Marketing, Business, Economics, Statistics, or related field 1–3 years of experience in marketing research, data analysis, or a similar role Experience in Finiancial Services is a plus
Posted 2 weeks ago
3.0 - 7.0 years
0 Lacs
haryana
On-site
The job involves executing B2B & B2C brand activations, consumer promotions, and channel campaigns. You will be responsible for driving trade schemes and managing ATL/BTL campaigns, events, POS material, packaging, and media visibility. Collaboration with design, sales, and brand teams is essential. Additionally, you will conduct consumer research and develop local marketing strategies. The ideal candidates for this position should have experience in Pharma and FMCG industries. This is a full-time position with benefits including health insurance, leave encashment, and Provident Fund. The work schedule is during day shifts from Monday to Friday. In addition to the base salary, performance bonuses and yearly bonuses are provided. The work location for this role is in person.,
Posted 2 weeks ago
15.0 - 19.0 years
0 Lacs
delhi
On-site
About MetaMorph: At MetaMorph, we empower startups to scale and innovate by placing people at the center of their strategy. With a proven track record of supporting over 220 startups, we specialize in aligning talent with organizational needs, enhancing employee skills, and transforming employer brands. Our data-driven insights fuel decision-making and provide comprehensive support for both acquisition and being acquired, ensuring you are covered from every angle. Role Summary: As the leader in charge of the strategic development and execution of product innovation and R&D initiatives for the FMCG business in India and select international markets, you will drive breakthrough innovation, streamline product pipelines, and build capabilities to meet evolving consumer needs. Key Responsibilities: - Innovation Strategy: Define a long-term innovation roadmap across categories (snacks, sweets, ready-to-eat) that aligns with the brand vision and market trends. - R&D Leadership: Manage end-to-end product development from concept to commercialization. - Team & Capability Building: Grow and mentor cross-functional teams; upskill R&D with emerging tech and consumer insights. - Collaborations & Partnerships: Engage with academia, startups, ingredient suppliers, and food tech incubators. - Quality & Compliance: Oversee quality, food safety, and regulatory compliance for new products. - Consumer Orientation: Utilize deep insights and analytics to shape market-fit innovations. - Cost & Efficiency: Drive cost-effective development through advanced formulation, sourcing, and manufacturing processes. - IP Management: Secure trademarks, patents, and design rights as needed. Preferred background & domain expertise: - 15+ years in R&D/Innovation roles, preferably in Indian FMCG majors. - Proven track record of launching successful product lines and building new categories. - Expertise in consumer research, food science, process engineering, packaging innovation, and sustainability. - Advanced qualification (M.Tech/Ph.D.) in Food Technology, Food Science, or related field is preferred. Core competencies: - High-impact communication & stakeholder influence. - Passion for consumer-centric innovation. - Adaptability to scaling at large organizations.,
Posted 2 weeks ago
15.0 - 19.0 years
0 Lacs
delhi
On-site
You will be part of MetaMorph, a company dedicated to supporting startups in scaling and innovating by prioritizing people in their strategies. With a strong history of assisting over 220 startups, MetaMorph focuses on aligning talent with organizational requirements, enhancing employee capabilities, and transforming employer branding. Their data-driven insights ensure comprehensive support for both acquisition and being acquired, covering all aspects of the process. As the Lead for product innovation and R&D initiatives in the FMCG sector in India and select international markets, you will oversee the strategic development and execution of breakthrough innovations. Your role will involve defining innovation strategies across various categories such as snacks, sweets, and ready-to-eat products, in line with brand vision and market trends. You will also be responsible for managing the end-to-end product development process, from concept to commercialization. Key responsibilities include driving innovation strategies, leading R&D efforts, building and mentoring cross-functional teams, and collaborating with academia, startups, and food tech incubators. You will also ensure quality, compliance, and consumer orientation in product development, while focusing on cost-effective processes and IP management. The ideal candidate should have over 15 years of experience in R&D/Innovation roles within Indian FMCG companies, with a proven track record of launching successful product lines and creating new categories. Expertise in consumer research, food science, process engineering, packaging innovation, and sustainability is essential. An advanced qualification such as an M.Tech or Ph.D. in Food Technology or related fields is preferred. Core competencies required for this role include high-impact communication, stakeholder influence, a passion for consumer-centric innovation, and adaptability to scaling within large organizations.,
