Senior Specialist, Marketing Ops - Enablement

You will join a very collegial and professional global marketing operations team that optimizes processes, technology, data, and analytics to power a high-performing marketing organization and drive alignment across the funnel by managing critical, high-visibility projects, leveraging a wide variety of platforms. - Plan, manage, and execute marketing campaigns using an integrated marketing automation platform (Marketo) and CRM system (Salesforce) to drive pipeline growth. - Design and manage lead nurturing programs to move prospects efficiently through the sales funnel. - Implement and optimize lead scoring and grading models to help Sales prioritize the highest-quality leads. - Monitor and analyze campaign performance; deliver actionable insights and recommendations for continuous improvement. - Ensure all campaigns align with overall marketing goals, brand guidelines, and messaging standards. - Own and support process development, implementation, and continuous improvement initiatives for assigned marketing teams, including rollouts and change management to enhance workflows and efficiency. - Collaborate closely with marketing stakeholders and the events, website, and social media teams to integrate marketing automation, email marketing, and other digital tactics into campaign execution. - Manage daily tasks, deadlines, and requests using the Monday.com workflow management tool to ensure timely delivery of marketing projects. - Oversee calendars, processes, and program documentation to enable smooth execution and on-time delivery of campaigns and initiatives. - Develop and maintain a strong understanding of universe list creation methodologies, providing guidance and recommending optimizations for audience targeting and list builds. - Compile, analyze, and present data through reports and dashboards to support marketing strategy and performance measurement. - Proactively identify gaps and opportunities in workflows and processes, and recommend solutions for continuous improvement. - Stay current on industry trends, best practices, and new technologies in marketing automation, CRM, and digital marketing operations. Basic Qualifications: - MBA or Bachelor's degree in Marketing, Business, or a related field or equivalent experience. - Minimum 2 years of experience in marketing operations or a similar role, ideally within the financial services sector. - Marketo Certified Expert preferred - At least 2 years of hands-on experience with a Marketing Automation Platform (e.g., Marketo, Eloqua, Pardot) or an Email Service Provider (ESP). - Excellent oral and written communication skills; strong command of Microsoft Office tools, especially intermediate-to-advanced Excel skills. - Strong organizational skills with the ability to manage multiple priorities and projects simultaneously while meeting tight deadlines. - Self-starter with a proven track record of taking initiative and driving results. - Ability to work independently and collaboratively in a fast-paced, team-oriented environment. - Strong analytical and problem-solving skills with high attention to detail. - Experience with database management or report building tools is a plus. - Willingness to work rotational shifts based on business needs. Preferred Qualifications: - Prior experience with marketing automation tools (e.g., Marketo, Eloqua, Pardot, MailChimp, Constant Contact), CRM tools (Salesforce.com or equivalent), and/or webinar hosting platforms (ON24, Webex, Adobe Connect, etc.). - Basic understanding of AI Automation concepts or tools. At S&P Global Market Intelligence, a division of S&P Global, our team delivers unrivaled insights and leading data and technology solutions, partnering with customers to expand their perspective, operate with confidence, and make decisions with conviction. We are committed to a more equitable future and helping our customers find new, sustainable ways of doing business. Join us and help create the critical insights that truly make a difference.,