39 Lead Scoring Jobs

Role Overview Seeking a hands-on marketing leader to build and scale a global B2B marketing engine. This role blends strategy and executiondriving digital demand generation, partner co-marketing, content leadership, and full-funnel growth across key international markets (Europe, North America, India). Role & responsibilities Positioning & Messaging Define and manage global value propositions and messaging across cloud, mobility, and logistics. Ensure consistent, differentiated storytelling across regions and product lines. Demand Generation & MarTech Lead digital-first demand gen campaigns (SEO/SEM, LinkedIn, webinars, video). Implement lead scoring, funnel management, and pipeline accountability. Introduce and manage MarTech tools (CRM, CDP, automation, analytics). Create sales enablement content and training resources. Partner & Ecosystem Marketing Develop co-marketing campaigns with strategic partners (e.g., cloud providers, ISVs). Launch scalable partner programs: enablement, reselling, loyalty. Promote ecosystem success stories through joint marketing efforts. Go-to-Market Alignment Collaborate with regional GTM teams to tailor marketing by customer segment. Run ABM for enterprise accounts; support product-led growth for SMB/ISVs. Support customer lifecycle and upsell campaigns. Deliver sales readiness assets: decks, animations, product sheets. Content & Thought Leadership Create engaging content: case studies, whitepapers, blogs, videos. Position leadership in key industry conversations and events. Lead pre- and post-event marketing strategies. Team & Capability Building Build and mentor a global marketing team. Promote a fast-paced, test-and-learn culture. Drive adoption of AI tools, automation, and modern MarTech. Qualifications MBA in Marketing, Business, or related field. 12+ years in B2B marketing leadership (SaaS, cloud, or platform preferred). Strong track record in digital demand gen, MarTech, and partner marketing. Experience balancing global strategy with local execution. Proven cross-functional leadership and stakeholder management.

As an Email Marketing & Automation Specialist, you will play a crucial role in managing end-to-end campaign execution for one of our key B2B SaaS clients. Your primary responsibility will involve working closely with the client's marketing team to drive engagement, generate qualified leads, and impact revenue through Pardot and Salesforce CRM. Your day-to-day tasks will include building, testing, and executing email campaigns in Pardot, ensuring optimization for responsiveness, engagement, and deliverability. You will also be responsible for creating and managing static and dynamic lists, developing segmentation rules, setting up automation rules, and managing engagement studio programs to ensure scalable and efficient campaigns. Data governance and compliance will be another key aspect of your role, where you will maintain clean prospect data, ensure compliance with GDPR, CAN-SPAM, and other data privacy regulations, as well as monitor syncs between Pardot and Salesforce to troubleshoot and fix any errors. Additionally, you will be involved in building and optimizing Pardot forms, form handlers, landing pages, and using custom redirects for analytics and attribution. Your expertise will also be required in creating reports to track performance, sharing insights on email metrics, engagement, and MQL generation, and setting up lead scoring models and grading criteria to prioritize sales-ready prospects. To excel in this role, you should have at least 4 years of experience in Email Marketing, Pardot, and Salesforce CRM within a B2B marketing environment. Strong communication skills, a deep understanding of email campaign best practices, database hygiene, lead nurturing, and familiarity with data privacy regulations are essential. Your ability to work independently, collaborate effectively, and act as a go-to resource for the client will be crucial for success. If you possess a Pardot certification, it will be considered a significant advantage. Join us in this exciting opportunity to make a real impact on our client's marketing efforts and drive success through effective email marketing and automation strategies.,

Our Company Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Who We Are Customer Success Account Manager - Digital Sales Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences. We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours. The art of sales is changing The concept of selling has been around for decades, but businesses are digital now. The way sales are conducted must modernize too. In most companies, sales teams are somewhere on the journey below: (1) Sales scratches out their own leads by prospecting their networks, sending one-off or batch emails. (2) Marketing turns over long lists of leads, which are typically contacts in your target audience. (3) Marketing has established a repeated process of generating MQL, SAL & SQL that yield some measurable returns. They sometime add lead scoring to this mix. On the other hand, we at Adobe - GBD are a modern sales team of 250+ digital sellers, supported by analytics and data science teams. We are integrated with Adobe.com digital marketing & engagement funnel and are developing capabilities on picking cues from the customers demographic (who) & behavioral (what) data that they leave on their journey with our business to predict next sales action that will lead to revenue conversions (future state). The challenge We are looking for Digital Sellers who would be responsible for a defined patch of Adobe's SMB customers and the role is pivoted around upselling and cross-selling Adobe Cloud based Solutions. You would be responsible for the Digital Media portfolio of Adobe. The incumbent would be responsible for helping the customer adopt the solution with ease, optimizing their product experience and guiding them to internal support teams if need be. Title Headline Page 2 of 2 What you'll do as a CSAM . Develop understanding of Adobe's Digital Media line of products and lead with value-led conversations with customers for these solutions. . Create a value-based relationship with new & existing North American Adobe SMB customers. . Drive up-sell & cross-sell by prioritizing accounts with highest propensity to buy by clearly defining ideal customer profile and contact them via phones & emails. . Execute Marketing Qualified Leads with a defined SLA to maximize revenue. . Research customer contracts and purchasing history in Adobe's various customer management systems & external sources such as LinkedIn, ZoomInfo, etc. to figure out the expansion opportunity in an account. . Managing the opportunity pipeline from week to week, providing accurate and timely updates to management on progress and outlook. . Collaborate with Solution Specialists to maximize footprint of growing Adobe Solution streams like Adobe Sign, Substance, Stock, Frame.io, etc. . Engage as required, with the supporting functional teams to resolve issues raised by customers related to their Creative Cloud Subscriptions. What you need to succeed as a CSAM . SMB Segment exposure and proven ability to manage a large customer set. . 3+ years experience in a similar role, with experience in selling SAAS solutions preferred. . Excellent communication skills, both oral and written. . Flair for technology and ability to lead a customer conversation with value-selling rather than product features pitch. . Working with the North American customer in their time zone. . Demonstrated ability to be a quick learner. . Task oriented with focus and drive to complete tasks at hand. . Strong organization, follow-through, and documentation skills suitable for customer communication. . International sales experience with exposure to NA markets preferably. . Working hours will coincide with the US time zones. . Bachelor's degree or equivalent. Adobe is proud to be anemployer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, emailor call (408) 536-3015.