Posted 2 weeks ago
6.0 - 10.0 years
0 Lacs
maharashtra
On-site
As a brand strategy leader, you will collaborate closely with the senior leadership team to establish and outline the overall brand communication, content marketing strategy, and tactical execution in alignment with marketing objectives aimed at enhancing brand awareness and driving profitable growth. You will be a visionary leader with a profound understanding of consumers and extensive expertise in product/service lifecycle management. Your key responsibilities will include developing brand strategy and defining the company's annual marketing roadmap across online and offline platforms, with a focus on achieving a significant share of voice and aspiring to become a category leader. You will serve as the brand custodian for all communications and content, encompassing tactical, internal, external, and social media realms by creating a brand marketing playbook and guidelines. Additionally, you will analyze performance metrics, track industry trends, develop audience insights, and gain a comprehensive understanding of the BFSI sector to craft a content communication strategy across various marketing channels. Conducting detailed content analyses and post-mortem assessments to identify optimization opportunities will be a crucial aspect of your role. You will collaborate with internal and external creative teams to communicate content requirements, ensure adherence to brand guidelines, and define target audiences, value propositions, and core benefits to formulate short and long-term brand content strategies. By establishing a cadence for consumer and competition research, as well as brand tracking, you will drive brand growth and engagement. Furthermore, you will liaise with design and media agencies to brief campaigns, monitor execution quality, and manage the brand portfolio budget effectively. Developing monthly, quarterly, and annual plans to monitor budget compliance and drive top-line and bottom-line growth will be essential. You will oversee the agency network and in-house team to ensure the efficient execution of brand strategies across various mediums. Your role will also involve planning and executing branding initiatives, ATL and BTL activities, setting and monitoring team goals, identifying opportunities for market expansion, and monitoring competition activities to drive business growth effectively. To excel in this position, you should possess a marketing or business administration degree, an MBA with a minimum of 6 years of relevant experience, a strong understanding of consumer journeys, a blend of creativity and analytics, and prior team leadership experience. Your ability to foster teamwork, negotiate with cross-functional teams, and develop communication strategies to achieve business KPIs will be critical for success in this role.,
Posted 2 weeks ago
4.0 - 8.0 years
0 Lacs
haryana
On-site
You will be responsible for managing and fulfilling the requirements of a highly dynamic Product team that is dedicated to understanding consumer needs. Your key responsibilities will include: - Conducting consumer research: Systematically studying target users, identifying key usage scenarios, and understanding their underlying psychological needs. You will differentiate between peak and trough experiences of the target group to gain insights into core consumer needs related to AIPL. - Performing competitive analysis: Continuously tracking competitors" product strategies, conducting in-depth research on competitive target groups, and deriving actionable insights to build a differentiated product positioning. - Defining product attributes: Utilizing systematic research, competitive analysis, and future tech trends to define product attributes that enhance user experience and ensure market success. You will collaborate with India and China teams to define product roadmap, positioning, and sales forecast. - Developing market promotions and go-to-market communication: Collaborating with internal stakeholders to define strategies for product launches. - Leading PR immersion and launch events: Managing launch events for next-generation products with internal and external teams to deliver successful keynote presentations and scripts. - Reviewing marketing assets: Supporting Digital, Retail, PR, and Training teams to ensure accuracy and consistency of product-related information in marketing assets. - Managing relationships with external stakeholders: Maintaining strong partnerships with external partners to drive collaboration and industry awareness, specifically MTK/Qualcomm. Minimum Qualifications: MBA Overall experience: 4-8 years in Mobile Industry/Automobile/Electronics Industry,
Posted 2 weeks ago
3.0 - 7.0 years
5 - 9 Lacs
Gurugram
Work from Office
