Social Media Marketing Manager

Job Description:

Join Our Dynamic Team at Dunlop Tyres India to plan, execute, and manage marketing campaigns that strengthen brand presence, generate leads, and drive sales. This role covers Social Media and BTL marketing, engaging customers, dealers, and distributors through impactful campaigns and events.

Key Responsibilities:·

• Plan and execute marketing campaigns across various channels including social media, email etc.
• Manage and grow the company’s online presence to enhance brand visibility and engagement.
• Create, curate, and optimize content for digital platforms.
• Design creatives using different tools available.
• Also Execute BTL campaigns by dealer engagement programs, road-shows, trade promotions & on-ground activations.
• Support product launches, conduct market research & manage vendor relations.
• Track marketing budgets & ensure consistent brand messaging

Requirements:

• Bachelor’s in Marketing/Business.
• Experience of designing creatives using different tools like Photoshop, Canva etc.
• 2–5 yrs experience (automotive/tyre industry preferred).
• Strong marketing strategy knowledge·
• Excellent communication, project management & analytical skills.
• Willingness to travel frequently

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

• Paid sick time

Work Location: In person