Social Media Manager

Location: Gurgaon, Haryana

Experience: 03 Years

Employment Type: Full-Time / On-Site

Industry: Luxury Hospitality / Premium Nightlife / Lifestyle Marketing

About the Role:

refined, creative, and brand-conscious Social Media Professional

aesthetic excellence, storytelling finesse, and an understanding of the luxury lifestyle audience

Key Roles & Responsibilities:

1. Luxury Brand Storytelling & Strategy

• Develop and execute bespoke social media strategies that reflect each venues luxury positioning.
• Craft monthly content calendars centered around exclusive events, VIP experiences, and brand-led campaigns.
• Ensure a premium visual and tonal consistency across all digital touchpoints.

2. Premium Content Creation & Curation

• Oversee the production of high-quality imagery, reels, and lifestyle videos that capture the ambience, design, and clientele of the venues.
• Collaborate with photographers, videographers, and creative teams to deliver content that meets luxury brand standards.
• Write elegant, on-brand captions that blend sophistication with engagement.

3. Digital Community & Influencer Engagement

• Engage thoughtfully with followers and patrons, maintaining the brand’s tone of class and exclusivity.
• Identify and collaborate with luxury influencers, lifestyle bloggers, and high-profile personalities for strategic brand associations.
• Build digital anticipation around premium events, launches, and special nights.

4. Performance Tracking & Analytics

• Monitor campaign performance, audience engagement, and growth metrics.
• Generate comprehensive reports and strategic insights to refine digital initiatives.
• Maintain a performance-driven approach while upholding brand integrity.

5. Cross-Functional Collaboration

• Coordinate closely with event, PR, and marketing teams to align digital promotion with offline experiences.
• Ensure seamless digital coverage for live events, celebrity nights, and exclusive parties.
• Uphold the visual and communication standards expected from a top-tier luxury brand.

Key Skills & Attributes:

• Proven experience managing

  social media for luxury brands, upscale clubs, hospitality, or lifestyle ventures

  .
• Deep understanding of luxury consumer behavior and digital aesthetics.
• Expertise in

  Instagram, Facebook, YouTube, and emerging visual-first platforms.

• Strong visual sensibility with a refined taste in photography, video, and design.
• Exceptional writing and communication skills with a focus on brand tone.
• Working knowledge of creative tools like

  Canva, CapCut, or Adobe Suite

  preferred.
• Ability to manage multiple premium brands while maintaining unique digital identities.

Qualifications:

• Bachelor’s degree in

  Marketing, Mass Communication, Luxury Brand Management, or Digital Media.

• 3–6 years of experience in

  social media management within the hospitality, fashion, or luxury lifestyle sector.

• Prior experience with

  high-end clubs or luxury event brands

  will be highly valued.

What We Offer:

• The opportunity to represent and grow

  Gurgaon’s most exclusive club brands.

• A creative, fast-paced, and upscale work environment.
• Access to premium events, influencer collaborations, and luxury brand experiences.
• Competitive compensation and performance-based growth opportunities.

How to Apply:

Naukri.com

Compensation:

As per the market standards