Manager/ Assistant Marketing Manager - Acquisition As a Manager/Assistant Marketing Manager - Acquisition, you will play a key role in improving the acquisition outcomes for Junglee Games. About Junglee Games With over 140 million users, Junglee Games is a leader in the online skill gaming space. Founded in San Francisco in 2012 and part of the Flutter Entertainment Group, we are revolutionising how people play games. Our notable games include Howzat, Junglee Rummy, and Junglee Poker. Our team comprises over 1000 talented individuals who have worked on internationally acclaimed AAA titles like Transformers and Star Wars: The Old Republic and contributed to Hollywood hits such as Avatar. Junglee s mission is to build entertainment for millions of people around the world and connect them through games. Junglee Games is not just a gaming company but a blend of innovation, data science, cutting-edge tech, and, most importantly, a values-driven culture that is creating the next set of conscious leaders. Job overview As a Manager/Assistant Marketing Manager - Acquisition, you will play a key role in improving the acquisition outcomes for Junglee Games. Job Location Gurgaon Responsibilities : Devise and execute a data-led user growth strategy (performance and organic marketing-led) for Junglee Games Design and implement marketing strategies that drive user acquisition through digital platforms (e.g., Google, Facebook, programmatic, influencers, etc.), social media, app stores, and other performance marketing channels. Work closely with product and performance marketing teams to optimize the top of the funnel - improve the acquisition funnel through multiple product A/B tests and conversion journey experiments Undertake consumer research to identify user needs and current friction points, and come up with analysis or consumer understanding-backed ideas to unlock growth Work with data and analytics teams to implement best measurement frameworks, mine deeper insights, and run A/B and multivariate tests to iterate on new ideas Partner with the creative team and brand marketing to churn out new content/ creatives Build fresh Acquisition sources by challenging the status quo and envisaging a spectrum of possibilities beyond plain vanilla optimisation Qualifications/Requirements: 3-7 years of experience in performance marketing (FB and Google) is a must at least 3+years of experience in B2C mobile app acquisition marketing, RMG experience would be an added plus should have worked with cross-functional teams, including product/ BI/ design/ content/ brand teams very strong with data/ insight generation, fluent with MS Excel structured problem-solving with on-the-feet thinking good communication/ presentation skills, verbal and written Have managed a team Should be good at stakeholder management Bachelor s degree in Marketing, Business, or a related field (MBA preferred). should have attention to detail, high bias for action, and give importance to rigour; should be agile Be a part of Junglee Games to: Value Customers & Data - Prioritise customers, use data-driven decisions, master KPIs, and leverage ideation and A/B testing to drive impactful outcomes. Inspire Extreme Ownership - We embrace ownership, collaborate effectively, and take pride in every detail to ensure every game becomes a smashing success. Lead with Love - We reject micromanagement and fear, fostering open dialogue, mutual growth, and a fearless yet responsible work ethic. Embrace change - Change drives progress, and our strength lies in adapting swiftly and recognising when to evolve to stay ahead Play the Big Game - We think big, challenge norms, and innovate boldly, driving impactful results through fresh ideas and inventive problem-solving. Know more about us Explore the world of Junglee Games through our website, www.jungleegames.com . Get a glimpse of what Life at Junglee Games looks like on LinkedIn . Here is a quick snippet of the Junglee Games Offsite 24 Liked what you saw so far? Be A Junglee
Posted 2 weeks ago
3.0 - 7.0 years
8 - 13 Lacs
Mumbai
Work from Office
Job Title \u2013 Brand Manager Company \u2013 Indra Shakti Ventures Location \u2013 Mumbai (on-site at Goregaon, 5 days a week), Full-time Experience: 4 \u20135 years Industry Preference: Luxury, Premium FMCG, or Consumer Brands About Indra Shakti Ventures: Indra Shakti Ventures is an upcoming FMCG company poised to launch two innovative brands in the health and lifestyle space, namely Swah - A heritage rice brand with a range of premium rice varieties; & Hado - A non-alcoholic carbonated beverage designed to blend refreshment with functionality. Swah is a luxury rice brand celebrating India\u2019s forgotten grains. We bring you more than a dozen of rare rice varieties sourced directly from Indian farmers, wrapped in thoughtful storytelling and exquisite packaging. We exist at the intersection of heritage, taste, and indulgence. Role Overview- Were looking for a Brand Manager who\u2019s both a strategic thinker and a detail-oriented executor. You\u2019ll help craft Swah\u2019s brand