We are seeking a highly motivated and skilled Salesforce Data Cloud Lead to take charge of designing, developing, and optimizing Data Cloud data models and use cases. You will collaborate closely with cross-functional teams, including Marketing, IT, and Data Analytics, to deliver dynamic content and personalized experiences to our customers. Key Responsibilities: Lead the complete implementation of Salesforce Data Cloud (CDP), encompassing data acquisition, integration, quality assurance, and utilization. Configure and execute data-driven segmentation strategies to ensure precise audience targeting and content delivery. Design, document, and implement data models, data pipelines, and transformations to facilitate data ingestion, integration, and enrichment within Salesforce Data Cloud. Stay curious and stay updated with the fast-paced releases introduced to the platform. Work in collaboration with IT teams to guarantee seamless data integration, troubleshoot technical issues, and enhance system performance for data initiatives. Integrate data from diverse sources such as CRM systems, databases, and third-party platforms to bolster marketing and personalization efforts. Provide training and assistance to development teams in leveraging Salesforce Data Cloud features and functionalities. SFDC Skills: Customize and optimize the Data Cloud platform to align with business requirements. Integrate Data Cloud with: - Salesforce CRM - Salesforce MC - Salesforce Marketing Intelligence - Websites/microsites using SDK method (configuring connectors, sitemaps, schema, data streams) - Snowflake - Other sources Establish and manage data streams from various sources to ensure seamless data flow. Configure and develop criteria for Identity management, data transformations, and calculated insights. Set up lead scoring based on customer data from CRM and engagement data from different touchpoints, like websites and MC engagement, using data transformations and calculated insights. Configure data transformations for data lake objects. Create and maintain data models that elevate data quality and usability. Aid in forming customer segments and supporting marketing and analytics teams. Monitor the platform to promptly identify and resolve disruptions or errors. Qualifications: Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field. Proven experience (2+ years) with a strong emphasis on Salesforce Data Cloud and/or custom database solutions. Preferably possess Salesforce Data Cloud Consultant certification. Thorough understanding of marketing automation, data segmentation, personalized customer journeys, decisioning, and Next Best Action. Proficiency in data integration and API utilization. Expertise in data modeling, ETL processes, data integration tools, and SQL. Hands-on experience with customer data platforms (CDPs) and data management practices, including data governance and compliance. Excellent problem-solving abilities and meticulous attention to detail, with adeptness in troubleshooting operational challenges. Familiarity with cloud technologies (e.g., AWS, Azure, GCP) and data modeling/scoring technologies. Strong communication and collaboration skills, enabling effective teamwork across cross-functional teams. Location: DGS India - Pune - Baner M- Agile Brand: Merkle Time Type: Full time Contract Type: Permanent,

You are a Marketing Operations Manager responsible for overseeing the execution and optimization of digital marketing operations for Gainwell. Reporting to the Director, Marketing Operations Leader, your role will involve managing marketing automation, campaign execution, lead data integrity, and performance tracking to ensure smooth operations for marketing initiatives targeting the US public health and Medicaid sector. Your key responsibilities will include managing and executing campaigns using marketing automation platforms such as Marketo, HubSpot, or Eloqua. You will set up, test, and troubleshoot email marketing campaigns, nurture workflows, and landing pages to drive engagement and conversions. Additionally, you will collaborate with sales and field marketing teams to ensure seamless lead management, scoring, and routing. It will be your responsibility to optimize campaign workflows and automation sequences to enhance efficiency and performance. You will also be accountable for maintaining data integrity in marketing automation and CRM platforms, ensuring clean and accurate lead records. Building and maintaining marketing performance dashboards using tools like Salesforce, Power BI, or Google Analytics will be part of your role. Tracking and analyzing campaign performance to provide insights and recommendations for improving ROI and lead conversion will also be crucial. Furthermore, you will support multi-channel attribution modeling to optimize budget allocation across digital marketing channels. Process optimization and cross-functional collaboration are integral parts of your responsibilities. You will identify and implement process improvements in marketing operations to enhance efficiency and automation. Collaborating closely with Field Marketing, Product Marketing, and Content teams is essential to ensure that campaign goals align with business objectives. You will also be involved in supporting marketing tool integrations and troubleshooting technical issues related to CRM, analytics, and automation platforms. Additionally, you will assist with ABM campaign execution to ensure highly targeted outreach to key state accounts. To qualify for this role, you should have a minimum of 5-8 years of experience in marketing operations, digital marketing, or marketing automation management. Hands-on experience with marketing automation platforms like Marketo, HubSpot, or Eloqua, and CRM systems like Salesforce is required. Strong knowledge of Account-based Marketing data management, segmentation, lead scoring, and workflow automation is essential. Experience in tracking, reporting, and analyzing marketing performance metrics using tools such as Google Analytics, Tableau, Domo, Power BI, or similar platforms is preferred. Your ability to work cross-functionally with sales, marketing, and IT teams to optimize processes and improve campaign effectiveness is crucial. Strong problem-solving skills with an analytical mindset and attention to detail are expected. While knowledge of public sector or healthcare marketing is a plus, it is not a requirement for this role.,

Job Overview: We are seeking an experienced Marketo & Webflow Developer with 3-4 years of experience who will take ownership of the technical aspects of both platforms. You will be responsible for developing, managing, and optimizing our marketing automation processes in Marketo, while also maintaining and enhancing our Webflow-based website. Key Responsibilities: Manage and optimize our Marketo instance to ensure efficient marketing automation workflows, campaign management, lead nurturing, and reporting. Build and implement landing pages, forms, and email templates in Marketo, ensuring best practices in marketing automation. Maintain and develop our Webflow website, ensuring it aligns with marketing initiatives and company branding. Collaborate with the marketing and design teams to develop responsive, high-performing web pages, and optimize for SEO. Integrate Marketo with Webflow and other third-party tools and platforms as required. Analyze and troubleshoot technical issues related to both platforms, ensuring smooth functionality and performance. Continuously optimize both platforms for performance, scalability, and user experience. Qualifications: 3-4 years of experience working with Marketo, including email marketing, lead scoring, workflows, and reporting. 3-4 years of experience with Webflow, including website design, development, and maintenance. Strong understanding of HTML, CSS, and JavaScript for implementing custom code in both Marketo and Webflow. Experience with integrating marketing automation platforms with CRM systems, particularly Salesforce. Knowledge of SEO best practices and how to implement them in Webflow. Excellent problem-solving skills, with the ability to troubleshoot and resolve technical issues quickly. Strong attention to detail, ability to work independently, and manage multiple projects in a fast-paced environment. Experience working in a B2B SaaS company is a plus.

