Social Media Marketing Manager

Social Media Marketing Manager – UGC & B2B Storytelling

About the Role

We’re looking for a creative powerhouse who knows how to make brands feel human. If you love transforming complex B2B stories into viral, scroll-stopping Reels and short-form content — this is your stage. You’ll be the driving force behind our UGC-led social media strategy, blending community-driven storytelling with data-backed execution across LinkedIn, Instagram, TikTok, and X (Twitter).

Your goal? Build conversations, spark emotion, and make our brand the one people talk about — not just follow.

What You’ll Do

• Own our social presence:

  Build, plan, and manage content calendars for LinkedIn, Twitter, Instagram, TikTok, and X with a focus on UGC, Reels, and storytelling.

• Turn users into creators:

  Launch and scale UGC campaigns that encourage customers, partners, and influencers to create authentic content that fuels brand trust.

• Craft B2B that feels B2C:

  Translate complex ideas into relatable short-form stories, case-study clips, and product Reels that resonate with business audiences.

• Experiment relentlessly:

  Identify trends early, jump on viral sounds, and test new formats to stay one step ahead of the algorithm.

• Collaborate cross-functionally:

  Partner with design, product, and marketing teams to align every post with company narratives and GTM launches.

• Measure what matters:

  Track engagement, conversions, and brand sentiment; use insights to double down on what’s performing.

• Be the brand voice:

  Engage with our followers, creators, and clients — fostering conversations that turn engagement into opportunity.

What You Bring

• 2–5 years of hands-on experience in

  social media marketing

  , preferably for a

  B2B SaaS

  or tech brand.
• Proven track record of growing engagement through

  UGC and Reels/TikTok-style content

  .
• Exceptional copywriting and storytelling skills — witty when needed, polished when it counts.
• Proficiency with basic design or video tools (Canva, CapCut, Adobe Express).
• A deep understanding of how to build

  LinkedIn credibility

  while keeping Instagram and TikTok fun, human, and relatable.
• Awareness of the latest content trends, influencer collaborations, and creator-driven marketing strategies.
• Bonus: Experience managing influencer or micro-creator partnerships to drive authentic brand growth.

*To Apply:*

Dm or Email @ HR.India@Truviz.ai