Social Media Specialist – Content Creation & SM Strategy

Social Media Intern

• Develop, implement, and manage a

  social media strategy

  aligned with brand goals, target audience, and current trends.
• Create, script, and produce high-quality content (copy, images, videos, reels, stories) tailored for each platform — Instagram, Facebook, LinkedIn, YouTube, Pinterest, etc.
• Conduct

  trend analysis

  to stay updated with the latest social/digital trends, algorithm changes, and competitor activity.
• Manage the

  social media content calendar

  — plan campaigns, schedule posts, and ensure timely delivery with designers and marketing teams.
• Handle

  brand social accounts

  — publish content, monitor engagement, and build a vibrant community.
• Collaborate with cross-functional teams (marketing, design, product, influencers) for integrated campaigns.
• Analyze

  performance metrics

  (reach, impressions, engagement rate, follower growth, clicks, conversions) and generate insights to optimize strategy.
• Conduct

  A/B testing

  of content formats, captions, posting times, and hashtags to improve reach and engagement.
• Maintain

  brand consistency

  in voice, tone, and visual identity across all channels.
• Identify and engage with

  influencers and brand ambassadors

  for collaborations and UGC initiatives.
• Use social media management tools for scheduling and analytics.
• Provide

  monthly/quarterly reports

  on performance, insights, and recommendations.
• Ensure adherence to

  platform best practices

  , brand guidelines, and compliance (copyright & data/privacy).

Duration:

This is a 6-month internship position with the possibility of extension or full-time offer based on

performance.

Location: Gurugram

Compensation: 15k

Duration : 6 Months

Immediate Joiners Preferred

Working days :- 6 (BEING 3RD AND 4TH SATURDAY OFF)