Social Media Marketing Manager

Location:

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About Us

We are a fast-growing wellness & lifestyle brand creating products and experiences rooted in

energy, spirituality, and holistic living. Until now, our social media has been managed by an

our first in-house Social Media & Community

Manager

Role Overview

This is a hands-on, creative, and strategic role for someone who can ideate, execute, and manage

social media end-to-end. From building engaging content calendars to sparking conversations in the community, you’ll be the voice of the brand across digital platforms.

You will work directly with the founders and creative partners to create campaigns, ideate ads, and launch new formats like podcasts and live sessions.

Key Responsibilities

• Content Planning & Execution

◦ Create monthly content calendars aligned with product launches, campaigns, and

brand vision.

◦ Write engaging captions, scripts, and briefs for designers/editors.

◦ Ideate new content formats (Reels, Carousels, Stories, Podcasts, Live sessions).

• Community Management

◦ Actively engage with followers through comments, DMs, groups, and discussions.

◦ Build and nurture a strong community around the brand ethos.

◦ Respond to queries in brand voice and escalate leads to sales/consultation teams.

• Campaigns & Ads

◦ Support performance marketing team/agency by ideating ad creatives and campaign

hooks.

◦ Repurpose organic content into paid media creatives.

• Podcast & Multimedia◦ Manage podcast planning: scheduling, guest coordination, script

outlines.

◦ Repurpose podcast content into short clips, quotes, reels, and newsletters.

• Analytics & Insights

◦ Track growth, engagement, and campaign performance.

◦ Suggest improvements and new growth experiments.

• Trendspotting

◦ Stay ahead of social trends, viral formats, and industry shifts to keep the brand fresh

and relevant.

Requirements

• 2–4 years of experience in social media / content marketing / community management.

• Proven ability to create or manage engaging content calendars.

• Comfort with content tools (Canva, Figma, Photoshop, or similar) + scheduling tools

(Buffer, Later, etc.).

• Strong copywriting & communication skills.

• Familiarity with Instagram, Facebook, YouTube, and podcast platforms.

• Creative thinker with an eye for aesthetics + storytelling.

• Bonus: Experience in wellness, lifestyle, or spirituality brands.

What We Offer

• Performance incentives tied to growth & engagement.

• Creative freedom + ownership of brand voice.

• Opportunity to work directly with the founding team and make visible impact.

• A role that combines creativity, strategy, and community