Social Media Executive

Utkarsh India

1 - 2 years

2 Lacs

kolkata

Posted:-1 days ago| Platform:

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Skills Required

content creation social media campaigns digital campaigns social media strategies content strategy campaign planning

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Social Media Strategy & Management

Plan and execute monthly social media content strategies for multiple brand accounts.
Develop platform-specific content calendars aligned with brand communication and campaign goals.
Monitor social media trends and adapt strategies to improve engagement and reach.

Content Creation & Brand Communication

Ideate and publish engaging social media content (static posts, reels, stories, videos, etc.).
Ensure brand tonality, visual identity, and messaging consistency across platforms.
Coordinate with creative teams for design, copywriting, and video assets.

Influencer & Community Management

Identify and collaborate with relevant influencers to boost brand presence.
Engage with followers, respond to queries, and build online brand communities.

Campaign Coordination & Client/Team Collaboration

Work closely with cross-functional teams (design, accounts, analytics) to align content with brand and campaign objectives.
Manage workflows and ensure timely delivery of social media deliverables and campaigns.

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