Social Media Specialist – Content Creation & SM Strategy

0 years

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Posted:1 week ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Social Media Intern

  • Develop, implement, and manage a

    social media strategy

    aligned with brand goals, target audience, and current trends.
  • Create, script, and produce high-quality content (copy, images, videos, reels, stories) tailored for each platform — Instagram, Facebook, LinkedIn, YouTube, Pinterest, etc.
  • Conduct

    trend analysis

    to stay updated with the latest social/digital trends, algorithm changes, and competitor activity.
  • Manage the

    social media content calendar

    — plan campaigns, schedule posts, and ensure timely delivery with designers and marketing teams.
  • Handle

    brand social accounts

    — publish content, monitor engagement, and build a vibrant community.
  • Collaborate with cross-functional teams (marketing, design, product, influencers) for integrated campaigns.
  • Analyze

    performance metrics

    (reach, impressions, engagement rate, follower growth, clicks, conversions) and generate insights to optimize strategy.
  • Conduct

    A/B testing

    of content formats, captions, posting times, and hashtags to improve reach and engagement.
  • Maintain

    brand consistency

    in voice, tone, and visual identity across all channels.
  • Identify and engage with

    influencers and brand ambassadors

    for collaborations and UGC initiatives.
  • Use social media management tools for scheduling and analytics.
  • Provide

    monthly/quarterly reports

    on performance, insights, and recommendations.
  • Ensure adherence to

    platform best practices

    , brand guidelines, and compliance (copyright & data/privacy).


Duration:

This is a 6-month internship position with the possibility of extension or full-time offer based on

performance.


Location: Gurugram

Compensation: 15k

Duration : 6 Months

Immediate Joiners Preferred


Working days :- 6 (BEING 3RD AND 4TH SATURDAY OFF)

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