Social Media Lead

The role involves leading content creation for all the portfolio brands under the House of Fratelli. You should be :

·      Able to strategize, plan and execute a content for the social handles of Fratelli and it’s brands

·      Run clutter breaking campaigns on social to garner brand love and discovery

·      A creative person with a clear writing style. As a storyteller, you know how to bring alive a brand’s voice and tone

·      Coming up with insightful and innovative ideas for social media platforms and have the skills to make them a reality.

·      An understanding and proven experience of how to build and nurture a community on social media

·      A very strong sense of design aesthetics and will contribute and control the visual presence of the brand on the social channels

·      Ability to strategize and drive collaborations with creators, brands and partners

Skills & Experience:

·      The role also involves working with the design team to put together mood boards and co-ordinating shoots for the same 

·      Proven experience of working with content creators and influencers to close and execute collaborations

·      Knowledge of Meta Ads manager and google analytics will be an added advantage

·      Comfortable working independently with a hands-on approach, while being a team player

·      Awareness of local and global market and consumer trends

·      Work experience of 5+ yrs in content development / social media