As an Email Marketing Specialist at Arrow, you will play a crucial role in creating and executing email marketing campaigns using Eloqua and other marketing automation platforms. Your primary focus will be to engage both the client base and prospect base to drive increased lead generation. You will be responsible for designing and building HTML emails, implementing best practices for email deliverability, and continuously optimizing campaign performance. Collaboration with cross-functional teams to ensure timely delivery, brand consistency, and measurable results for all email marketing initiatives is key. Your key responsibilities will include creating and managing email marketing campaigns, designing and building HTML emails, following best practices in email design guidelines, coordinating email marketing program development, managing email marketing campaigns, implementing A/B tests and delivery optimization, ensuring compliance with best practices and data privacy laws, optimizing email programs for deliverability, list hygiene, and other best practices. In addition, you will track and measure the success of content marketing efforts, monitor subscriber behavior to influence business decisions, implement segmentation and lead scoring for targeted campaigns, and analyze communications" effectiveness through comprehensive reporting. Your role will also involve providing Eloqua system expertise, acting as a point person for internal email users, providing training, creating templates, and troubleshooting problems for email marketing users. To be successful in this role, you should have at least 3 years of experience in email marketing or marketing automation, proficiency in HTML for email development and template creation, experience with segmentation and marketing program implementation, and knowledge of email deliverability best practices and compliance requirements. Certifications in Eloqua or other marketing automation platforms, experience with lead scoring and nurturing workflows, and knowledge of integrated marketing approaches across channels are preferred qualifications. Arrow offers competitive financial compensation, including various compensation plans, a solid benefits package, insurance, bonuses, growth opportunities, and more. Join Arrow in guiding innovation forward and creating technology solutions that improve business and daily life. Visit www.arrow.com to learn more about us and our strategic direction of guiding innovation forward as Five Years Out. Explore more job opportunities at https://careers.arrow.com/us/en.,

As a strategic and data-driven CRM Manager & Communication Automation Specialist, you will lead customer lifecycle initiatives to enhance user engagement, retention, and conversion through effective CRM strategies. Your role will involve understanding customer behavior, segmentation, and performance marketing to deliver personalized, automated, and impactful customer journeys across various channels. You will be responsible for developing, implementing, and managing CRM workflows, drip automations, automation strategies, and communication campaigns to enhance customer engagement and retention. Collaborating with marketing, admissions, and academic teams, you will optimize email journeys, lead nurturing sequences, push notifications, and student lifecycle campaigns. Analyzing CRM performance metrics to generate actionable insights for improving engagement, conversion, and overall user experience will be a key part of your role. Additionally, you will manage CRM integrations with other platforms, ensure data hygiene and segmentation accuracy, support lead scoring and behavioral tracking mechanisms, and coordinate with design and content teams for campaign execution. Maintaining up-to-date documentation for all automation processes and configurations, staying informed about CRM trends, tools, and best practices, and troubleshooting any issues within CRM workflows are also part of your responsibilities. Requirements: - Bachelor's degree in marketing, Information Technology, Business, or a related field. - 7-10 years of proven experience in CRM automation and campaign management, preferably in the education industry. - Hands-on experience with CRM tools such as NPF, Leadsquared, HubSpot, Salesforce, Zoho, or equivalent platforms. - Strong understanding of customer journeys, segmentation, and automation best practices. - Familiarity with email marketing platforms, A/B testing, and performance analytics. - Basic knowledge of HTML/CSS for email template editing is a plus. - Basic working knowledge of agentic AI and generative AI would be a plus. - Analytical mindset with the ability to interpret data and derive meaningful insights. - Strong attention to detail and a problem-solving approach. - Excellent communication and cross-functional collaboration skills. - Ability to manage multiple campaigns and meet deadlines in a fast-paced environment.,

You should have a total of 7-8 years of experience with at least 7 years of relevant experience. Your mandatory skills should include expertise in Salesforce Fusion and in-depth knowledge of APIs, including RESTful and SOAP web services. It is essential to have proficiency in data management, encompassing migration, cleansing, and validation processes. Additionally, familiarity with marketing automation concepts such as lead scoring, nurturing campaigns, forms, and landing pages is required. Strong problem-solving and analytical skills are crucial for diagnosing and resolving complex integration challenges. Your key responsibilities will involve the design and architecture of robust integration solutions between the marketing automation platform (Salesfusion/Sugar Market) and various CRMs (e.g., Salesforce, SugarCRM, Microsoft Dynamics), as well as other third-party systems. You will collaborate with sales, marketing, and IT stakeholders to define integration requirements and data flow processes. Furthermore, you will develop, test, and deploy custom integrations and data synchronization workflows using native connectors, APIs (REST/SOAP), and middleware platforms. Ensuring data integrity and consistency across all integrated systems by implementing and maintaining data mapping, transformation, and cleansing processes is essential. As the subject matter expert for all integration-related issues, you will provide timely troubleshooting and resolution, monitor system performance and data syncs, and proactively identify and resolve potential issues. Managing user profiles, permissions, and security settings related to integrations will also be part of your responsibilities. Moreover, you will automate manual processes by leveraging the marketing automation and integration capabilities of the platform. It is crucial to create and maintain comprehensive documentation of all integrations, data models, and workflows. Additionally, providing training and support to end-users on how integrated systems function and interact will be required.,

