SEO Specialist

About the company:

At INSIDEA, we are a fully remote organisation, hiring top talents from across the globe to deliver exceptional digital marketing and HubSpot solutions. Our diverse services are designed to enhance your brand’s online presence and drive real, measurable growth. From marketing optimization and content creation to full-scale HubSpot integration, we provide a holistic approach to transform your digital experience and maximize performance.

To learn more about INSIDEA please visit www.insidea.com

optimizing and improving the online presence

Job Responsibilities:

• Keyword Research:

  Identify high-performing keywords by analyzing search volume, competition, and user intent.

• On-Page Optimization:

  Enhance website content and structure with best practices for meta tags, headers, and URLs.

• Technical SEO:

  Address technical issues affecting performance; collaborate with developers for SEO-friendly changes.

• Content Strategy:

  Create and optimize content that meets both user needs and SEO goals.

• Link Building:

  Develop strategies to enhance website authority and manage backlink profiles, disavowing harmful links.

• Analytics and Reporting:

  Use tools like Google Analytics and Search Console to track performance and generate reports on key metrics.

• Industry Trends:

  Stay updated on search engine algorithm changes and adapt strategies accordingly.

• Competitor Analysis:

  Analyze competitor strategies to refine our approach.

• Collaboration:

  Work with content creators and marketing teams to integrate SEO into overall initiatives.

Preferred Experience:

• 3+ years of experience in SEO

  or in a similar role.
• In-depth knowledge of

  search engine algorithms, ranking factors, and SEO best practices.

• Familiarity with tools such as

  Google Analytics, Google Search Console, Moz, SEMrush

  , or similar SEO tools.
• Strong analytical and problem-solving skills.

• Excellent communication and collaboration skills.