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Social Media & Marketing Operations Manager

5 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Social Media & Marketing Operations Manager 📍 Location: Technopark, Trivandrum | Department: Marketing | Full-Time About the Role Lifology is seeking a proactive and creative Social Media & Marketing Operations Manager to join our in-house marketing team at Technopark, Trivandrum. This role is ideal for a dynamic professional with a strong content strategy background, exceptional English writing and editing skills, and hands-on experience managing social media platforms and digital marketing tools. You will work closely with the Head of Marketing and cross-functional teams to build engaging digital experiences, execute high-impact campaigns, and drive brand visibility and growth. Key Responsibilities Develop and execute a strategic content plan across digital channels in line with brand and marketing goals. Manage daily operations of social media platforms (Instagram, LinkedIn, Facebook, YouTube), including content creation, scheduling, community engagement, and performance analysis. Write, edit, and proofread impactful copy for social media, ads, blog posts, and other marketing assets. Plan, launch, and monitor paid campaigns using Meta Ads Manager, Google Ads, and YouTube Studio. Collaborate with designers, video editors, and product teams to ensure cohesive, visually appealing content. Track and report on campaign performance using Google Analytics, platform insights, and other tools; deliver actionable recommendations. Maintain campaign calendars, coordinate approvals, and document marketing workflows. Stay current on digital trends, competitor strategies, and evolving marketing tools. Qualifications 3–5 years of experience in social media management, content strategy, or marketing operations. Outstanding writing, editing, and communication skills in English. Proven experience with Meta Ads Manager, YouTube Studio, and Google Ads. Strong organizational and project management capabilities. Experience collaborating with creative and performance marketing teams. Familiarity with tools like Buffer, Hootsuite, or Later is a plus. Preferred Skills (Bonus) Basic knowledge of SEO tools (SEMrush, Ahrefs), CMS platforms (WordPress), or email tools (Mailchimp, HubSpot). Creative sensibility with an eye for visual and video content. Understanding of performance marketing concepts and funnel metrics. About Lifology We are Lifology – the world’s first ecosystem for career design. Trusted by governments, educators, and over 1.4 million users, we empower students and parents through AI-powered guidance, psychometric assessments, and international bootcamps in countries like Finland. Join us as we shape the future of education and career planning. Why Join Lifology? Work at the exciting intersection of AI, education, and career planning Be part of a visionary team with global projects across India, UAE, Finland, and the UK Drive real change and impact thousands of students and educators Enjoy competitive pay + performance-linked incentives Thrive in a flexible, empowering work culture Salary: As per industry standards

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