Greetings from TRooTech Business Solutions! As a CRM Consultant at TRooTech Business Solutions, you will be responsible for owning and managing the HubSpot CRM system. Your key responsibilities will include acting as the primary HubSpot administrator, managing user access, permissions, data integrity, and platform optimization. You will handle user provisioning/deprovisioning, ensure smooth onboarding, and provide training support. Additionally, you will build and refine complex workflows, sequences, and automation across Marketing, Sales, and Service Hubs to streamline lead management and customer engagement. It will be your duty to audit existing setups, identify gaps, and optimize performance, structure, reporting, and automation processes. Collaboration with internal teams such as Marketing, Sales, Support, and Product will be essential to gather requirements and develop solutions aligned with business goals. You will create custom dashboards and reports to track campaign performance, sales pipelines, and service metrics. Managing and optimizing integrations with third-party tools, maintaining clear documentation for workflows and processes, providing training to internal users, supporting adoption of best practices, ensuring data hygiene, segmentation accuracy, and alignment with reporting needs, and staying current with HubSpot updates and ecosystem improvements are also part of your responsibilities. To be successful in this role, you should have 3 to 5 years of hands-on experience managing and administering HubSpot CRM, deep expertise across HubSpot Marketing Hub, Sales Hub, Operation Hub, and Service Hub, strong experience in workflow automation, lead scoring, pipeline management, and customer journey optimization, familiarity with third-party integrations, APIs, and data flows, excellent understanding of data segmentation, lifecycle stages, and CRM performance tracking, proven ability to work independently, strong communication skills, experience with SQL, webhooks, or custom-coded workflows (preferred), and HubSpot certifications (Marketing, Sales, Service Hub) are a strong plus. Experience working in a digital agency or SaaS environment and an understanding of customer journey mapping and growth funnel optimization are preferred skills. If you are ready to take on the challenge of digital transformation and be the solution for innovative applications for startups and enterprises to grow and advance in the digital space, then TRooTech Business Solutions is the place for you! Join us in crafting the best future for clients from across the world using our technological intellect. Apply now and be a part of our team in Ahmedabad.,

About Flynaut LLC Flynaut is a global leader in digital transformation, partnering with startups, SMEs, and large enterprises across various industries since 2004. Our team of passionate professionals transforms visionary ideas into groundbreaking realities by delivering cutting-edge mobile apps, robust web platforms, and comprehensive IT solutions. With expertise in healthcare, finance, education, retail, and more, we craft tailored solutions that exceed expectations. We prioritize innovation and quality, building lasting relationships based on trust and transparency, and have successfully delivered hundreds of projects that drive tangible business outcomes. Job Title: HubSpot Specialist Location: Pune, India (hybrid) Experience: Minimum 2 Years Job Type: Full-time, Onsite Work Hours: 5:30 PM to 2:30 AM IST About The Role We are looking for a skilled and detail-oriented HubSpot Specialist to manage, optimize, and execute marketing automation, CRM workflows, and lead generation strategies using HubSpot. This role demands strong technical expertise in HubSpot, a good understanding of inbound marketing, and hands-on campaign execution skills. Key Responsibilities Manage and optimize HubSpot CRM, Marketing, and Sales Hubs. Create, test, and execute automated workflows, emails, landing pages, and forms. Set up and monitor lead scoring, segmentation, and nurturing campaigns. Generate reports, dashboards, and insights to support marketing and sales teams. Ensure data cleanliness, accuracy, and integration with other tools (e.g., Salesforce, web apps). Collaborate with marketing, design, and sales teams to align HubSpot strategy with business goals. Troubleshoot HubSpot issues and stay up to date on new features. Required Skills & Qualifications 2+ years of hands-on experience working in HubSpot CRM & Marketing Hub. Strong understanding of inbound marketing and email marketing best practices. Experience in list segmentation, lead scoring, and A/B testing. Proficiency in HubSpot reporting and dashboard creation. Familiarity with HTML/CSS is a plus. HubSpot certifications are preferred.,

As a Pardot Implementation Specialist at SonataSoftware in Hyderabad, you will be responsible for implementing and optimizing Pardot, a marketing automation platform. Your role will involve leading end-to-end Pardot implementations, designing marketing campaigns, configuring Pardot to meet business requirements, and collaborating with cross-functional teams for system integration. You will also be tasked with optimizing campaigns, generating performance reports, providing training, and maintaining detailed documentation. Key Responsibilities: - Lead the end-to-end implementation of Pardot, ensuring seamless integration with existing systems. - Design and execute marketing campaigns within Pardot for lead nurturing and engagement tracking. - Collaborate with customers to finalize lead scoring methodology. - Configure and customize Pardot for specific business requirements. - Integrate Pardot with other systems such as Salesforce, CRM, and marketing tools. - Ensure data consistency and accuracy across integrated systems. - Optimize campaigns for performance and troubleshoot when needed. - Generate reports on campaign performance, provide insights, and recommendations for improvement. - Utilize Pardot analytics to measure ROI and key performance indicators. - Provide training to marketing and sales teams on Pardot best practices. - Maintain detailed documentation of Pardot configurations, workflows, and processes. Qualifications: - Bachelor's degree in marketing, Business, Information Technology, or related field. - Experience with marketing technologies and integrations. - Familiarity with GDPR and data protection regulations. - Proven experience in implementing and managing Pardot for B2B marketing. - In-depth knowledge of marketing automation principles and best practices. - Strong understanding of CRM systems, particularly Salesforce. - Proficiency in HTML and CSS for email template customization. - Excellent analytical and problem-solving skills. - Effective communication and collaboration skills. Certifications: - Pardot certification or other relevant certifications in marketing automation.,

