Sourcing Manager

JOB DESCRIPTION Optimize the sourcing of sales leads for residential and plotted real estate projects. Sourcing Manager is responsible for identifying and cultivating potential sales opportunities, developing sourcing strategies, and driving lead generation efforts to support the overall sales objectives.

Lead Generation & Sourcing:

• Develop and implement strategies to identify and generate high-quality sales leads for residential and plotted real estate projects.
• Manage and nurture relationships with existing channel partners to maximize performance.
• Proactively identify, evaluate, and recruit new channel partners to expand the company's market reach.

Market Research & Targeting:

• Conduct market research to identify target demographics, geographic areas, and potential sources of leads.
• Analyze market trends and competitor activities to refine sourcing strategies and improve lead quality.

Lead Qualification & Management:

• Qualify leads based on criteria such as interest level, purchasing potential, and alignment with project offerings.
• Manage and maintain a database of leads, ensuring accurate and up-to-date information for effective follow-up.

Collaboration with Sales Team:

• Work closely with the sales team to ensure a smooth handoff of qualified leads and support them in converting leads into sales.
• Provide feedback to the sales team on lead quality and sourcing effectiveness, helping to refine sales strategies.

Performance Monitoring & Reporting:

• Track and analyze lead generation metrics, including lead volume, conversion rates, and sourcing effectiveness.
• Provide regular reports to the Sourcing Lead on sourcing performance and areas for improvement.

Strategy Development & Optimization:

• Develop and refine lead sourcing strategies to optimize lead generation and improve overall sales performance
• Implement best practices and innovative approaches to enhance lead sourcing and qualification processes.

Stakeholder Engagement:

• Build and maintain relationships with external partners, agencies, and networks to enhance lead generation efforts.
• Represent the company at industry events and networking functions to establish connections and identify new sourcing opportunities.

Technology Utilization:

• Leverage CRM and lead management tools to streamline sourcing processes and improve lead tracking and management.
• Explore and implement new technologies and tools to enhance lead generation and sourcing effectiveness.