story, drive awareness, and translate consumer insights into powerful actions that build love, and strong commercial acumen to work closely with our offline and online channel teams to drive revenue growth and market share. Key Responsibilities Consumer Insight & Brand Strategy Conduct deep consumer research to uncover insights into the premium rice segment in India Track market trends in wellness, food, and luxury lifestyle Translate insights into actionable marketing strategies Creative, Digital & Media Agency Liaison Manage relationships with creative, media, digital, influencer, packaging and shopper marketing agencies Brief, review, and manage content, campaigns, and performance marketing E-commerce & Retail Own product listing and presence on D2C and third-party marketplaces Support GTM strategy and ensure online discoverability and conversion Partner with sales to align retail activations with brand vision Social Media, Influencer & Content Marketing Plan and execute social media campaigns that reflect Swah\u2019s personality Manage influencer partnerships, reels, giveaways, and storytelling campaigns. Drive content strategy and ensure brand consistency across touchpoints Packaging & Product Development Collaborate with design and product teams on luxury packaging, gifting ideas, and new SKUs Ensure unboxing and visual identity reflect premium positioning Analytics & Brand Performance Monitor key brand metrics (awareness, sentiment, conversions) Analyze campaign ROI and shopper behavior data Events & Partnerships Identify and lead Swah\u2019s participation in farmer markets, pop-ups, festivals, or gourmet events. Drive strategic brand collaborations and visibility through partner ecosystems. Managing P&L for the Brand Work closely with the product and finance/strategy teams to keep margins healthy and drive continuous product innovation to keep expanding this. Budget & Project Management Manage the brand budget across channels Track timelines, agency deliverables, and campaign KPIs Requirements You\u2019re a Great Fit If You: Have 3\u20135 years of experience in brand or marketing roles (luxury, D2C, or FMCG) Thrive in fast-paced, entrepreneurial environments Have a keen eye for design, detail, and premium aesthetics Are data-savvy and insight-driven, with creative flair Communicate clearly and collaborate cross-functionally with ease \u200b Benefits What We Offer The chance to shape a premium Indian brand from the ground up Creative freedom and high ownership in a passionate, nimble team Exposure to product, packaging, retail, gifting, and digital ecosystems A role that grows with you. This is a chance for accelerated learning, and unhindered growth
Posted 2 weeks ago
5.0 - 9.0 years
0 Lacs
delhi
On-site
You will be joining Grapes Worldwide, an Integrated Communication agency that specializes in creating Story-Enabled Growth. As a Strategic Planner, your main responsibility will be to develop and implement strategic plans that align with client objectives by utilizing research insights and collaborating with creative and account teams to deliver impactful communication strategies. Your key responsibilities will include conducting brand, category, and consumer research to understand client briefs, objectives, challenges, and success metrics. You will analyze competitors and consumer insights to define consumer cohorts and brand perceptions. Additionally, you will develop brand positioning, purpose, values, key messaging frameworks, and Go-To-Market (GTM) communication strategies for offline and online channels. You will also work on digital strategy across owned, earned, and paid media to meet client objectives. In this role, you will establish KPIs and metrics to track brand and business progress, prepare review presentations, and manage relationships with senior client leadership. Furthermore, you will be responsible for developing strategies for new business development, scaling existing business opportunities, and implementing training strategies for planning and client servicing teams to enhance account management. To qualify for this position, you should have a Bachelors/Master's degree in Marketing, Business, Communication, or a related field, with a preference for a Master's degree. You should have at least 5 years of proven experience in strategic planning within a communication or advertising agency, strong analytical skills, and excellent communication and presentation abilities. Proficiency in integrated strategy, leadership skills, team development experience, and the ability to manage multiple projects in a fast-paced environment are also required. You should be open to travel for research both nationally and internationally. In return, Grapes Worldwide offers a competitive salary and benefits package, opportunities for professional growth and career development, a collaborative and innovative work environment, and the chance to work on high-profile projects with leading brands across international markets.,
Posted 2 weeks ago
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