As a proactive and data-driven Sales Operations Manager at Skan, you will be instrumental in supporting the go-to-market teams throughout the revenue lifecycle. Your responsibilities will include critical tasks such as annual planning, pipeline performance analysis, lead allocation, CRM governance, sales program execution, and contracting process optimization. If you are passionate about delving into the sales tech stack and data, and are interested in contributing to the field of revenue operations, this role is well-suited for you. Your key responsibilities at Skan will include partnering with senior leadership from Sales, Marketing, Finance, and Revenue Operations to establish annual revenue targets by region, representative, and channel. You will assist in prioritizing markets and supporting Skan's go-to-market growth initiatives. Additionally, you will be responsible for designing and overseeing scalable workflows related to territory assignment, TAL-based lead allocation, representative specialization, and sales playbooks. Maintaining CRM hygiene, ensuring data quality, compliance with regulations like GDPR/CCPA, preventing duplicates, and ensuring email deliverability will also be part of your role. Collaborating with Sales and Marketing teams, you will design and refine lead-scoring and lifecycle models, monitor adherence to lead follow-up diligence, and address any identified bottlenecks in the pipeline efficiently. Leveraging AI workflows, you will streamline legal and contracting processes, such as contract review and redlining, in collaboration with the Sales team. To excel in this role at Skan, you should possess a minimum of 6 years of experience in Revenue Operations or Go-To-Market Strategy roles, preferably within the B2B SaaS industry. Strong familiarity with HubSpot CRM and a willingness to explore and implement tools that support revenue growth are essential. You should be open to understanding Skan's legal and contracting processes and demonstrate excellent analytical skills to translate data into actionable insights. Your ability to work effectively with cross-functional teams, including Sales, Marketing, Inside Sales, and Customer Success, and articulate complex concepts across various functions will be crucial. Experience in defining, overseeing, and optimizing sales territories and market segmentation, together with exceptional organizational skills, attention to detail, and proactive problem-solving abilities, are key attributes for success in this role. Your problem-solving skills, analytical mindset, and capability to execute plans and translate insights into actions will be valuable assets in driving Skan's revenue operations forward.,

Description EGNYTE YOUR CAREER. SPARK YOUR PASSION. Role Egnyte is a place where we spark opportunities for amazing people. We believe that every role has meaning, and every Egnyter should be respected. With 22,000+ customers worldwide and growing, you can make an impact by protecting their valuable data. When joining Egnyte, youre not just landing a new career, you become part of a team of Egnyters that are doers, thinkers, and collaborators who embrace and live by our values: Invested Relationships Fiscal Prudence Candid Conversations About Egnyte Egnyte is the secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations, helping customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost employee productivity on any app, any cloud, anywhere. For more information, visit www.egnyte.com . About The Role We are seeking a future-focused, hands-on Director of Digital Demand based in India to lead a high-performing team of digital specialists across SEM, SEO, Paid Social, Website Acquisition, and Trial Engagement Marketing. This leader will drive full-funnel digital performance while evaluating and integrating AI-powered tools and emerging technologies to scale growth, improve personalization, and drive measurable impact. Youll collaborate cross-functionally across Web, Product Marketing, Marketing Ops, and Analytics teams to ensure Egnytes digital journey is optimized for conversion, relevance, and innovation. What Youll Do Digital Performance Strategy & Innovation Build and execute a scalable global digital acquisition strategy to exceed MQL, trial, and pipeline targets. Champion AI and automation to improve content creation, media targeting, personalization, and campaign optimization. Continuously assess and adopt emerging technologies (e.g., AI-powered SEO tools, predictive analytics, generative content) to drive competitive advantage. Lead experimentation frameworks across the full funnel from visit to conversion to pipeline. Channel Leadership & Optimization Manage and mentor channel experts across Paid Search, SEO, Paid Social, and Web Engagement. Oversee multi-platform execution (Google Ads, Performance Max, LinkedIn, Meta, Programmatic, etc.) to drive trial and conversion outcomes. Partner with creative and content teams to leverage AI for scalable, brand-aligned assets and messaging. Lead ethical first-party data strategy to enable privacy-first personalization across channels. Planning & Budget Ownership Lead quarterly and semi-annual planning for all digital demand channels. Deliver performance-driven plans to leadership, secure budgets, track utilization, and optimize investments to maximize pipeline impact. Use predictive analytics and real-time insights to dynamically reallocate spend for maximum ROI. Analytics & Performance Insight Define KPIs and success metrics for digital programs; work with Marketing Ops and Analytics to deliver insightful dashboards and reporting. Drive cohort, funnel, and attribution analysis to optimize performance and trial-to-paid conversion. Translate data into actionable insights to improve spend efficiency and pipeline contribution. Cross-Functional Leadership Collaborate closely with Product Marketing, Web, Creative, and BDR teams to ensure full-funnel alignment. Act as the senior-most digital marketing leader in India and key contributor to global demand strategy. Partner with RevOps , Martech, and Data teams to shape a forward-looking marketing tech stack. Your Qualifications 15+ years in B2B SaaS digital marketing, including 3+ years in a Director or senior leadership role. Proven success driving pipeline through SEM, SEO, Paid Social, and digital conversion programs. Deep understanding of full-funnel KPIs, trial-based acquisition models, and conversion rate optimization. Expertise in GA4, Performance Max, attribution models, lead scoring, and ROI tracking. Experience building and scaling AI-enhanced campaigns or tools into workflows. Preferred Qualifications Prior leadership experience with globally distributed or hybrid marketing teams. Familiarity with modern Martech (Marketo, Salesforce, HubSpot, Dynamic Yield, etc.) Demonstrated ability to translate AI and data innovations into real business outcomes. Strong grasp of ethical data practices and compliance (GDPR, CCPA, etc.). Strategic thinker with the agility to experiment, learn fast, and scale what works Benefits Competitive salaries Medical insurance and healthcare benefits for you and your family Fully paid premiums for life insurance Flexible hours and PTO Mental wellness platform subscription Gym reimbursement Childcare reimbursement Group term life insurance COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION At Egnyte, we celebrate our differences and thrive on our diversity for our employees, our products, our customers, our investors, and our communities. Egnyters are encouraged to bring their whole selves to work and to appreciate the many differences that collectively make Egnyte a higher-performing company and a great place to be. Show more Show less

