Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities
  • Social Media Management

  • Handle day-to-day management of all social media platforms: Instagram, Facebook, YouTube, Pinterest, LinkedIn, X (Twitter), etc.

  • Plan, create, and post content (reels, stories, posts, shorts, etc.) according to the content calendar.
  • Maintain a consistent brand voice, style, and aesthetics across all platforms.
  • Organic Growth & Strategy

  • Develop and implement strategies to grow followers, reach, and engagement organically.

  • Use trends, hashtags, audio, and formats relevant to our niche to improve discoverability.
  • Optimize posting time, frequency, and content type for maximum organic performance.
  • Content Coordination

  • Coordinate with designers, editors, photographers, and writers to get creatives and captions ready on time.

  • Suggest content ideas, campaign themes, and series (e.g., tips, behind-the-scenes, FAQs, testimonials).
  • Repurpose content across platforms in the right format (reel → short → story, etc.).
  • Community Management

  • Respond to comments, DMs, and queries in a timely and professional manner.

  • Engage with followers, relevant pages, influencers, and communities to build relationships.
  • Monitor brand mentions, tags, and UGC and share them appropriately.
  • Analytics & Reporting

  • Track performance using platform insights (Instagram Insights, Facebook Analytics, YouTube Studio, Pinterest Analytics, etc.).

  • Prepare weekly/monthly reports on growth, reach, engagement, and top-performing content.
  • Suggest improvements based on data – what is working, what is not, and what we should try next.
  • Influencer & Collaboration Support (Optional)

  • Identify potential influencers or pages for organic collaborations.

  • Assist in planning and executing collaboration campaigns, giveaways, and contests.

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