Social Media Manager

Job Description

About Farme Farme is a data-driven agritech startup that provides an online marketplace for the farmers of India. Our goal is to develop an integrated tech-driven ecosystem that revolves around the needs of the farmer and provides them with end-to-end solutions. Role Overview As Social Media Manager at Farme , you’ll create content that connects with farmers and builds our online presence. From planning posts and writing video scripts to managing campaigns and working with influencers—you’ll be the digital voice of Farme. Love agriculture and content? This role is for you! Key Responsibilities Content & Social Media Create farmer-focused content strategies for Instagram, Facebook, and YouTube Write seasonal scripts for reels and short-form videos - All in Marathi. Maintain a crop cycle–aligned social media calendar Draft ad copies and coordinate with creative partners in Marathi Lead influencer marketing: selection, outreach, content review, and tracking Plan and manage content shoots from scripting to execution Engage with followers, answer queries, and manage online reputation. Liaise with social media agencies and performance marketing teams  Website & Operations Coordination Coordinate minor website updates with tech and marketing teams Work with creative agencies for design, video editing, and shoots Support in Excel tasks – billing, reports, and basic operations. Required Skills & Qualifications B.Sc. Agriculture preferred with knowledge of farming and cooperatives Proficient in Marathi Language Familiar with Meta tools (Facebook/Instagram ads & pages) Proficient in Excel and Google Sheets Creative, organized, proactive, and good at coordination Experience in agri-brands or rural marketing is a plus Show more Show less