Pratra is a leading travel technology company based in Bengaluru, with a strong global presence in the US and UK. The company specializes in developing innovative software products that cater to travel agencies and TMCs worldwide. As a Marketing Automation Specialist at Pratra, you will be responsible for managing and executing marketing automation workflows, email campaigns, and nurture streams. Your role will involve handling lead scoring, segmentation, and lifecycle automation, as well as analyzing campaign performance to drive continuous improvement. Collaboration with the sales team to ensure alignment in lead hand-off and pipeline impact will be crucial. Additionally, maintaining clean and compliant marketing databases and working with platforms like HubSpot, Marketo, or Pardot will be part of your responsibilities. Supporting A/B testing, personalization, and dynamic content strategies will also be key aspects of the role. The ideal candidate for this position should have at least 5 years of hands-on experience in marketing automation and a strong proficiency in tools such as HubSpot, Marketo, Pardot, or similar platforms. Experience in integrating automation with CRM platforms, particularly Salesforce, would be advantageous. An analytical mindset with the ability to interpret campaign performance metrics is essential, along with a good understanding of email marketing compliance standards like GDPR and CAN-SPAM. Possession of certifications in HubSpot, Marketo, or other automation tools would be a bonus. Joining Pratra offers you the opportunity to work with a rapidly growing global tech team in a flexible work environment that includes remote and hybrid options. The company provides competitive compensation and performance-based growth opportunities, allowing you to innovate in a high-impact marketing role within a collaborative and ambitious company culture.,

Key Responsibilities: Engage with clients to understand their needs and Sell the Products Virtually. (Samsung products like Laptop, Mobile phones, Refrigerators etc.) Must have Selling Skills and able to convert the leads. Build and maintain strong client relationships to drive sales and enhance customer satisfaction. Qualifications: Minimum qualification: Graduate Skills: Communication skills: Excellent Ability to work in a fast-paced environment. Strong Sales Skills required. Experience in relevant field (Sales Experience preferred Voice). Good Looking.

As a Marketing Manager for Marketing Automation Services, you will be responsible for leading demand generation and content initiatives to drive marketing pipelines and MQLs while aligning content with the B2B buyer journey. Your role will involve developing and executing multi-channel marketing campaigns, setting up automated lead-nurturing workflows, and analyzing campaign performance to optimize ROI and engagement. Key Skills: - Proven experience in B2B demand generation strategy - Expertise in marketing automation platforms like Marketo, HubSpot, Pardot, or Eloqua - Deep understanding of B2B buyer journeys and content-led lead nurturing - Hands-on experience in setting up automated workflows, segmentation, and A/B testing - Ability to create compelling content across different formats - Familiarity with campaign analytics, lead scoring, and performance tracking - Strong communication and collaboration skills - Knowledge of SEO, SEM, and paid digital channels (preferred) - Experience in marketing IT or SaaS solutions globally (preferred) - Ability to manage and mentor junior marketers while meeting tight deadlines Responsibilities: - Develop and execute multi-channel marketing campaigns - Design and implement automated lead-nurturing workflows - Align marketing initiatives with sales and product teams - Drive content marketing efforts across buyer journey stages - Analyze and report campaign performance for optimization - Lead A/B testing and audience segmentation for personalization - Stay updated on marketing trends and competitor insights - Share marketing automation knowledge and lead by example If you are passionate about driving demand generation, content marketing, and automation tools in a B2B environment, we would love to connect with you. Apply now and join us in our mission to excel in Marketing Automation Services. Thank you for your interest in joining our team. We look forward to reviewing your application and will contact you shortly.,

We are looking for a results-driven Marketing Manager to lead demand generation and content initiatives for our Marketing Automation Services team. This role calls for a marketer with hands-on experience in campaign strategy, lead generation, and automation tools such as Marketo. If you're passionate about building marketing pipelines, driving MQLs, and aligning content with the B2B buyer journey, we'd love to connect with you. Key Skills required for this role include proven experience in end-to-end B2B demand generation strategy, expertise in marketing automation platforms like Marketo, HubSpot, Pardot, or Eloqua, deep understanding of B2B buyer journeys and content-led lead nurturing, hands-on experience in setting up automated workflows, segmentation, and A/B testing, ability to create compelling content across formats (blogs, landing pages, whitepapers, etc.), familiarity with campaign analytics, lead scoring, and performance tracking, strong communication and collaboration skills across teams, knowledge of SEO, SEM, and paid digital channels (preferred), experience in marketing IT or SaaS solutions to a global audience (preferred), and ability to manage and mentor junior marketers while meeting tight deadlines. As a Marketing Manager for Marketing Automation Services, your responsibilities will include developing and executing multi-channel marketing campaigns to drive pipeline growth, designing and implementing automated lead-nurturing workflows to improve conversion rates, aligning marketing initiatives with sales and product teams for better lead handoff and MQL quality, driving content marketing efforts across key buyer journey stages, analyzing and reporting campaign performance, optimizing for ROI and engagement, leading A/B testing and audience segmentation to improve personalization and targeting, keeping up with marketing trends, automation best practices, and competitor insights, and sharing marketing automation knowledge across teams and leading by example. If you meet the requirements and are interested in joining our team, please submit your application including your CV & Documents to the following contacts: Email: careers@grazitti.com Address: HSIIDC Technology Park, Plot No 19, Sector 22, 134104, Panchkula, Haryana, India Thank you for considering this opportunity. We look forward to hearing from you soon!,

