Social Media Manager and Content Writer

Job Title: Social Media Manager cum Content Writer

Company: Penthusiasts

Location: Chennai

Employment Type: Full-Time

About Us

Penthusiasts is a creative-led digital marketing agency that thrives on strategy, storytelling, and strong brand thinking. We work with a diverse mix of brands and industries, helping them craft meaningful digital experiences that resonate.

We’re looking for a Social Media Manager cum Content Writer to join our growing team. This role is ideal for someone who can think both strategically and creatively, has a solid understanding of social media, and enjoys writing content that connects with different kinds of audiences.

If you’re someone who gets excited by content calendars, brand voices, and the occasional meme reference, we’d love to hear from you.

Role Overview

This is a blended role that involves both managing social media channels and writing content for various platforms. Roughly 60% of your time will focus on social media strategy and execution, while the remaining 40% will involve writing content across both B2B and B2C domains. You’ll work closely with designers, senior content writers, and digital strategists to bring ideas to life.

Responsibilities

Social Media Management (60%)

Plan and execute social media strategies tailored to each client’s brand and goals

Create and schedule content across platforms like Instagram, LinkedIn, Facebook, You tube

Monitor performance metrics like engagement, reach, and conversions

Stay up to date with platform updates, social trends, and industry insights

Respond to messages and comments in a timely, brand-appropriate manner

Collaborate with internal teams on campaigns, paid ads, and influencer activities

Content Writing (40%)

Write engaging and on-brand content for social, blogs, websites and Copies.

Work across both B2B and B2C domains, tailoring tone and messaging accordingly

Contribute to creative ideas, brand voice development, and messaging strategy

Coordinate with designers and strategists to bring campaigns to life

Proofread and edit content for clarity, tone, and accuracy

What We’re Looking For

2+ years of experience in social media management and/or content writing (agency experience is a plus)

Strong writing skills with the ability to adapt tone for different industries and audiences

Solid understanding of key social media metrics and how to optimize for them

A proactive mindset and the ability to juggle multiple brands or projects

Nice-to-Have Skills

Basic design skills (Canva, Adobe Suite)

Experience with Reels, or short-form video content

Working knowledge of SEO or keyword-based content writing

What We Offer

A collaborative team environment with lots of learning opportunities

Exposure to brands across different industries

A space to grow your creative and strategic thinking

To Apply

Send us your resume, writing samples, and any relevant social media work to hr@penthusiasts.com . Use the subject line: "Application for Social Media Manager cum Content Writer role".

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off
• Work from home

Ability to commute/relocate:

• Nungambakkam, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Where do you live in Chennai?

Willingness to travel:

• 100% (Required)

Work Location: In person