Social Media & LinkedIn Marketing Manager

About Us

etail signage, fixtures, turnkey showrooms, and innvoative POSM solutions

hands-on LinkedIn & Social Media Marketing expert

Key Responsibilities

• LinkedIn Growth & Personal Branding

• Manage the founder’s LinkedIn profile: write, design, and schedule

  high-impact posts

  (2–3 per week).
• Grow reach, followers, and engagement among

  brand managers, procurement heads, and marketing leaders

  in FMCG, electronics, and retail.
• Repurpose project photos, case studies, and client wins into premium LinkedIn content.

• Sales Navigator Prospecting

• Use

  LinkedIn Sales Navigator

  to identify decision-makers in target companies (FMCG, consumer electronics, D2C going offline, automotive retail).
• Create

  lead lists

  and initiate connection + soft outreach campaigns.
• Track and report weekly on new leads generated and conversations opened.

• Content & Marketing Collateral

• Create engaging

  case studies, mini videos, carousel posts, and thought-leadership blogs

  .
• Ensure brand consistency across all platforms.
• Work with the design team to make posts

  premium and clutter-breaking

  .

• Inbound Lead Generation

• Monitor inbound inquiries from LinkedIn & other channels, ensure timely responses.
• Suggest and run

  LinkedIn Ads or Sponsored Content campaigns

  when needed.
• Coordinate with sales/founder to ensure warm leads convert to meetings.

• Analytics & Growth

• Track KPIs: follower growth, engagement rate, inbound leads, profile views.
• Optimize content strategy based on analytics.
• Benchmark against competitors (e.g. signage/fixture companies in India, BannerBuzz, etc.).

Requirements

• 2–7 years of

  hands-on B2B LinkedIn marketing experience

  .
• Proven track record of using

  LinkedIn Sales Navigator

  for prospecting.
• Strong copywriting & content creation skills.
• Knowledge of

  social media tools

  (Buffer, Canva, Figma, or similar).
• Excellent written English & professional communication style.
• Creative mindset — able to turn technical retail projects into

  visually engaging stories

  .

Good to Have

• Prior experience in

  B2B retail, design, advertising, or manufacturing industries

  .
• Experience with

  LinkedIn Ads / Growth Hacking

  .
• Knowledge of email automation tools (Apollo, Instantly, HubSpot).

Compensation

₹6–12 LPA (depending on experience)

Why Join Us

• Directly work with the founder & leadership team.
• Your work will be visible to

  top decision-makers in India’s biggest brands

  .
• Opportunity to shape the digital brand of a fast-growing retail solutions company.
• Flat, entrepreneurial culture — ideas get implemented fast.