Social Media Manager

Social Media Manager - (Female)

Job Description:

We are looking for a highly motivated Social Media Manager to lead our digital presence and engagement strategies for our gold, diamond & gemstone jewelry products. The ideal candidate will be responsible for planning, executing, and optimizing content across various social media platforms to enhance brand visibility, drive engagement, and increase conversions.

Key Responsibilities:

Social Media Strategy & Execution:

• Develop and implement a comprehensive social media strategy to increase brand awareness and engagement.
• Manage daily posting and scheduling across platforms like Instagram, Facebook, Twitter (X), LinkedIn, and YouTube etc.
• Create engaging and informative content, including graphics, videos, GIFs, and blog snippets relevant to the jewelry.
• Monitor industry trends, news, and competitor activity to stay ahead of the curve.

Community Engagement & Growth:

• Actively engage with followers, respond to queries, and moderate discussions.
• Manage social media accounts ensuring timely responses and engagement.

Performance Tracking & Optimization:

• Analyze key metrics: engagement rate, reach, impressions, and conversion rates.
• Use social media analytics tools like Google Analytics, Meta Business Suite, and third-party platforms to track performance.
• Optimize campaigns based on data insights to improve audience reach and conversion.

Advertising & Campaign Management:

• Plan and execute paid social media campaigns to promote exchange listings, partnerships, and special offers.
• Collaborate with the marketing team to design targeted ad campaigns for user acquisition and retention.

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Content Creation:

• Candidate must be comfortable facing the camera to shoot the Insta, YouTube short reels, and YouTube videos.

Requirements:

• 2+ years of experience in social media management, preferably in Jewelry.
• Proficiency in social media tools.
• Experience in content building, influencer marketing, and engagement strategies.
• Ability to analyze data and optimize strategies based on performance.
• Knowledge of SEO, hashtags, and social media algorithms for maximum visibility.
• Familiarity with meme culture and viral marketing trends.

Preferred Qualifications:

• Experience in running Twitter Spaces and live community sessions.
• A Bachelor's degree in Marketing, Communications, or related field.

Contact Number:

Jasveer Singh

73397-47933

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

• Cell phone reimbursement

Experience:

• Social media marketing: 2 years (Required)

Language:

• English (Preferred)

Work Location: In person