Cvent is a leading meetings, events, and hospitality technology provider with more than 4,800 employees and ~22,000 customers worldwide, including 53% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues, and destinations to help them grow their group/MICE and corporate travel business. Our technology brings millions of people together at events around the world. In short, we are transforming the meetings and events industry through innovative technology that powers the human connection. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship - a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to take action, embrace risk, and make decisions as if they had founded the company themselves. At Cvent, we value the diverse perspectives that each individual brings. Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds shared connections. As a Marketing Operations Specialist at Cvent, you will collaborate with product and marketing teams to execute programs, testing, and optimization of core programs that fuel demand generation and retention. You will administer the Marketo instance, partnering with marketing, revenue operations, finance, and sales to align on processes, establish documentation, and ensure operational efficiency that will enable Splash for global scale and maximum efficiency. Your role will involve delivering effective change management and communications for technology implementation, data policy, and process re-engineering within marketing. You will drive a standard cadence of operational meetings to share insights on marketing performance, maintain alignment, transparency, and accountability across a variety of key business priorities and stakeholders. It will be your responsibility to continuously work to simplify systems and processes, avoiding customization bloat and over-engineered processes while creating and maintaining documentation. Monitoring and maintaining data quality within the marketing database, ensuring accuracy, and minimizing bad or incomplete data will also be a key aspect of your role. Collaborating with the core marketing and sales teams, you will refine and improve Demand Waterfall processes and metrics using data insights and feedback. You will work with the product, content, and demand generation teams to optimize systems and create processes that will help drive strategies and solutions for improving campaign performance. Building and maintaining standardized business dashboards, providing insights and focus across key revenue engine performance indicators related to programs, reach, conversion, velocity, value, and return on marketing activities and investments will be part of your responsibilities. Your outcomes will include operationalizing the Marketo instance through leveraging templates and industry best practices, rolling out processes, and establishing SLAs for how Marketing Ops partners and enables people and teams across the organization. You will deliver updated marketing performance dashboards, including funnel KPIs and channel performance, increase MAP adoption and maturity through documentation, education, and training to marketing and sales teams, and enhance the ability to track and measure program performance across all channels and sync. To excel in this role, you should be a self-starter with an entrepreneurial spirit and the ability to work independently. You should be a strong team player and a partner at heart, loving to collaborate and avoiding silo work behavior. Having proven ability to pick up new technical skills quickly, problem-solving skills, and the ability to manage multiple projects at the same time in a fast-paced environment are essential. Excellent verbal and written communication, advocacy for research and best practices, and an eagle eye for details are traits that will make you successful in this role. Moreover, you should be fluent in the strategy, tactics, metrics, and best practices for marketing processes and technology, possess a strong analytical skillset, and be data-driven. Strong presentation skills and experience with G-Suite and analytics software (Tableau preferred) are required. A minimum of 3 years in B2B marketing, proven deep understanding of marketing technology (including acting as Marketo for 3+ years), and experience working with a broader team to deploy and execute Marketo programs are necessary. Experience with lead scoring, attribution, lifecycle processing, building nurture streams in Marketo, recent Marketo certifications, and experience with Salesforce & Tableau are highly preferred. Demonstrated experience in designing an innovative marketing technology stack, owning and developing marketing dashboards, and explaining takeaways based on data insights are also crucial for this role.,

The role of a GTM Engineer is crucial in enhancing BotPenguins revenue operations through the development of automated, data-driven systems for lead generation, pipeline management, and campaign optimization. Collaborating with sales, marketing, and product teams is a key aspect to implement automation strategies, integrate tools, and optimize growth funnels. Your responsibilities will include designing and optimizing the full-funnel buyer journey, integrating tech stacks, managing campaigns, analyzing data, ensuring scalability and efficiency, and collaborating with cross-functional teams. To excel in this role, you are required to have a Bachelor's degree in Computer Science, IT, or a related field, along with 1 to 3 years of experience in a GTM Technical or Solutions Engineering role. Strong business acumen, technical expertise in growth operations, experience with marketing automation, lead scoring, and sales pipeline management, proficiency in SQL, Python, or other scripting languages, hands-on experience with APIs, CRM systems like HubSpot, and automation tools such as Zapier or Pabbly are essential. Moreover, the ability to build scalable automated systems, adapt quickly to new growth technologies, experiment, iterate, and scale successful growth strategies are also necessary. Working as a GTM Engineer, you will have the opportunity to be part of an innovative AI startup focusing on chatbot automation, collaborate with a passionate and talented team, have access to ample learning opportunities, engage with global clients and impactful projects, enjoy flexible work hours, and experience a culture that encourages creativity, ownership, and collaboration. This is a full-time position based in Mohali, Punjab, with benefits including health insurance and Provident Fund. The job requires in-person presence during day shifts and the ability to reliably commute or plan to relocate before starting work. One year of experience in GTM is required for this role. Contact the employer at +91 8319533183 for further discussions and explore the opportunity to contribute to the growth and success of BotPenguins as a GTM Engineer.,

Job Title: Sales & Lead Generation Associate (Intern) Location: Remote (Work from Home) Job Type: Internship Experience Level: Minimum 1 Year (Freelance/Startup/Agency experience accepted) Stipend: ?5,000/month (Fixed) + Performance-Based Incentives (Bonus based on number of qualified leads) Start Date: Immediate Duration: 3 Months (Extension or PPO based on performance) About Flashfire Private Limited Flashfire is a career-tech startup helping students secure jobs faster by leveraging automation, AI-driven resume optimization, and bulk job application workflows. We blend technology with placement strategy to help candidates reach the right opportunities at scale. Role Overview We are seeking a dedicated Lead Generation Specialist Intern with hands-on experience in generating high-quality leads through LinkedIn outreach and email marketing. The ideal candidate understands B2C funnels, has worked with outreach or lead generation tools, and thrives in fast-paced, target-driven environments. The candidate should also be willing to work overtime when required to meet deadlines and lead targets. Key Responsibilities Execute targeted lead generation campaigns via LinkedIn and email marketing Create and manage outreach sequences using automation tools Conduct personalized follow-ups to increase conversion rates Track and manage leads using spreadsheets and CRM platforms Collaborate with the growth team to refine messaging and targeting Share weekly performance reports on outreach metrics and lead quality Continuously optimize lead generation strategies for better efficiency and results Requirements Minimum 1 year of experience in lead generation or growth roles Proven track record of generating B2C leads via LinkedIn and email campaigns Strong written communication and attention to detail Experience with CRM tools, LinkedIn Sales Navigator, or email automation platforms Ability to work independently and meet lead targets Comfortable working overtime when necessary to meet performance goals Familiarity with reporting tools and Excel/Google Sheets Preferred Skills Experience with cold outreach tools (e.g., Instantly, Lemlist, Apollo, etc.) Understanding of lead scoring, segmentation, and targeting techniques Exposure to startup environments and early-stage growth campaigns Knowledge of A/B testing strategies for improving outreach performance Education Bachelors degree (pursuing or completed) in Business, Marketing, Communications, or a related field. Equivalent hands-on experience in lead generation roles is also accepted. For queries, contact: [HIDDEN TEXT] Show more Show less

