Social Media Executive

We are looking for a high-energy person who is passionate about content writing to join our marketing team! You will be responsible for curating ideas and, most importantly, bringing your A-game

Roles & Responsibilities

• Generate, develop, and write engaging content across platforms
• Develop, implement, and manage social media strategies that align with business and client goals
• Stay on top of digital trends,especially Instagram - and apply them creatively to brand content
• Build and execute content strategies through competitive research and audience analysis
• Create and manage brand/client pages on social media platforms, ensuring consistent tone and visual identity
• Produce and publish daily content that sparks conversation, builds community, and drives engagement
• Develop editorial calendars and posting schedules tailored to each client’s industry
• Engage with online communities and industry voices to grow brand presence
• Analyze content performance using platform insights and optimize strategies accordingly
• Maintain consistency in brand messaging and tone across all touchpoints
• Support daily operations from content creation and publishing to community management and social listening

Requirements

• 1–2 years of experience in content writing, social media, or a related role
• Strong command of English with excellent writing, editing, and storytelling skills
• Creative thinker with the ability to craft content that’s fresh, relevant, and on-trend
• Deep understanding of how Instagram works - including algorithms, trending formats (Reels, Stories), and audience behaviour
• Keen interest in creative writing, copywriting, and digital culture
• Strong research skills and the ability to adapt content for different audiences and industries
• Positive, team-oriented mindset with attention to detail and ownership of tasks