Senior Sales Executive Modern trade

3 - 7 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Sales Manager in the FMCG industry, your role will involve driving volume and value growth through modern trade channels. You will be responsible for ensuring product availability and visibility in stores. Your key responsibilities will include: - Identifying and developing new business opportunities within the modern trade segment - Negotiating and executing agreements with key accounts - Overseeing the proper execution of product displays, planograms, and promotional materials in-store - Working closely with merchandising teams to ensure effective implementation - Developing, implementing, and monitoring promotional strategies and in-store activations in collaboration with the marketing team - Adjusting tactics based on effectiveness - Monitoring and analyzing market trends, competition, and customer behavior - Providing insights and recommendations to enhance product positioning and sales performance - Tracking and reporting sales performance - Providing regular market feedback - Managing a team of in-store executives to drive productivity - Coordinating with supply chain and logistics teams to ensure timely product delivery - Managing inventory levels at customer outlets to avoid stock-outs or overstocking Experience: - Should have experience in FMCG MT Sales, distribution management, people management - Must have handled 3-5 salesmen or sales representatives - Should have worked in large markets and have range selling experience - Minimum work experience of 3 years in Sales and FMCG industry Qualification: - Regular UG degree is required - PG degree is not mandatory Skills Required: - Product visibility - Distribution management - Promotional strategies - Inventory management - People management - Sales performance - FMCG industry knowledge - Market analysis - Modern trade expertise - Negotiation skills,

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