Job Overview: The Head of Content Marketing is a strategic leader responsible for driving the content vision acrossour group of educational institutions and business entities. This role oversees all aspects of contentplanning, creation, distribution, and performance. The focus is on building strong brand narrativesand maintaining a unified voice across websites, social media platforms, and marketing collateral.The ideal candidate will work with multidisciplinary teams, including a team of content writers, amedia team, and an SEO team, to deliver impactful, high-quality content that resonates with diverseaudiences. Responsibilities :Develop and lead a comprehensive content marketing strategy aligned with organizational goalsand audience needs.Oversee content production across formats (written, visual, and video) ensuring consistency intone, branding, and messaging.Direct and mentor a team of content writers, graphic designers, video creators, and SEOspecialists, fostering collaboration and high performance.Own the content lifecycle across all platforms, including websites, social media channels, blogs,newsletters, brochures, and other marketing materials.Collaborate with leadership and cross-functional teams to ensure content supports brandequity, business objectives, and engagement goals.Establish clear content governance, calendars, and workflows for planning, creation, approval, andpublication.Lead the optimization of content for SEO, user engagement, and platform-specific formats.Oversee the strategic management of all content assets, including regular audits and updatesacross digital properties.Use content analytics and performance data to guide decisions, improve effectiveness, andreport outcomes.Stay ahead of industry trends, tools, and best practices to continually evolve the contentmarketing approach.Ensure all content initiatives are on-brand, on-budget, and delivered on time. Requirements :Bachelors degree in Marketing, Communications, Journalism, or a related field; Masters degreepreferred.Minimum of 10 years of marketing experience.Proven expertise in developing and scaling content strategies across digital platforms.Strong leadership experience managing multidisciplinary creative teams.Exceptional storytelling, editorial, and brand messaging skills.A good understanding of SEO, content performance analytics, and marketing principles.Familiarity with content management systems, project management tools, and digital publishingworkflows.Highly organized, creative, and data-driven with strong communication and collaboration skills.Experience in the education or related sectors is a plus.

As a Marketing Manager for Marketing Automation Services, you will be responsible for leading demand generation and content initiatives for our team. Your role will involve developing and executing multi-channel marketing campaigns, designing and implementing automated lead-nurturing workflows, and aligning marketing initiatives with sales and product teams to enhance lead quality. You should have proven experience in end-to-end B2B demand generation strategy and expertise in marketing automation platforms like Marketo, HubSpot, Pardot, or Eloqua. A deep understanding of B2B buyer journeys and content-led lead nurturing is essential, along with hands-on experience in setting up automated workflows, segmentation, and A/B testing. Your responsibilities will include driving content marketing efforts across key buyer journey stages, analyzing and reporting campaign performance, and optimizing for ROI and engagement. You will lead A/B testing and audience segmentation to improve personalization and targeting, while also staying updated with marketing trends, automation best practices, and competitor insights. Strong communication and collaboration skills are necessary for this role, as well as the ability to manage and mentor junior marketers effectively while meeting tight deadlines. If you are passionate about building marketing pipelines, driving MQLs, and aligning content with the B2B buyer journey, we would love to connect with you. Please submit your application with your CV & Documents to careers@grazitti.com. Thank you for your interest in joining our team.,

As part of the Executive Team, you will be responsible for leveraging AI-driven performance dashboards, predictive analytics, market trend analysis, compliance monitoring, and benchmarking to drive strategic decision-making and enhance overall organizational efficiency. In Sales & Business Development, your focus will be on utilizing a chatbot for client engagement, crafting effective email communications, implementing lead scoring mechanisms, generating client insights for account optimization, developing dynamic pricing models, and utilizing geo-targeting strategies to enhance business growth. Within Recruitment/Talent Acquisition, your role will involve drafting compelling emails, gaining valuable insights from talent pools, automating candidate sourcing processes, leveraging passive candidate insights, utilizing chatbots for candidate engagement, and implementing sophisticated matching algorithms to identify the best talent for the organization. In the Marketing domain, you will be tasked with executing targeted outreach campaigns, optimizing advertising spend, utilizing programmatic job advertising techniques, analyzing behavioral insights to enhance marketing strategies, creating dynamic content, and conducting competitor analysis to stay ahead in the market. Within Information Technology, your responsibilities will include automating workflows, optimizing network infrastructure, monitoring systems for improved performance, enhancing cybersecurity measures, generating code efficiently, and automating service desk operations to ensure smooth IT operations across the organization.,

You have over 5 years of experience in Sales Operations, Growth Operations, or Revenue Operations, preferably within B2B SaaS or tech industries. As a detail-oriented and data-driven Sales Operations Manager at Trential in Gurugram, India, you will be responsible for scaling the outbound sales engine, particularly in the US region, within a fast-paced startup environment. Your primary role will involve maintaining the integrity of CRM data, developing effective sales cadences, and ensuring precise, fast, and consistent outreach efforts. By driving scalable growth, streamlining sales processes, and focusing on success in the US market, you will have a significant impact on the organization. Key Responsibilities: - Manage and enhance CRM systems (HubSpot or Salesforce) with a focus on data hygiene and usability. - Clean, enrich, and update lead and account data for accuracy. - Create and maintain lead scoring models and custom workflows to improve outreach strategies. - Analyze large datasets to gain insights and enhance pipeline quality. - Optimize outbound cadences and multichannel outreach sequences. - Develop dashboards and reports to monitor performance and identify areas for improvement. - Support BDR hiring, onboarding, and productivity management with a focus on CRM discipline. - Collaborate with the U.S. leadership team to drive operational excellence. - Contribute to building scalable and impactful sales processes. Qualifications: - 5+ years of experience in Sales Operations, Growth Operations, or Revenue Operations. - Proficiency in CRM management, data manipulation, and structure. - Ability to create and optimize outreach cadences using tools like HubSpot, Salesloft, or Outreach. - Strong Excel/Google Sheets skills for handling large datasets. - Analytical mindset with a passion for problem-solving and process improvement. - Experience in managing BDR/SDR teams and working in a high-growth startup environment. - Commitment to building efficient systems that drive accountability and measurable impact. To learn more about Trential, please visit our website at www.trential.com.,