Social Media Coordinator – Immigration & Study Abroad

About Us

Can-America Immigration Inc. is a licensed Canadian immigration consultancy with over 16 years of excellence in Canada Immigration and International Student Recruitment. With our headquarters in Canada and operations in India, we are known for our ethical, transparent, and results-driven approach. Our Regulated Canadian Immigration Consultant (RCIC), Bency Justin, is a member in good standing with the College of Immigration and Citizenship Consultants (CICC).

As we expand our digital footprint in India, we are looking for a proactive and creative Social Media Coordinator to help implement our content strategy, manage daily social media activities, and engage with our growing online community.

Role Overview

The Social Media Coordinator will develop and execute content plans, optimize platform performance, engage with followers, and maintain consistent brand messaging across all social platforms.

Key Responsibilities

· Planning and scheduling posts across platforms like Facebook, Instagram, LinkedIn, YouTube, TikTok, Pinterest, and WhatsApp Channels.

· Create and publish engaging content, including graphics, short videos, posters, reels, carousels, and infographics.

· Optimize and manage all our social media accounts and ensure brand consistency in tone and visuals.

· Engage with followers: reply to comments, DMs, and group inquiries across Facebook, Instagram, and LinkedIn.

· Help coordinate and promote webinars, client testimonials, and live Q&A sessions.

· Maintain and update WhatsApp Channels and other direct communication tools.

· Monitor platform insights to track growth, reach, and engagement, with monthly reporting.

· Coordinate content creation based on seasonal or intake-specific campaigns.

· Support with basic SEO tasks and keyword implementation for visibility and searchability to meet campaign goals and brand awareness objectives.

Requirements

· Bachelor’s degree in Marketing, Media, Communications, or related field.

· Minimum 4 years of relevant experience in Social Media Coordination or Digital Marketing.

· Proficiency in English and Malayalam (spoken and written) is mandatory. (If not proficient in English, PLEASE DO NOT APPLY.

· Working knowledge of platforms like Instagram, Facebook, LinkedIn, YouTube, other social media platforms and WhatsApp for Business.

· Content Preparation for posters, reels, description and all other social media tasks.

· Basic graphic design and video editing skills

· Strong communication, time management, and creative storytelling skills.

· Ability to multitask and work independently under tight deadlines.

Preferred But Not Mandatory

· Prior experience in education consultancy or immigration services.

· Comfort with hosting or assisting in live sessions, webinars, or interviews.

· Experience managing intake-based or event-centric content campaigns.

Why Join Us?

· Be part of a global brand with Canadian headquarters and local operations.

· Contribute to real-life success stories of students and aspiring immigrants.

· Supportive team environment with opportunities to learn and grow.

· Competitive salary + performance-based bonuses.

Creative freedom and leadership guidance to develop your digital marketing skills.

Work Details

· Working Days: Monday to Saturday

· Location: On-site in Pathanamthitta, Kerala

· Relocation: This is an in-office role based in Pathanamthitta. We welcome applicants from all locations, but applicants who are nearby or open to relocating before their start date are ideal.

Application Questions

1. How many years of social media/digital marketing experience do you have?

2. Are you fluent in English?

3. Are you located within 30 km of our office or open to relocating to Pathanamthitta?

4. Have you worked in the education or immigration sector before?

5. Are you comfortable creating reels, posters, and short videos?

6. Are you experienced in Content Creation.

Job Type: Full-time

Ability to commute/relocate:

• Pathanamthitta, Kerala: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Experience:

• Social Media Coordination or Digital Marketing.: 4 years (Preferred)

Language:

• English and Malayalam (spoken and written) is mandatory (Preferred)

Work Location: In person