Social Media Manager

Company Description Founded by Gopika and Swaroop in 2017, MYDESIGNATION is one of India’s fastest-growing unisex fashion brands with over 1 million happy customers. Known for our attention to detail and use of premium quality materials, we create innovative designs that make a statement. We develop a market of our own between affordable and luxury segments, which we call "Affordable Luxury Fashion." Our clothing line appeals to young trendsetters and budget-conscious consumers alike. With a significant presence on social media, MYDESIGNATION is committed to quality and customer satisfaction. Role Description This is a full-time, on-site role for a Social Media Manager located in Trivandrum. The Social Media Manager will be responsible for developing and implementing our social media strategy to increase our online presence and improve our marketing and sales efforts. Daily tasks include content creation, social media marketing, social media optimization (SMO), and working closely with the marketing team to align content strategies. The role also involves analyzing and reporting on the performance of social media campaigns. Qualifications Social Media Marketing and Social Media Optimization (SMO) skills Proficiency in developing and implementing Content Strategies Strong Communication and Writing skills Experience with social media analytics tools Excellent organizational and multitasking abilities Bachelor's degree in Marketing, Communications, or a related field Experience in fashion or retail industry a plus Show more Show less